chrisbennett
01-02-2007, 09:00 AM
Admin code added by Abby - 37R79769TU099100C
Happy New Year! Below are the details for the logo design contest for the nonprofit organization National Behavioral Consortium (NBC), http://www.nbconsortium.com/. The prize is $150 and the deadline is in 2 weeks (January 16th).
What text should be included in the main part of the logo?
NBC
What type of product or service do you offer?
Not for profit trade association comprised of high quality regional Behavioral and Mental Health Organizations and EAP companies.
How long have you been in business?
8 years
What do you hope to accomplish with your new identity?
We would like to update our professional appearance, increase market branding, and facilitate recruitment of new members.
What are your long term goals?
Continue to host high quality meetings concerning industry initiatives in Managed Care and Employee Assistance Programs.
Advocacy on behalf of quality standards and outcomes for Managed Care and Employee Assistance Programs products and Services
Audience Profile:
Please describe your existing audience
Senior executives, medical directors, quality assurance representatives from regional Behavioral and Mental Health Organizations and Employee Assistance Programs
Who would you like to add to your audience?
We would like our new identity to help attract new members of the above backgrounds and add to our credibility when interacting with other associations, pharmaceutical companies, etc.
Perception/Tone/Guidelines:
What type of logo would you like?
I would prefer a very simple, conservative, professional design.
Do you have any colors in mind for your logo? (if so, why?)
We would like to see the proposed designs in a variety of color options.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No accompanying symbol/icon.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Professional, conservative, strength, high quality trade organization.
What is your tagline or slogan?
None.
Where will your new logo be used?
On our website and on our stationary
Competitive Positioning:
Who are your competitors and what do you think about their logos?
ABH http://www.abhw.org/ - Not impressed with their logo
Looking forward to seeing the results. Let me know if you have any clarifying questions!
Happy New Year! Below are the details for the logo design contest for the nonprofit organization National Behavioral Consortium (NBC), http://www.nbconsortium.com/. The prize is $150 and the deadline is in 2 weeks (January 16th).
What text should be included in the main part of the logo?
NBC
What type of product or service do you offer?
Not for profit trade association comprised of high quality regional Behavioral and Mental Health Organizations and EAP companies.
How long have you been in business?
8 years
What do you hope to accomplish with your new identity?
We would like to update our professional appearance, increase market branding, and facilitate recruitment of new members.
What are your long term goals?
Continue to host high quality meetings concerning industry initiatives in Managed Care and Employee Assistance Programs.
Advocacy on behalf of quality standards and outcomes for Managed Care and Employee Assistance Programs products and Services
Audience Profile:
Please describe your existing audience
Senior executives, medical directors, quality assurance representatives from regional Behavioral and Mental Health Organizations and Employee Assistance Programs
Who would you like to add to your audience?
We would like our new identity to help attract new members of the above backgrounds and add to our credibility when interacting with other associations, pharmaceutical companies, etc.
Perception/Tone/Guidelines:
What type of logo would you like?
I would prefer a very simple, conservative, professional design.
Do you have any colors in mind for your logo? (if so, why?)
We would like to see the proposed designs in a variety of color options.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No accompanying symbol/icon.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Professional, conservative, strength, high quality trade organization.
What is your tagline or slogan?
None.
Where will your new logo be used?
On our website and on our stationary
Competitive Positioning:
Who are your competitors and what do you think about their logos?
ABH http://www.abhw.org/ - Not impressed with their logo
Looking forward to seeing the results. Let me know if you have any clarifying questions!