(Project Complete) Due Aug 4 - SlickBits Software - $200

[xenos]

Admin code added by Abby- 21M10866N9074724X

Project Summary:
What text should be included in the main part of the logo?

AcuteTools - The logo should look good with and without the text. It should be very unique and easily identifieable without the text.

What type of product or service do you offer?

Software utilities for home users and businesses

How long have you been in business?

This is a brand new division of an exisiting software company.

What do you hope to accomplish with your new identity?

Want to separate this division from the main company for marketing purposes.

What are your long term goals?

Want to make the logo and name (AcuteTools) a well known brand.

When is the deadline for final entries before choosing a designer?

August 4, 2006

Audience Profile:
Please describe your existing audience

Who would you like to add to your audience?

Both home and business users

Perception/Tone/Guidelines:
What type of logo would you like?

A simple and professional yet distinctive logo. The image should be enough to identify the company.

Do you have any colors in mind for your logo? (if so, why?)

No, open to ideas.

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?

No, open to ideas.

Communication Strategy:
What attributes would you like your logo to reflect about your business?

high quality, precise, cutting edge, high tech, innovative

What is your tagline or slogan?

Still working on that one. ;-)

What is the overall message you are trying to convey to your target audience?

High quality software utilities that solve problems.

Where will your new logo be used?

web, print

Competitive Positioning:
Who are your competitors and what do you think about their logos?

iolo tech - http://www.iolo.com/

Like the iolo logo. It is simple and distinctive.

PC Tools - http://www.pctools.com

Logo is okay.

Web Root - http://www.webroot.com

Like the logo. As with the iolo one, it is distinctive and simple.

What sets you apart from your competitors?

more innovative features, ease of use

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:

Innovative and easy to use software utilites that solve problems.

[Blesseville]

One to start.

http://www.medigraph.net/do/sbt1.jpg

[xenos]

Hello Medigraph,

I like the basic idea here, but not the colors.

I'd like to see some design variations in different colors.

Thank you.

[BlueCherryGraphics]

Two ideas using an icon formed from ones and zeros (representing "bits").

v1

[BlueCherryGraphics]

v2

[xenos]

Hello Jennifer,

I think I like v2 the best, could you come up with maybe a few more variations?

Thank you.

[splunking]

I look forward to your feedback. :D

Thanks,
Cindy
Flashbrite Studios

[xenos]

Hello Cindy,

Thanks for your entry.

This design looks too much like Symantec's logo (http://www.symantec.com) though. When I first saw it I knew I had seen something very similar before. ;-)

Please feel free to post some more ideas.

Thank you.

[splunking]

Yikes! I guess when you mess with an 's' and yellow and black I need to be more careful! Sorry about that, I still think it's unique, I was just trying to go for a 'slick' looking 's' shape. Here are some other colors to see what you think.

Thanks! :blush:
Cindy
Flashbrite Studios

[splunking]

And another...

[xenos]

Hi Cindy,

No probem at all. I would like to see some different designs, I'm not crazy about the sphere in general.

Thank you.

[djaka]

hi,
this is my submission,
any comments are appreciated
thank you
:)

[xenos]

Hello djaka,

Thanks for your entry.

This isn't the style we are looking for. A little too "curvy".

We are looking for something a little more corporate, but not too much so.

Thank you.

[xenos]

Hello Jennifer,

After more thought ( and peer pressure ;) )I also like your V1 design, maybe see some variations of both of them.

[BlueCherryGraphics]

Thanks; will try and post those tonight.

[splunking]

Another shot.

[Blesseville]

http://www.medigraph.net/do/sbt1-1.jpg

[xenos]

** To all designers - Please Read **

We have just found out that another company is using a similar name to SlickBits. Because of this we are unable to use the name now. This fact came up while researching to file a registered trademark application.

We do have a new name "AcuteTools"

We sincerely apologize to all designers that have already spent time on the SlickBits brand.

We want to go forward with this logo project using the new name.

I have also edited the original logo questions to reflect the new name.

If you have any questions please let me know.

Thank you.

[pracus]

:)

[skyvee]

:)

[Blesseville]

A, T, a monitor and an arrow symbolizing that the solution of the problems is using AcuteTools :)

http://www.medigraph.net/do/at1.jpg

[xenos]

Hello pracus,

We like your design a lot. The fact the the logo image looks like a face is very cool.

We are not crazy about the text font. We are curious what it would look like if the A in Acute were more like the image (rounded) and also maybe if the word "Tools" were smaller.

Maybe just play around with some text variations. We'd also like version with the text beside and at the bottom of the logo image.

We'd also like to see a reversed black and white image.

Thank you.

[Ratbaggy]

:)

[castell]

Hello,

http://www.visualadv.net/projects/other/acutetools1.gif

Castell

[castell]

The idea is based on the image of an acute angle :)

http://www.visualadv.net/projects/other/acutetools2.gif

Castell

[xenos]

Hello pracus,

We'd like to see the light blue color replaced with green to see what that looks like.

Thank you.

[joshuamings]

Here is something from me.
Josh

http://www.joshuamingsdesign.com/designoutpost/acute/v1_0.png

[pracus]

:)

Note to moderators: negative image on client's request.

[pracus]

:)

[xenos]

Hello all,

I just wanted to take a minute to say thank you to all that have and will spend time on our project.

We don't have time to comment on every submission, but they are all appreciated nonetheless.

[gig]

:)

[eziey]

:)

[xenos]

Hello,

Just wanted to say we will definitely be making a decision tomorrow, so if anyone wants to make a submission please do so by Aug 4 at 12:00 noon USA CST (GMT-6).

Thank you.

[nhr]

Hello:

http://i17.photobucket.com/albums/b92/nhrdesign/DO/AcuteTools_nhr.png

[nhr]

http://i17.photobucket.com/albums/b92/nhrdesign/DO/AcuteTools11_nhr.png

Thank you

[xenos]

Okay. We are now looking at all the submissions and will pick the winning designer this evening.

It may be tomorrow before I post the result.

Thanks to all for some great entries.

[xenos]

Hello pracus,

Congratulations! We have selected your design version 2 (message #28) as the winner. We do not require any more revisions.

We'd like the following deliverables in color, black and white, and black and white reverse:

1) Logo (image only)
2) Logo with text on right
3) Logo with text under (like version 3)

We would like all logos in the following formats:

1) High res tiff, uncompressed
2) Vector (Windows enhanced metafile)

Thank you for the great work!

[pracus]

Hi!

Fantastic! Thank you!
I sent you a private message with an information how you can get the files. They are ready.

[xenos]

Hello pracus,

We have downloaded the files, and everything looks great.

Thanks again!