[Project Complete] $375 - Logo for HonestForum.com - large denim community

[honestdave]

(Admin code added by Palmer - 6X761832FF502954M)

Short Form:

we need to breath some new life into www.HonestForum.com

http://img243.imageshack.us/img243/2686/picture2yd9.png

We need a better logo and color scheme.


Long form

HonestForum.com
the number 1 community on the web for authentic jeans (there are TONs of fakes on ebay)

We have been around for 2 years. With this identity we hope to look more professional. We hope to continue to provide people with a great community http://img397.imageshack.us/img397/552/picture3ih1.png

We don't really have a deadline with this project

We have a audience of about 10,000 well dressed jeans loving people. They are 60% female. They are wealthy enough to spend money on designer clothing, but they are also very frugal and smart too. The ages are about 18-38


Perception/Tone/Guidelines:

We are not sure exactly what kind of logo we would like, just something that looks professional. We are not sure about the correct colors either.

As you see we have a number of brands, maybe it might be cool to make a black outline of those brand images.

http://img295.imageshack.us/img295/2402/picture4zz5.png
kinda crappy...but you get the idea






What is your tagline or slogan?
"the #1 community on the web for premium denim"

What is the overall message you are trying to convey to your target audience?
Honesty, Being well dressed. Professionalism

Where will your new logo be used?
Everwhere on the site, on business cards, t-shirts


Competitors:

http://img143.imageshack.us/img143/6030/picture5fv8.png
www.superfuture.com

http://img143.imageshack.us/img143/5395/picture6yj7.png
www.authenticforum.com

http://img101.imageshack.us/img101/2202/picture7aa7.png
http://boards.style.com





a single-minded word or phrase
Jeans!



IDEA 1. I think we should just have HonestForum.com next to a simple image of a person in jeans


IDEA 2. HF with a box around it.
http://img289.imageshack.us/img289/4512/picture3fr4.png


IDEA 3. modified bird design. main image from www.Defunker.com
http://img168.imageshack.us/img168/4266/hfrq2.jpg




Some more inspiration

http://i58.photobucket.com/albums/g265/predator6723/diesel_logo.jpg
the beautiful and simple diesel logo

http://img99.imageshack.us/img99/3452/ishackimagetq5.jpg
the beautiful and simple apple logo


http://img167.imageshack.us/img167/724/ishackimagerx4.png
this logo works great because it can be put on anything, hats shoes, etc



Basically:
I would like a simple and beautiful logo

[honestdave]

http://img167.imageshack.us/img167/6522/picture1ua7.png

here is the black and white thing that i think is really professional looking

[honestdave]

just found a crapton of web2 logos:

http://www.buzzshout.com/logos.php


http://img84.imageshack.us/img84/7182/ishackimagetl7.png

http://img84.imageshack.us/img84/8712/599jq1.gif

http://img150.imageshack.us/img150/6112/366pp1.gif

http://img292.imageshack.us/img292/5218/845gx4.jpg

i liked these because they were all on a nice color background.

[Juvanescence]

Just putting out a simple mark, obviously any colour can be used.

[BlueCherryGraphics]

v1 inspired by rivet/button from jeans

[shnickerdoodle studios]

One from me...

Thanks,
Deanna

[Fran]

:)

http://img339.imageshack.us/img339/2150/honestforummh2.jpg

[Fabian]

Hope you like it :)

[splunking]

Here is an entry from me.

Thanks!
- Cindy

[honestdave]

props to all. i like all the ideas!



and here is a tag of a pair of diesel jeans
http://img224.imageshack.us/img224/6495/picture1ow1.png


here is a tag design from one of our members
http://i94.photobucket.com/albums/l82/designerdesire/HFlogo.jpg



here are some jeans pockets.

http://img295.imageshack.us/img295/8175/jeanspocketml1.jpg

http://img296.imageshack.us/img296/3065/2190186moj3.jpg

[honestdave]

here is a mashup
http://img205.imageshack.us/img205/2798/mashupjr4.jpg




fonts i kinda think are ok from www.DaFont.com:

http://img221.imageshack.us/img221/2388/picture6ez0.png

http://img222.imageshack.us/img222/8343/picture7pn8.png

http://img205.imageshack.us/img205/9690/picture5qg1.png

[Ratbaggy]

:)

[djaka]

simple stitch
any comments are appreciated,
thank you
:)

[bogglins]

:)

[tini1]

Hello...:)

[Paula23]

Hi Dave,
Welcome to Design Outpost :yes:
Please keep in mind that the designers are not allowed to use elements of eachothers designs.
They can use your mock-ups as inspiration as long as it's completetly different from the other designers concepts.

