pantangco
05-04-2007, 05:34 PM
(Admin code added by Palmer - 3NV19316XV420494W)
Project Summary:
What text should be included in the main part of the logo?
SmileiQ.com (with .com)
What type of product or service do you offer?
A consumer information and membership site all about your smile
How long have you been in business?
Consulting for 8 years (as a dentist and dental consultant)
What do you hope to accomplish with your new identity?
Establish myself as the Internet Dental Expert and the website as the source for dental answers
What are your long term goals?
I plan to build this website into a major informational site for people looking for answers to their dental problems.
When is the deadline for final entries before choosing a designer?
May 9
Audience Profile:
Please describe your existing audience
Female ages 18-50 with money and vanity concerns. Women who are looking for solutions to their dental and cosmetic dental problems.
Who would you like to add to your audience?
Yes. Men who care about their teeth but don't want to seek help from a dentist or without time or $ to spend on dental care
Perception/Tone/Guidelines:
What type of logo would you like?
Flashy, radiating,clever, "smart"
Do you have any colors in mind for your logo? (if so, why?)
A shade of red, white, black, and another color. Appeal to female but look professional.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
SmileiQ.com - perhaps a smiley face somewhere without making it look kiddie. We can include a separate symbol in it.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Classy and fun. italicize,bold. surprise me.
What is your tagline or slogan?
Internet's #1 Source for your Smile
What is the overall message you are trying to convey to your target audience?
Come here for all your answers to your smile. We are experts.... we have the solution to your dental concerns.
Where will your new logo be used?
All marketing materials including web, letterhead, bc, brochures, emails, ezines,
Competitive Positioning:
Who are your competitors and what do you think about their logos?
none really. Currently the only competitors are local dentists who want people to find their website. Most of the time the info on their sites is minimal and does not address a lot of answers.
List competitive URLs if possible
What sets you apart from your competitors?
real good info, real answers from an expert. interactive site with great material, including tips, tricks and reviews.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Thorough and Savvy. :)
When logo is complete, site design will be next.
The winner will be rewarded with being credited for the great work time and time again.
Project Summary:
What text should be included in the main part of the logo?
SmileiQ.com (with .com)
What type of product or service do you offer?
A consumer information and membership site all about your smile
How long have you been in business?
Consulting for 8 years (as a dentist and dental consultant)
What do you hope to accomplish with your new identity?
Establish myself as the Internet Dental Expert and the website as the source for dental answers
What are your long term goals?
I plan to build this website into a major informational site for people looking for answers to their dental problems.
When is the deadline for final entries before choosing a designer?
May 9
Audience Profile:
Please describe your existing audience
Female ages 18-50 with money and vanity concerns. Women who are looking for solutions to their dental and cosmetic dental problems.
Who would you like to add to your audience?
Yes. Men who care about their teeth but don't want to seek help from a dentist or without time or $ to spend on dental care
Perception/Tone/Guidelines:
What type of logo would you like?
Flashy, radiating,clever, "smart"
Do you have any colors in mind for your logo? (if so, why?)
A shade of red, white, black, and another color. Appeal to female but look professional.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
SmileiQ.com - perhaps a smiley face somewhere without making it look kiddie. We can include a separate symbol in it.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Classy and fun. italicize,bold. surprise me.
What is your tagline or slogan?
Internet's #1 Source for your Smile
What is the overall message you are trying to convey to your target audience?
Come here for all your answers to your smile. We are experts.... we have the solution to your dental concerns.
Where will your new logo be used?
All marketing materials including web, letterhead, bc, brochures, emails, ezines,
Competitive Positioning:
Who are your competitors and what do you think about their logos?
none really. Currently the only competitors are local dentists who want people to find their website. Most of the time the info on their sites is minimal and does not address a lot of answers.
List competitive URLs if possible
What sets you apart from your competitors?
real good info, real answers from an expert. interactive site with great material, including tips, tricks and reviews.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: Thorough and Savvy. :)
When logo is complete, site design will be next.
The winner will be rewarded with being credited for the great work time and time again.