[Project Complete] Williams Motowerx motocross business logo needed - $175

[williamsmotowerx]

(Admin code added by Palmer - 6LH54058FY897720J)

Design Outpost Creative Brief Worksheet

Project Summary:
What text should be included in the main part of the logo?
Williams Motowerx 414-467-6199
What type of product or service do you offer?
performance company mainly for the motocross industry
How long have you been in business?
12 years
What do you hope to accomplish with your new identity?
that’s basically it. A logo to help people recognize us.
What are your long term goals?
nation wide sales
When is the deadline for final entries before choosing a designer?
2/26/05
Audience Profile:
Please describe your existing audience
since motocross is an all ages sport. Basically everyone.
Who would you like to add to your audience?
a clean recognizable look
Perception/Tone/Guidelines:
What type of logo would you like?

Do you have any colors in mind for your logo? (if so, why?)
open
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
i like stars
Communication Strategy:
What attributes would you like your logo to reflect about your business?

What is your tagline or slogan?
none
What is the overall message you are trying to convey to your target audience?
professional look. Not a mom and pop organization
Where will your new logo be used?
decals, web site, apparel
Competitive Positioning:
Who are your competitors and what do you think about their logos?
they keep them forever… but just change them slightly with the times. The main aspect of the logo is still recognized for that particular business
List competitive URLs if possible
http://www.procircuit.com/ http://www.fmfracing.com/home.asp
What sets you apart from your competitors?
trying to have patented products that are cutting edge technology wise.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Innovative



i've been lurking in these forums on and off, and have been impressed with the creativity present here. just have at it and i will let you know asap if you are on the right track... because i don't know what i want yet!

[williamsmotowerx]

anyone even interested... am i not giving enough info?

ask away please. i'm excited for this!

[Senter]

im in!!!

[Senter]

Williams...
Can you do us a favor and tell us which current MotoX equipment logos you like?? Like FMF, or THOR or ya know?

[Senter]

:D
http://www.thinkkre8tiv.com/designout/WillMoto1.png

[williamsmotowerx]

it's hard to say which ones i like... because thor and fox have themes... i don't. i wanted some ideas from you guys outside of the mx community.

bart, thanks for replying and coming up with a first design.

it's too busy and hard to see what it is. keep 'em coming though!

[Blesseville]

A "W" and an "M" integrated with a star :)

http://www.medigraph.net/do/wm1.jpg

[djaka]

my submission,
any comments are appreciated,
color can be discussed.

thank you
:)

[nhr]

...

[Senter]

http://www.thinkkre8tiv.com/designout/WillMoto2.png

[Senter]

http://www.thinkkre8tiv.com/designout/WillMoto3.png

[williamsmotowerx]

not getting me yet. i'm not set in stone with stars...

[Blesseville]

Another try based on my original concept without the star. :)

http://www.medigraph.net/do/wm2.jpg

[williamsmotowerx]

nothing is grabbing me yet.

tell how to help make it easier for you guys

[nhr]

Hallo again & thank you:

http://i17.photobucket.com/albums/b92/nhrdesign/_DO/WM2_DO.png

[williamsmotowerx]

http://img.photobucket.com/albums/v250/williamsmotowerx/wwhd36qd.jpg

what if we took this lightning bolt stood it upright in between a W M, so they blended together nicely?

[skyvee]

Hi! Here's my try. :)

[skyvee]

:)

[skyvee]

:)

[skyvee]

:)

[williamsmotowerx]

try the lightning bolt in the middle, rounder font, and have the fonts arc a bit but the bolt stay vertical.

this is just an idea... don't get mad at me if i don't like it. just trying to throw ideas out there.

[Blesseville]

Here's another try. Lightning bolt can be visualized as "W" "M". I also added a motocross helmet :)


http://www.medigraph.net/do/wm9.jpg

[gig]

:)

[Senter]

http://www.thinkkre8tiv.com/designout/WillMoto4.png

[Senter]

Same idea except a motorcorss tire, or sproket depends on how you see it, behind the logo.
http://www.thinkkre8tiv.com/designout/WillMoto5.png

[williamsmotowerx]

i'm going to keep this going.

kre8tive... i like the wm in the circle without the gear/tire look. maybe play around with that a bit more.

gig i like that lightning bolt one you did... it needs just a bit more pizzaz though. i don't know what but maybe play a bit more with that.

thanks guys... you're all doing great work... keep the ideas coming!

[gig]

hi, I try the bolt more curves, make it natural :)

[williamsmotowerx]

sorry if i'm taking so long. kre8 i really like this one. maybe give it a couple more twists in the creation department but this is the look i've decided i'm after.

http://www.thinkkre8tiv.com/designout/WillMoto4.png

[Senter]

This should have easier applications on helmets tshirts and such.
http://www.thinkkre8tiv.com/designout/WillMoto6.png

[williamsmotowerx]

not diggn that one. maybe skew the wm circle a bit.. so it's not round. and keep williams motowerx under it like your original.

