inkling
04-23-2007, 02:29 PM
(Admin code added by Palmer - 76B57169S69196231)
Project Summary:
What text should be included in the main part of the logo?
THE STAGE CREW
What type of product or service do you offer?
HOME STAGING AND REDESIGN
How long have you been in business?
STARTUP
What do you hope to accomplish with your new identity?
BRANDING! AND A SENSE OF PROFESSIONALISM
What are your long term goals?
A SUCCESSFUL BUSINESS (OFFLINE) WITH AN ONLINE SOURCE TOOL AND THE ABILITY TO GROW BOTH IN IMAGE AND IN SIZE.
When is the deadline for final entries before choosing a designer?
April 27th...we have a deadline here because I think we need a website template designed as well, and we wish to be off and running from a marketing perpective ASAP.
Audience Profile:
Please describe your existing audience
Homeowners and Realtors (they come in all shapes and sizes)
Who would you like to add to your audience?
more of them!
Perception/Tone/Guidelines:
What type of logo would you like?
simple yet attractive and pointed - perhaps even borderline elegant. nothing crazy.
Do you have any colors in mind for your logo? (if so, why?)
the owners of the company like blue, and any colors that would represent a rich warm feeling
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
NO. the world is your oyster.
Communication Strategy:
What attributes would you like your logo to reflect about your business? basically that we are home stagers, and that our job is to "put your home in the spotlight"
What is your tagline or slogan? see previous question..."putting your home in the spotlight"
Where will your new logo be used? print media, apparel, website, you name it
Competitive Positioning:
Who are your competitors and what do you think about their logos? locally we have none to speak of, and we don't care what they look like.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: see tagline
Project Summary:
What text should be included in the main part of the logo?
THE STAGE CREW
What type of product or service do you offer?
HOME STAGING AND REDESIGN
How long have you been in business?
STARTUP
What do you hope to accomplish with your new identity?
BRANDING! AND A SENSE OF PROFESSIONALISM
What are your long term goals?
A SUCCESSFUL BUSINESS (OFFLINE) WITH AN ONLINE SOURCE TOOL AND THE ABILITY TO GROW BOTH IN IMAGE AND IN SIZE.
When is the deadline for final entries before choosing a designer?
April 27th...we have a deadline here because I think we need a website template designed as well, and we wish to be off and running from a marketing perpective ASAP.
Audience Profile:
Please describe your existing audience
Homeowners and Realtors (they come in all shapes and sizes)
Who would you like to add to your audience?
more of them!
Perception/Tone/Guidelines:
What type of logo would you like?
simple yet attractive and pointed - perhaps even borderline elegant. nothing crazy.
Do you have any colors in mind for your logo? (if so, why?)
the owners of the company like blue, and any colors that would represent a rich warm feeling
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
NO. the world is your oyster.
Communication Strategy:
What attributes would you like your logo to reflect about your business? basically that we are home stagers, and that our job is to "put your home in the spotlight"
What is your tagline or slogan? see previous question..."putting your home in the spotlight"
Where will your new logo be used? print media, apparel, website, you name it
Competitive Positioning:
Who are your competitors and what do you think about their logos? locally we have none to speak of, and we don't care what they look like.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: see tagline