Josh
12-14-2006, 11:54 PM
Admin code added by Abby - 6R902254T8751344F
Design Outpost Creative Brief Worksheet
Project Summary:
What text should be included in the main part of the logo?
GrassMaster
What type of product or service do you offer?
high end turf and landscape maintenance
How long have you been in business?
Just now starting up. you will be my first cost, so make sure i get a receit!
What do you hope to accomplish with your new identity?
To look completely proffessional and show that my company is prestigious
What are your long term goals? To be known as the premier landscape maintenance proffessionals in Memphis, TN
When is the deadline for final entries before choosing a designer?Dec 22
Audience Profile:
Please describe your existing audience
homeowners in middleclass neighborhoods
Who would you like to add to your audience?
I would like to add high class neighborhoods
Perception/Tone/Guidelines:
What type of logo would you like?
Something that is kind of abstract with a grass blade, maybe kinda "artsy"?
Do you have any colors in mind for your logo? (if so, why?)
no
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
grass blade
Communication Strategy:
What attributes would you like your logo to reflect about your business? Complete professionallism.....that we are the finest service in town
What is your tagline or slogan? "The real professionals"
What is the overall message you are trying to convey to your target audience? That we are the most prestious and proffesional lawn care business in Memphis TN.
Where will your new logo be used? On trucks, trailers, hats, and clothing
Competitive Positioning:
Who are your competitors and what do you think about their logos? Brickman landscape, Valley Crest landscape.
List competitive URLs if possible
What sets you apart from your competitors? My personal attention to detail and high quality services
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company. Prestige
Well here it is designers! Get me something going thats gonna make me proud! I cant wait to see what you guys come up with! :eek: :eek: :eek:
Design Outpost Creative Brief Worksheet
Project Summary:
What text should be included in the main part of the logo?
GrassMaster
What type of product or service do you offer?
high end turf and landscape maintenance
How long have you been in business?
Just now starting up. you will be my first cost, so make sure i get a receit!
What do you hope to accomplish with your new identity?
To look completely proffessional and show that my company is prestigious
What are your long term goals? To be known as the premier landscape maintenance proffessionals in Memphis, TN
When is the deadline for final entries before choosing a designer?Dec 22
Audience Profile:
Please describe your existing audience
homeowners in middleclass neighborhoods
Who would you like to add to your audience?
I would like to add high class neighborhoods
Perception/Tone/Guidelines:
What type of logo would you like?
Something that is kind of abstract with a grass blade, maybe kinda "artsy"?
Do you have any colors in mind for your logo? (if so, why?)
no
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
grass blade
Communication Strategy:
What attributes would you like your logo to reflect about your business? Complete professionallism.....that we are the finest service in town
What is your tagline or slogan? "The real professionals"
What is the overall message you are trying to convey to your target audience? That we are the most prestious and proffesional lawn care business in Memphis TN.
Where will your new logo be used? On trucks, trailers, hats, and clothing
Competitive Positioning:
Who are your competitors and what do you think about their logos? Brickman landscape, Valley Crest landscape.
List competitive URLs if possible
What sets you apart from your competitors? My personal attention to detail and high quality services
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company. Prestige
Well here it is designers! Get me something going thats gonna make me proud! I cant wait to see what you guys come up with! :eek: :eek: :eek: