rtrujill
04-05-2006, 09:00 AM
(Admin code added by Palmer - 2WV55871WX011762F)
Project Summary:
What text should be included in the main part of the logo?
Red Door Homes Inc.
What type of product or service do you offer?
Residential Home Development
How long have you been in business?
Red Door Homes is a new business...but have over 30 years as a General Contractor which is a seperate company.
What do you hope to accomplish with your new identity?
Updated logo-more professional/Southwestern US feel. Like the feel of the logo at the bottom center of this page http://www.lapuertallc.com/la_puerta/history.htm the logo is for La Puerta Real Estate
What are your long term goals?
More recognition in Custom Home building.
When is the deadline for final entries before choosing a designer? April 15th, 2006
Audience Profile:
Please describe your existing audience
Homeowners that want a unique and distinguishable custom home.
Who would you like to add to your audience?
Higher end homeowners looking for a customized home.
Perception/Tone/Guidelines:
What type of logo would you like? Simplistic…incorporating a southwestern style door - rounded at the top of the door...with a small window....really like the feel of the logo on the bottom center of this page http://www.lapuertallc.com/la_puerta/history.htm the logo is for La Puerta Real Estate.
Do you have any colors in mind for your logo? (if so, why?)
Red…obvious.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? Red southwestern door such as attached.
Communication Strategy:
What attributes would you like your logo to reflect about your business? * Quality * Reliability * Value * Style *
What is your tagline or slogan?
* Quality * Reliability * Value * Style *
What is the overall message you are trying to convey to your target audience? Capable, competent, value oriented -- * Quality * Reliability * Value * Style *
Where will your new logo be used? On trucks, t-shirts, letterhead and building and business cards
Competitive Positioning:
Who are your competitors and what do you think about their logos? Nothing stands out in my mind
List competitive URLs if possible http://www.homesbymarie.com/ http://www.kayeman.com/ http://www.jencohomes.com/bkgrnd.swf http://www.helioshomebuilders.com/
What sets you apart from your competitors? Specialized in quality home building. Family owned and run. 30 years experience building in NM climate.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Quality
Project Summary:
What text should be included in the main part of the logo?
Red Door Homes Inc.
What type of product or service do you offer?
Residential Home Development
How long have you been in business?
Red Door Homes is a new business...but have over 30 years as a General Contractor which is a seperate company.
What do you hope to accomplish with your new identity?
Updated logo-more professional/Southwestern US feel. Like the feel of the logo at the bottom center of this page http://www.lapuertallc.com/la_puerta/history.htm the logo is for La Puerta Real Estate
What are your long term goals?
More recognition in Custom Home building.
When is the deadline for final entries before choosing a designer? April 15th, 2006
Audience Profile:
Please describe your existing audience
Homeowners that want a unique and distinguishable custom home.
Who would you like to add to your audience?
Higher end homeowners looking for a customized home.
Perception/Tone/Guidelines:
What type of logo would you like? Simplistic…incorporating a southwestern style door - rounded at the top of the door...with a small window....really like the feel of the logo on the bottom center of this page http://www.lapuertallc.com/la_puerta/history.htm the logo is for La Puerta Real Estate.
Do you have any colors in mind for your logo? (if so, why?)
Red…obvious.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? Red southwestern door such as attached.
Communication Strategy:
What attributes would you like your logo to reflect about your business? * Quality * Reliability * Value * Style *
What is your tagline or slogan?
* Quality * Reliability * Value * Style *
What is the overall message you are trying to convey to your target audience? Capable, competent, value oriented -- * Quality * Reliability * Value * Style *
Where will your new logo be used? On trucks, t-shirts, letterhead and building and business cards
Competitive Positioning:
Who are your competitors and what do you think about their logos? Nothing stands out in my mind
List competitive URLs if possible http://www.homesbymarie.com/ http://www.kayeman.com/ http://www.jencohomes.com/bkgrnd.swf http://www.helioshomebuilders.com/
What sets you apart from your competitors? Specialized in quality home building. Family owned and run. 30 years experience building in NM climate.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Quality