[Project Complete] Aug 31 : $150 : Logo for Florist & Gifts

[conniesw]

Admin code added by Abby - 48X38795PB379304V

Florist and gift shop logo $150 needed in 3 weeks

We need a new logo! We just celebrated our 50th year in our family business, a florist and gift shop, and we need a new
crisp logo. Initally, we were just a florist but thru the years our product lines have changed and we need a new fresh look.

We sell a variety of items from floral, plants, home accessories,
trendy shoes, Vera Bradley bags and travel accessories, Life is Good t shirts, jewelry, candles, baby items and more--we are in a small town and our store is the "mall of our town".

This logo will be used on business cards, signs and printed materials.

we use in our packaging the following colors; tourquoise, hot pink, lime and yellow--however, we are very open to color.


I have an outdoor lighted sign that is 8' high and 4' wide, I would like the logo to be something I could use on the sign.

we are open to suggestions on fonts.

the copy should read; Taylorsville Florist & Gifts

[abby]

Welcome,
Please copy and paste these questions http://www.designoutpost.com/forums/showthread.php?t=7819 into a message here in your project and then answer them. This will help the Design Team better serve your project. Thank you

[pracus]

:)

[Blesseville]

:)

http://www.blesseville.com/do/taylorsvillev1.jpg

[conniesw]

Project Summary:
What text should be included in the main part of the logo?
Taylorsville Florist & Gifts

What type of product or service do you offer?
We are a full line florist and we feature many name brands in gifts,
Yellow box and Croc Shoes, Baby gifts, Jewelry, Vera Bradley, home
decor, candles, bridal registry and more.


How long have you been in business?
50 Years, I am the third generation in this family business.

What do you hope to accomplish with your new identity?
Showing that we are a traditional business that has changed with the times and trends of todays marketplace. Our selection is outstanding
and we keep up on the latest in gifts and floral.

What are your long term goals?
Our goal is to continue in a successful business for generations to come.

When is the deadline for final entries before choosing a designer?
we are flexible--but I would say 3 weeks


Please describe your existing audience
teens, young families, office ladies and empty nesters.

Who would you like to add to your audience?


What type of logo would you like? Crisp, clean lines, whimsical maybe-- not cutsey or frilly.

Do you have any colors in mind for your logo? (if so, why?)
I am open to color--however, generally I don't associate red or royal blue with my type of business

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
no.


Communication Strategy:
What attributes would you like your logo to reflect about your business?
a fun place to shop, great products and quality


Where will your new logo be used?
Business cards, shopping bags, printed ads and on an outdoor sign


What sets you apart from your competitors?
We carry a large selection of different items, our selection is the best in our area on many of the top lines in the retail gift sector.

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company

We are a destination store for outstanding products. The perfect gift.

[Taldo]

hi :)

[conniesw]

I have enjoyed the options that have been presented.
One thought I have had--What about a fancy gift box and a leaf or flower?

[nhr]

Hello:

http://i17.photobucket.com/albums/b92/nhrdesign/DO_/Taylorrsville_nhr.png

Thank you.

[pracus]

:)

[conniesw]

what about a design that shows movement--faded dots or lines that become stronger and then form a design....action!
I am open to colors.
I like the options so far--and I know this is a difficult task!
Thanks for all the work!

[Blesseville]

dots. :)

http://www.blesseville.com/do/tvillev2.jpg

[conniesw]

Could we change the letter in the giftbox to a different style with the floral design--from a distance it looks like a cross.

[conniesw]

could we loosen up the vine on #9-

[cazeyzman]

A sort of explosion of gifts :)

[pracus]

:)

[conniesw]

On version 14--how about making the E at the end of Taylorsville larger,
as shown in the #15 design--and similar font.
Also, show me some other color options and correct the spelling of Florist.
Thanks for all the designs you are making! This is great!

[cazeyzman]

Hello,
Sorry about that spelling mistake. Below are the corrections and a couple of different color options.
-Thanks :D

[Taldo]

:)

[conniesw]

Great job.
Let's work on the font's a bit---my daughter says try a more funky font--on the "Florist & Gifts"-and maybe just a bit larger font size.

[conniesw]

On #14 & 18, try a different font, and make the Florist & Gifts larger.

[Taldo]

:)

[cazeyzman]

Slightly different layout and font. All comments welcome :)

[Taldo]

:)

[conniesw]

Cazeyzman, We all like your design! But we want to tweak it just a bit.
I like the vertical design for our 4 x 8 outdoor sign, and I like the horizontal design as well.
On the design--could you add just about 3 dots to the center of the design--near the squiggle that looks like a 7.
On colors--we are still undecided, We seem to lean to the pink and green, however if you have any other ideas--go for it.
On the font, give us a few more options on the words florist and gifts, we like the feathers swirls on each side, maybe make those words slightly bigger.
I will be out of town until Tuesday--so enjoy the holiday!
Try a different shade of green with the pink, I don't care for the yellows, or silver/blue for us. The blue and brown is interesting....
Thanks for all your work.

[cazeyzman]

Here is a different font, slightly larger for the "Florist & Gifts"
-Thanks

[cazeyzman]

And here we havce just a slightly different color conbo! :)

[conniesw]

Ok, I really like the font on Version 3, horizontal. This font for a vertical version might need the lower case e on the end...I'm not sure.
I like the purple and green version, show me some more in a brighter pink tone with green.
We are VERY close and I appreciate your work and everyone's work. This has been a fun experience.




And here we havce just a slightly different color conbo! :)

[cazeyzman]

Hello,
I used a brighter pink, almost a pure magenta, and the Taylorsville font from #3.
-Thanks
:)

[conniesw]

Great--we like these colors--apply it to version 5 and I think we will be set.

[cazeyzman]

Hello hello,
here is the version 5 layout with the new colors. let me know what you think.
-Thanks :D

[conniesw]

could you change the Florist & Gifts font---what do you recommend?
Something a little easier to read.....

[cazeyzman]

I tried some different font and the more easily read and the best fonts to give contrast to the headline font were clean, san-serif typefaces. Below are some samples. I tend to like something like B or C, which have a little more character. Let me know.
-Thanks
:D

[conniesw]

These look good, and I liked the scripty font on the previous version--except for the G--is there a script that would have a better G?
This is the design of our choice--we just have to be sure on the lower line font.

[BlueCherryGraphics]

Hi Connie,

Have you decided to work exclusively with zman? If so, I will move this to the Revisions forum. Otherwise it will remain here open to new entries.

Thanks!

[conniesw]

Yes we will go with this design--with a few minor revisions.

[BlueCherryGraphics]

Congratulations zman.

This thread has been moved to the Revisions forum.

Connie, please post a note in the thread once the revisions are made and you receive the final files.

Thanks!

[cazeyzman]

Thanks, Should have those revisions posted later today.
-thanks again

[cazeyzman]

Hello,
Ok, I tried the More scripty font with a different, a little more recognizable "G". Let me know what you think. Thanks
:)

[conniesw]

Ok--It's a deal! We like your work and we appreciate your patience!
We look forward to using our new logo!

[cazeyzman]

Hello,
I'm so glad you like the logo. The final art files can be found through the link below. Just click and download the .zip file.
-Thanks again

http://www.czmandesign.com/taylorsville/

[BlueCherryGraphics]

PROJECT UPDATE: this thread has been moved to Logo Project Archives.

Client, the thread is still open for posting should you need to do so and you can always contact your designer directly as well.

Thanks!