wiselittlemonkey
06-06-2007, 03:45 PM
(Admin code added by Palmer - 0G272292T7778603E)
Project Summary:
the unquote text "wiselittlemonkey" should be included with several poses of a wise little monkey (buddha like, angry, thoughtful)
Another consideration is that it must work well on dark background colors!
The product will be t-shirts and other products with wise sayings from the wiselittlemonkey
How long have you been in business?
This is the start of new business
What do you hope to accomplish with your new identity?
Create a brand around this logo/identity
What are your long term goals?
Dominate the market of monkey related merchandise ;)
When is the deadline for final entries before choosing a designer?
June 30th
Audience Profile:
People who enjoy fun/thought provoking shirtwear
Who would you like to add to your audience?
Everyone and anyone
Perception/Tone/Guidelines:
What type of logo would you like?
Simple monkey images that will work well on a variety of merchandise
Do you have any colors in mind for your logo? (if so, why?)
I'm open to your input on this
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Just the monkey
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Fun attitude with a cool design
What is your tagline or slogan?
the wise little monkey says...
What is the overall message you are trying to convey to your target audience?
That will depend on the shirt, but the sayings will generally be thought provoking
Where will your new logo be used?
On a website, marketing materials and on the merchandise itself
Competitive Positioning:
Who are your competitors and what do you think about their logos?
JohnnyCupcakes.com has a great design/feel
What sets you apart from your competitors?
Hopefully a far better logo/brand :)
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
wiselittlemonkey says "wisdom is earned not learned"
Project Summary:
the unquote text "wiselittlemonkey" should be included with several poses of a wise little monkey (buddha like, angry, thoughtful)
Another consideration is that it must work well on dark background colors!
The product will be t-shirts and other products with wise sayings from the wiselittlemonkey
How long have you been in business?
This is the start of new business
What do you hope to accomplish with your new identity?
Create a brand around this logo/identity
What are your long term goals?
Dominate the market of monkey related merchandise ;)
When is the deadline for final entries before choosing a designer?
June 30th
Audience Profile:
People who enjoy fun/thought provoking shirtwear
Who would you like to add to your audience?
Everyone and anyone
Perception/Tone/Guidelines:
What type of logo would you like?
Simple monkey images that will work well on a variety of merchandise
Do you have any colors in mind for your logo? (if so, why?)
I'm open to your input on this
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Just the monkey
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Fun attitude with a cool design
What is your tagline or slogan?
the wise little monkey says...
What is the overall message you are trying to convey to your target audience?
That will depend on the shirt, but the sayings will generally be thought provoking
Where will your new logo be used?
On a website, marketing materials and on the merchandise itself
Competitive Positioning:
Who are your competitors and what do you think about their logos?
JohnnyCupcakes.com has a great design/feel
What sets you apart from your competitors?
Hopefully a far better logo/brand :)
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
wiselittlemonkey says "wisdom is earned not learned"