riverpast
09-06-2006, 08:44 AM
Admin code added by Abby - 5TT58851PS4708044
Project Summary:
$150
What text should be included in the main part of the logo?
"box of video" (all lower case)
What type of product or service do you offer?
boxofvideo.com is a new website to provide video conversion and hosting service.
Users upload their video, we convert them to commonly used formats on the web (mov, rm, wmv, flash, ipod, and psp). The users are given the option to host them on our servers.
How long have you been in business?
Our company River Past (http://www.riverpast.com) has been in business since 2003. boxofvideo.com will be a new web site.
What do you hope to accomplish with your new identity?
It should be fun yet professional.
What are your long term goals?
With all the youtube hype, more businesses are interested in having video available on the web. However, youtube is the wrong location to host the video, because if you lead a visitor to youtube, the visitor may never come back. We want to provide an alternative for businesses to easily get their video online.
When is the deadline for final entries before choosing a designer?
September 26th
Audience Profile:
Please describe your existing audience
River Past (http://www.riverpast.com) attracts general consumers and small businesses who deal with different audio and video formats.
Who would you like to add to your audience?
boxofvideo.com will focus on small business who has the need to post video online without a lot of technical knowledge.
Perception/Tone/Guidelines:
What type of logo would you like?
Simple, fun, and professional.
Please visit our existing websites - riverpast.com (http://www.riverpast.com) , heavymath.com (http://www.heavymath.com) and caminstyle.com (http://www.caminstyle.com) to get a feeling.
Note, I would like the boxofvideo logo to be a little more colorful than our over logos.
Do you have any colors in mind for your logo? (if so, why?)
Something vibrant and noticeable.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Just want it to be fun and professional.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Fun and professional. I would like our visitors to remember the logo years later even if they don't use our site.
What is your tagline or slogan?
None at this moment
What is the overall message you are trying to convey to your target audience?
Make your website stand out when professionally produced video.
Where will your new logo be used?
It will be used on our website and all of our printed material.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
There aren't any real competitors at this moment. Youtube.com can be considered as one but we have totally different business model. Its logo sucks.
List competitive URLs if possible
youtube.com (http://www.youtube.com)
What sets you apart from your competitors?
Business model. Youtube is for young people to share video. boxofvideo is for businesses to convert and host video.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Help your website to stand out, visual and sound and all.
That's about it... good luck.
Thanks,
John
Project Summary:
$150
What text should be included in the main part of the logo?
"box of video" (all lower case)
What type of product or service do you offer?
boxofvideo.com is a new website to provide video conversion and hosting service.
Users upload their video, we convert them to commonly used formats on the web (mov, rm, wmv, flash, ipod, and psp). The users are given the option to host them on our servers.
How long have you been in business?
Our company River Past (http://www.riverpast.com) has been in business since 2003. boxofvideo.com will be a new web site.
What do you hope to accomplish with your new identity?
It should be fun yet professional.
What are your long term goals?
With all the youtube hype, more businesses are interested in having video available on the web. However, youtube is the wrong location to host the video, because if you lead a visitor to youtube, the visitor may never come back. We want to provide an alternative for businesses to easily get their video online.
When is the deadline for final entries before choosing a designer?
September 26th
Audience Profile:
Please describe your existing audience
River Past (http://www.riverpast.com) attracts general consumers and small businesses who deal with different audio and video formats.
Who would you like to add to your audience?
boxofvideo.com will focus on small business who has the need to post video online without a lot of technical knowledge.
Perception/Tone/Guidelines:
What type of logo would you like?
Simple, fun, and professional.
Please visit our existing websites - riverpast.com (http://www.riverpast.com) , heavymath.com (http://www.heavymath.com) and caminstyle.com (http://www.caminstyle.com) to get a feeling.
Note, I would like the boxofvideo logo to be a little more colorful than our over logos.
Do you have any colors in mind for your logo? (if so, why?)
Something vibrant and noticeable.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Just want it to be fun and professional.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Fun and professional. I would like our visitors to remember the logo years later even if they don't use our site.
What is your tagline or slogan?
None at this moment
What is the overall message you are trying to convey to your target audience?
Make your website stand out when professionally produced video.
Where will your new logo be used?
It will be used on our website and all of our printed material.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
There aren't any real competitors at this moment. Youtube.com can be considered as one but we have totally different business model. Its logo sucks.
List competitive URLs if possible
youtube.com (http://www.youtube.com)
What sets you apart from your competitors?
Business model. Youtube is for young people to share video. boxofvideo is for businesses to convert and host video.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Help your website to stand out, visual and sound and all.
That's about it... good luck.
Thanks,
John