Thanks for understanding. :)

[Fabian]

Needed to revise my last one :blush:

[Blesseville]

http://www.blesseville.com/do/hfc1.jpg

[Blesseville]

http://www.blesseville.com/do/hfc2.jpg

[honestdave]

IDEA:

blue jean pocket. in color blue

inside white sans serif HF

inside below
"Honest
Forum"

and ".com" on the tag

[Fabian]

version 3:)

[Fabian]

version 4:)

[Ratbaggy]

:)

[honestdave]

oooh. ratbaggy i like that.

can you show me a mockup of it on a jean pocket

[Ratbaggy]

yes. yes you can ...

:)

[honestdave]

haha nice.

but i shoulda written that clearer.

i meant to say. instead of a triangle shape, can you make that logo look like a jean pocket.



i think the main idea i would like to see is:
a blue jean pocket shape. in color blue

inside that shape a white sans serif "HF"

inside that shape, below the "HF" it should say

Honest
Forum


(one word under the other)

and ".com" on a gray little tag off to the side



Also another idea is for the HonestForum to be written in cursive writing to make it look similar to a lot of the "squiggle on the butt" pockets that designer jeans use

http://img204.imageshack.us/img204/7566/picture4sq0.png

[Ratbaggy]

ahhhh righteo then!

my bad.

will post back soon.

[Fabian]

Also another idea is for the HonestForum to be written in cursive writing to make it look similar to a lot of the "squiggle on the butt" pockets that designer jeans use

Did you mean something like this?

[Patel]

hi just joining in ... I can make the patch a denim blue if needed

[Patel]

:)

[honestdave]

sweet....gettin closer.

shima, may i please see those on blue, rather than red.

thanks so much.

[Fran]

:)

http://img294.imageshack.us/img294/3314/honestforumpq3.jpg

[tini1]

:)

[tini1]

and another...:keeping it real, what you 'could see on a back pocketté ......love those jeans!)

[Patel]

:)

[Patel]

:)

[honestdave]

thanks so much for all the work folks.

i like seeing all the different mockups

[Patel]

The other option I thought about was to have red text and red stitching on a blue patch.

[honestdave]

Fran, can you show me that same idea you have above, except with some other fonts. Maybe even some fonts that i mentioned on page one

Thanks so much!

[Fran]

:)

http://img99.imageshack.us/img99/83/honestforum1xf9.jpg

[Fran]

different colors :)

Thank you

Fran



http://img216.imageshack.us/img216/32/honestforum2ey7.jpg

[bogglins]

:)

[bogglins]

:d

[IDarwish]

One from me

[Fabian]

Another one from me,hope you like it.

[Patel]

Hi here is a rounder version of my patch. It also has the use of red as I spoke of earlier on. I could do the same for the other logo that has a distressed look to it.

Thanks,
Shima

[honestdave]

wow props people. these are starting to look really good!

good work.

[carlos(esparza)]

here's a more simple text based idea (responding to the initial inspirational examples you provided).

<img src="http://carlos.errorproductions.com/outpost/honest-forum.png">

[tini1]

Hello Honest dave:)
Just double checking, is/when is the deadline for entries??? Thanks, Tini1/missy

[honestdave]

no specific deadline.

[IDarwish]

Changed removed the s on HonestForums. And added some different colors :)

[Ratbaggy]

Hiya Dave,

still keeping some of the 'pocket' vibe, but also keeping it a bit diff.

Look forward to hearing your thoughts.

Cheers,

Paul

[Ratbaggy]

and with a different font ;)

[IDarwish]

Some more changes :)

[honestdave]

idarwish...those look really good.


anybody else want to submit anything.

i think its about time we close this thing up

[IDarwish]

Thanks dave :) If there are any more changes just let me know and I'll have them done asap.

Imad

[bogglins]

:)

[Patel]

Here is one last post from me as i am out of ideas. The first one in Red. :)
Shima

[honestdave]

props to shima
props to bogglins
props to ratbaggy
props to tini1
props to fabian
props to fran
props to bluecherrygraphics
props to splunking
props to djaka
props to mediagraph

i really appreciate all your help with the different designs.



I am happy to announce that IDarwish has won the competition.
I look forward to doing some revisions and finalizing the design.

[IDarwish]

Great, thank you very much for choosing my design. Let me know the revisions etc. and I will have them for you asap.

Thank You,
Imad

[IDarwish]

Files have been sent.