kenboehlke
04-18-2007, 05:28 PM
(Admin code added by Palmer - 4FN84974P8138425D)
Logo Design Assessment
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Project Summary:
What text should be included in the main part of the logo? Power Swing Harness
What type of product or service do you offer? Golf training aid.
How long have you been in business? A few months.
What do you hope to accomplish with your new identity? To Market and develop a golf swing training aid.
What are your long term goals? To sell as much of the product as possible.
When is the deadline for final entries before choosing a designer?
Audience Profile:
Please describe your existing audience- Golfers looking to improve their golf game.
Who would you like to add to your audience? More golfers, and people interested in learning how to play.
Perception/Tone/Guidelines:
What type of logo would you like? Something will help identify product and a unique look. Oval or round would be good, something that immediately identifies it as a golfing product.
Do you have any colors in mind for your logo? (if so, why?)
Red, yellow and black- the colors used in the product itself.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
http://new.photos.yahoo.com/ken_boehlke/
I also like the "look" of the logo for the Science Channel and would be nice to incorporate a similiar look - I want a mirror image of their icon- of course unique(note the logo is on the top left hand side of the page)-
http://science.discovery.com/
Communication Strategy:
What attributes would you like your logo to reflect about your business? That it is definately a golf product.
What is your tagline or slogan?
What is the overall message you are trying to convey to your target audience? That the Power Swing Harness is the newest innovating training tool in golf!
Where will your new logo be used? On our website. www.powerswingharness.com, buisiness cards,and packaging
Competitive Positioning:
Who are your competitors and what do you think about their logos? all golf training aids
List competitive URLs if possible
What sets you apart from your competitors? no other product like it.
Targeted Message:the only way to hit balls while swinging with resitance.
State a single-minded word or phrase that will appropriately describe your company:unique
Logo Design Assessment
--------------------------------------------------------------------------------
Project Summary:
What text should be included in the main part of the logo? Power Swing Harness
What type of product or service do you offer? Golf training aid.
How long have you been in business? A few months.
What do you hope to accomplish with your new identity? To Market and develop a golf swing training aid.
What are your long term goals? To sell as much of the product as possible.
When is the deadline for final entries before choosing a designer?
Audience Profile:
Please describe your existing audience- Golfers looking to improve their golf game.
Who would you like to add to your audience? More golfers, and people interested in learning how to play.
Perception/Tone/Guidelines:
What type of logo would you like? Something will help identify product and a unique look. Oval or round would be good, something that immediately identifies it as a golfing product.
Do you have any colors in mind for your logo? (if so, why?)
Red, yellow and black- the colors used in the product itself.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
http://new.photos.yahoo.com/ken_boehlke/
I also like the "look" of the logo for the Science Channel and would be nice to incorporate a similiar look - I want a mirror image of their icon- of course unique(note the logo is on the top left hand side of the page)-
http://science.discovery.com/
Communication Strategy:
What attributes would you like your logo to reflect about your business? That it is definately a golf product.
What is your tagline or slogan?
What is the overall message you are trying to convey to your target audience? That the Power Swing Harness is the newest innovating training tool in golf!
Where will your new logo be used? On our website. www.powerswingharness.com, buisiness cards,and packaging
Competitive Positioning:
Who are your competitors and what do you think about their logos? all golf training aids
List competitive URLs if possible
What sets you apart from your competitors? no other product like it.
Targeted Message:the only way to hit balls while swinging with resitance.
State a single-minded word or phrase that will appropriately describe your company:unique