[Senter]

http://www.thinkkre8tiv.com/designout/WillMoto7.png

[Senter]

http://www.thinkkre8tiv.com/designout/WillMoto7.png

[Senter]

A similar design that has the flair that you were after in the kre8tiv™ department.
http://www.thinkkre8tiv.com/designout/WillMoto8.png

[Senter]

A brighter blue.... ;)
http://www.thinkkre8tiv.com/designout/WillMoto9.png

[williamsmotowerx]

let's get this wrapped up... instead of the round outline around the "wm" how about going with a shape like this?

http://img.photobucket.com/albums/v250/williamsmotowerx/outline.jpg

[Senter]

I am currently in a move and will have my new ISP set up by tomorrow night. I will check back then to see what needs to be done to my design to get this finished for you.

[williamsmotowerx]

sounds good looking forward to your design!

[williamsmotowerx]

i forgot to mention before i'd like you to include .net after the williams motowerx. thank you!

[williamsmotowerx]

bump

[Senter]

Working on this should have the revisions by tonight. Thanks fr your patience.

[williamsmotowerx]

sounds good looking forward too it

[williamsmotowerx]

still waiting

[Senter]

Last one from me.
http://www.thesenter.com/designout/WillMoto10.png

[williamsmotowerx]

i like the circle one.... same concept as that, but maybe a diferent shape instead of the circle. i'm not into the flames or flags. just something clean and distinct.

[Senter]

You are going to have to elaborate as to which design you are referring to help me figure out to what you are wanting on this design. The rest of the changes can be made in the revisions forum once if you have decided to choose me as the winning designer to finish this project out.

[williamsmotowerx]

here's a couple i like... can you tie them together with a W and an M? i like howw the star is only half visible.

http://img.photobucket.com/albums/v250/williamsmotowerx/bsi_mil17.gif

http://img.photobucket.com/albums/v250/williamsmotowerx/ePak_Logo_1_i.jpg

[williamsmotowerx]

i have no problem just choosing you if you will work with me... it's so close to being done. but i just don't "feel" it. the last two images i've posted if someone can come up with something along those lines i may like that. just throw some things together to get the concept down so i can choose a designer and then we can tweak it in.



You are going to have to elaborate as to which design you are referring to help me figure out to what you are wanting on this design. The rest of the changes can be made in the revisions forum once if you have decided to choose me as the winning designer to finish this project out.

[Mark]

:)

[williamsmotowerx]

mark, i see some potential in that. i'm not digging the "WM" font in the shield much. also don't think the shield has to stick. i'm open to any type of shape.

[Fabian]

:)

[williamsmotowerx]

there you go fabiam... very creative. DON'T BE LIMITED BY THE SHIELD, I'M OPEN TO ANY SHAPE! (this is for everyone)

[Blesseville]

http://www.medigraph.net/do/wm3.jpg

[carlos(esparza)]

here is an interpretation for you . .

<img src="http://carlos.errorproductions.com/outpost/WM.jpg">

[williamsmotowerx]

ok, this is the logo i choose. we can move it into the other room and ad a ".net" and a see a couple different colors with the black. good job!

http://www.thinkkre8tiv.com/designout/WillMoto7.png

[Senter]

Here are some more color options.
http://www.thesenter.com/designout/WillMoto11.jpg

[williamsmotowerx]

can we ad .net to the existing williamsmotowerx? isn't the glossy thing missing from the logo?

[Senter]

Hello. I just used the simplified version for color option purposes. When you decide on the color that you want as the final logo I can and will post the full glossy version for you to approve as the final logo.
http://www.thesenter.com/designout/WillMoto12.gif

[williamsmotowerx]

we'll just stick with the darker blue. maybe show me a couple different fonts of the ".net" possibly a cursive style attached the the original williamsmotowerx font that you have.

[Senter]

So do you want me to change the entire WM text to a cursive? Or are you asking me to add the ".net" in cursive? If it is the latter I believe it will throw the entire design off.

[williamsmotowerx]

i like the way the "williamsmotowerx" is. if you feel the ".net" looks good the way it is i trust your judgement. too me it looked a little off, like it didn't belong.

[Senter]

That is why I added the web address on a seperate line. I will add it as the same size if you like and post again.

[Senter]

http://www.thesenter.com/designout/WillMoto13.gif

[Senter]

Williams is there anything else that I can do for you on this project?

[williamsmotowerx]

try the .net in the same font as the williamsmotowerx

[Senter]

http://www.thesenter.com/designout/WillMoto14.gif

[Senter]

Williams anything else on this to finish it up for you?

[williamsmotowerx]

ok, it's fine. how do i get the high quality file for this now? (i'd also like the "williams motowerx" alone centered in the file) and vectorized if i'm saying it correctly (seperated layers for printing purposes)

[Senter]

I have prepared the final package for you and a link has been sent to you in a private message. You can view your private messages here.

http://www.designoutpost.com/forums/private.php?

And yes the package does include all vector logos.