jnjewlz
04-20-2007, 07:10 PM
(Admin code added by Palmer - 20P550843U2040521)
Project Summary:
What text should be included in the main part of the logo?
Aspen Construction
What type of product or service do you offer?
We do virtually any type of aluminum construction but mostly screen rooms and Florida rooms and pool enclosures
How long have you been in business?
Seven years
What do you hope to accomplish with your new identity?
Provide a redily identifyable logo that will communicate professionalism, quality and relaxation
What are your long term goals?
To sure up the residential market begin on larger commercial products.
When is the deadline for final entries before choosing a designer?
Sunday the 29th
Audience Profile:
Please describe your existing audience
We are targeting residential customers that what to turn their houses into homes – specifically the “Home Makeover” or “HG TV” crowd. We help our clients create a relaxing retreat they can call their own.
Who would you like to add to your audience?
Eventually commercial clients
Perception/Tone/Guidelines:
What type of logo would you like?
We are a construction company but we don’t want an industrial look. We are trying to appeal to the “Home Makeover” types. We want to communicate the fact that we can turn your home into a relaxing retreat.
Do you have any colors in mind for your logo? (if so, why?)
We would like to present a cool tropical feel with linens and maybe a soft denim background. We not sure so we're open to your imaginative designs
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Possibly a palm tree. We like to see your brainstorming and pick from there. Possibly a clean simple wire frame a home or pool screen.
Communication Strategy:
What attributes would you like your logo to reflect about your business? Elegance, Relaxation - maybe beach or water
What is your tagline or slogan?
Dont have one yet. Working on it.
Where will your new logo be used?
On business cards, vehicles and in all marketing
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
http://marvicaluminum.com/
http://www.abacoaluminum.com/
http://www.summertimescreen.com/
http://www.hanscreen.com/
http://www.atlantic-aluminum.com/
What sets you apart from your competitors?
Attention to detail, craftsmanship, aesthetic as well as functional
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Creating Personal Paradise
We have posted another project for our website in the templates forum. Here's the link:
http://www.designoutpost.com/forums/showthread.php?t=13226
Thank - we look forward to seeing your work!
Project Summary:
What text should be included in the main part of the logo?
Aspen Construction
What type of product or service do you offer?
We do virtually any type of aluminum construction but mostly screen rooms and Florida rooms and pool enclosures
How long have you been in business?
Seven years
What do you hope to accomplish with your new identity?
Provide a redily identifyable logo that will communicate professionalism, quality and relaxation
What are your long term goals?
To sure up the residential market begin on larger commercial products.
When is the deadline for final entries before choosing a designer?
Sunday the 29th
Audience Profile:
Please describe your existing audience
We are targeting residential customers that what to turn their houses into homes – specifically the “Home Makeover” or “HG TV” crowd. We help our clients create a relaxing retreat they can call their own.
Who would you like to add to your audience?
Eventually commercial clients
Perception/Tone/Guidelines:
What type of logo would you like?
We are a construction company but we don’t want an industrial look. We are trying to appeal to the “Home Makeover” types. We want to communicate the fact that we can turn your home into a relaxing retreat.
Do you have any colors in mind for your logo? (if so, why?)
We would like to present a cool tropical feel with linens and maybe a soft denim background. We not sure so we're open to your imaginative designs
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Possibly a palm tree. We like to see your brainstorming and pick from there. Possibly a clean simple wire frame a home or pool screen.
Communication Strategy:
What attributes would you like your logo to reflect about your business? Elegance, Relaxation - maybe beach or water
What is your tagline or slogan?
Dont have one yet. Working on it.
Where will your new logo be used?
On business cards, vehicles and in all marketing
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
http://marvicaluminum.com/
http://www.abacoaluminum.com/
http://www.summertimescreen.com/
http://www.hanscreen.com/
http://www.atlantic-aluminum.com/
What sets you apart from your competitors?
Attention to detail, craftsmanship, aesthetic as well as functional
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Creating Personal Paradise
We have posted another project for our website in the templates forum. Here's the link:
http://www.designoutpost.com/forums/showthread.php?t=13226
Thank - we look forward to seeing your work!