Bluey
03-31-2006, 11:27 PM
(Admin code added by Palmer - 6GH91284VW448574E , 2LM0922377423394E)
Ok, after much hassle from my friends and workmates I've decided to open up my options for a completely different style of logo than what I had sketched out. I've added another $75.00 to bring the prize up to $200.00. Thankyou to everyone who has participated so far. I look forward to seeing your creativity.
Existing Idea
OK. I spent a bit of time over the weekend playing on PhotoShop and came up with pretty much what I wanted for my original idea except for the middle wood part.
Here is the .psd file (http://www.designoutpost.com/forums/attachment.php?attachmentid=57997&stc=1) to use.
I would like to see some options for the wood center. So far Kassi has come the closest as to what I like. Please keep the floor lines similar layout to what I have in the file.
New Ideas
This is what we are most interested in. We'd like to see what other creative ideas you can give us.
Project Summary:
What text should be included in the main part of the logo?
Woodsmith Hardwood Floors Ltd. The "hardwood floors ltd" should be smaller and underneath "Woodsmith".
What type of product or service do you offer?
We sand and refinish hardwood floors.
How long have you been in business?
16 years.
What do you hope to accomplish with your new identity?
Look a little more upscale and established.
When is the deadline for final entries before choosing a designer?
April 7th.
Audience Profile:
Please describe your existing audience.
Homeowners - middle to high end.
Who would you like to add to your audience?
More of the same.
Perception/Tone/Guidelines:
What type of logo would you like?
We'd like to try something a little cleaner and crisper than the idea I put forth before.
Do you have any colors in mind for your logo? (if so, why?)
Something that will go with and stand out on the colors of our new website (http://www.designoutpost.com/forums/attachment.php?attachmentid=57978&stc=1) we're developing.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I really like the simple look of this logo with the abstract leaf. Something along that line would be good.
http://www.designoutpost.com/forums/attachment.php?attachmentid=57979&stc=1
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Something that says we have been and we're going to be around for a long time. Shows we are a high quality company and that we are also on the cutting edge of new adaptions in our industry. (ie dustless sanding technology and enviromentally friendly finishes)
What is the overall message you are trying to convey to your target audience?
That we are a dependable company, have high quality craftsmanship and are at the leading edge of our trade.
Where will your new logo be used?
Website, business cards, shirts, truck, stationary etc.
Competitive Positioning:
What sets you apart from your competitors?
We offer 99% dust free refinishing along with very high quality work and very friendly, hassle free service. We also specialize in restoring 100+ year old houses.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Beautifully restored hardwood floors - 99% dust free.
Thanks guys and gals,
Bluey
Ok, after much hassle from my friends and workmates I've decided to open up my options for a completely different style of logo than what I had sketched out. I've added another $75.00 to bring the prize up to $200.00. Thankyou to everyone who has participated so far. I look forward to seeing your creativity.
Existing Idea
OK. I spent a bit of time over the weekend playing on PhotoShop and came up with pretty much what I wanted for my original idea except for the middle wood part.
Here is the .psd file (http://www.designoutpost.com/forums/attachment.php?attachmentid=57997&stc=1) to use.
I would like to see some options for the wood center. So far Kassi has come the closest as to what I like. Please keep the floor lines similar layout to what I have in the file.
New Ideas
This is what we are most interested in. We'd like to see what other creative ideas you can give us.
Project Summary:
What text should be included in the main part of the logo?
Woodsmith Hardwood Floors Ltd. The "hardwood floors ltd" should be smaller and underneath "Woodsmith".
What type of product or service do you offer?
We sand and refinish hardwood floors.
How long have you been in business?
16 years.
What do you hope to accomplish with your new identity?
Look a little more upscale and established.
When is the deadline for final entries before choosing a designer?
April 7th.
Audience Profile:
Please describe your existing audience.
Homeowners - middle to high end.
Who would you like to add to your audience?
More of the same.
Perception/Tone/Guidelines:
What type of logo would you like?
We'd like to try something a little cleaner and crisper than the idea I put forth before.
Do you have any colors in mind for your logo? (if so, why?)
Something that will go with and stand out on the colors of our new website (http://www.designoutpost.com/forums/attachment.php?attachmentid=57978&stc=1) we're developing.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I really like the simple look of this logo with the abstract leaf. Something along that line would be good.
http://www.designoutpost.com/forums/attachment.php?attachmentid=57979&stc=1
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Something that says we have been and we're going to be around for a long time. Shows we are a high quality company and that we are also on the cutting edge of new adaptions in our industry. (ie dustless sanding technology and enviromentally friendly finishes)
What is the overall message you are trying to convey to your target audience?
That we are a dependable company, have high quality craftsmanship and are at the leading edge of our trade.
Where will your new logo be used?
Website, business cards, shirts, truck, stationary etc.
Competitive Positioning:
What sets you apart from your competitors?
We offer 99% dust free refinishing along with very high quality work and very friendly, hassle free service. We also specialize in restoring 100+ year old houses.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Beautifully restored hardwood floors - 99% dust free.
Thanks guys and gals,
Bluey