[Project Complete] Oct 3rd : $350 : Logo for Financial/Investment Education Company

[financialmentor]

Admin code added by Abby - 3807106770 , 3815233770

Project Summary:

What text should be included in the main part of the logo?
The name "Financial Mentor" and the tag line "Transform Yourself. Transform Your Wealth"

What type of product or service do you offer?
Financial and investment education via downloadable information products, teleseminars, coaching services, etc.

How long have you been in business?
8 years - and I am now changing my brand image and look.

What do you hope to accomplish with your new identity?
Branding and market niche. Also, increased professionalism and stronger perception of quality and trust.

What are your long term goals?
To support and educate millions of people to achieve financial security.

When is the deadline for final entries before choosing a designer?
September 19th - the sooner the better.

Audience Profile

Please describe your existing audience.
My business and style has always attracted higher end investors and entrepreneurs - experienced and professional. I don't tend to attract the wannabe's and get-rich-quick crowd. My message is a more refined, real message.

Who would you like to add to your audience.
More of the same.

Perception/Tone/Guidelines

What type of logo would you like?
I am seeking something congruent with my branding archetypes - Magician and Sage (see attached MSWord document for detailed explanation and creative ideas). While congruent, I also would like it to imply rising wealth and financial success if possible. A good challenge for a creative artist.

Do you have any colors in mind for your logo?
Unfortunately, I know nothing about the colors congruent with the two archetypes - magician and sage - although I am sure there are correct colors that suggest these two archetypes. I am just not knowledgeable what they are and need an inspired artist to show me the way.

Do you have any specific images or icons in mind that you would like to see incorporated into your logo?
The imagery and icons need to suggest and give rise to financial success through the archetypes of magician and sage. (See attached MSWord document for creative ideas and greater detail) Additionally, they should invoke a sense of trustworthiness and professionalism in the client. The home page of the web site will have a picture of me in an old style library working with ancient texts suggesting rare and special knowledge, however, the logo also will need to stand on its own eventually in letterhead, business cards, etc..

Communication Strategy

What attributes would you like your logo to reflect about your business?
In addition to suggesting the archetypes of Magician and Sage (see attachment), it should also imply knowledge, confidence, trust, respect, expertise, and a belief that applying the education we teach will actually work. The client must trust and believe we are for real and they can succeed with what we teach.

What is your tagline or slogan?
"Transform Yourself. Transform Your Wealth"

What is the overall message you are trying to convey to your target audience?
Financial and personal transformation occurs through the acquisition and application of specific knowledge. As Magicians and Sages we possess that that knowledge. You really can succeed by applying this education so that financial security is within your reach.

Where will your new logo be used?
Web site, letterhead, business cards, envelopes, products, etc.

Competitive Positioning

Who are your competitors and what do you think about their logos?
There are many competitors in the investment and personal finance education field - too many to list. Their logos are fine for them but my archetype and message is very different from theirs. The people I attract are very different.

List competitive URL's if possible.
Not relevant.

What sets you apart from your competitors?
My focus is on self-responsibility and personal transformation which are internal realities. I teach that your money is a reflection that mirrors your financial intelligence, and growing your financial intelligence through specific training and education is how you grow your wealth. It is internally driven - you are the problem and you are the solution. My competition tries to sell investment products and investment strategies as a solution which is fundamentally flawed because it is external to the client. Any time you try to look outside of you to solve a problem whose roots are inside of you it is a prescription for failure, and that is why so few people succeed financially. Everyone is looking outside themselves, and my competition is reinforcing that delusion with the products they sell.

Targeted Message

State a single-minded word or phrase that will appropriately describe your company.
"Transform Yourself. Transform Your Wealth" See attached MS Word file titled "Branding Bible" filled with ideas and suggestions to stimulate your creativity in creating a poweful, winning logo design.

Thank you for your help. I look forward to working with you.

[nhr]

Hello,
sorry for the delay. My design coming soon.
Thank you.

[nhr]

:)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/FinancialMentor_nhr.png

Thank you.

[financialmentor]

On the positive side I am excited to see a submission and the quality of the work is great. My input on it is the man in the box in the thinker position was a great idea to suggest wisdom/Sage but he also suggests to me a downtrodden feeling - a kind of negative energy because of his positioning. I am looking for something that lifts you up and invites confidence that you can really achieve financial security. I want it to draw you in and be inviting; whereas, this thinker image feels closed off and removed - somewhat solitary. My clients aren't looking to become solitary thinkers: they are wanting access to the knowledge they have been missing that will transform them them to the next level of success that has eluded them.

I also appreciate the wand and stars to suggest the "magician" archetype, but I am looking for something more subtle and refined around this archetype. The strength in the magician archetype is the transformation of reality through the acquisition of refined knowledge. It's weakness is the whole "Merlin-Scorcerer" image. We want to suggest the "transformational-through-knowledge" qualities which are real in my experience without resorting to the lower/base qualities of the archetype like crystal balls, wands, etc.

Again, thank you for your excellent ideas and I hope the input helps you target where we are going.

[DraganB]

:)

[abby]

Project Update: The project deadline has been extended to Sept 25th.

[financialmentor]

Thank you Dragan B for your submission. It's great to have you participating.

Between your submission and NHR's previous submission I realize my introductory communication has incorrectly lead you both to the cliche aspects of the magician archetype. I think we would be more on track if we replace the idea of "the magician" with the concept of "transformation". I do not want the lower, base elements of the magician like capes, wands, hats, etc., which fail to inspire confidence and trustworthiness (actually they do the opposite - would you want to learn finance and investing from Merlin the Scorcerer?) Instead, I am looking for the refined aspect of the archetype which is personal transformation and growth through the acquisition of specialized knowledge. The winning image will be more subtle and refined. I believe "transformation and growth" would be a more accurate set of terms to dwell on than "magician" which seems to be leading the submissions astray. Stated another way, the essence of my business is clients learn specialized knowledge from my teachings and undergo a personal transformational process that results in increased financial security and personal growth. The carrot in the process is the financial security and wealth building aspects which is what everyone wants at first, but consistently my clients tell me the personal transformation and personal growth was more valuable in the end and largely unexpected. That is what sets me apart and distinguishes my teachings from the competition, and it is also what makes the changes in my client's financial picture permanent rather than transitory. Somehow I am trying to capture both the carrot of financial security and the reality of my process which is "personal transformation through education" in a creatively suggestive way. I hope that helps clarify and stimulates your creative juices.

Getting down to specifics on your particular submission, my font preference is for a "blockier" print style along the lines used in the first submission by NHR or my existing logo at the soon-to-be-replaced web site. Again, we are looking to inspire confidence, trust, and a rock solid image, and to me the "blockier" style print does that. I'm not necessarily settled on that exact font used by NHR or my soon-to-be-replaced logo, but it is the general direction I am looking for. Something solid and confident, but not so far in that direction that it becomes "traditional" and "Wall Street" since I am decidedly non-traditional and non-Wall Street.

I hope these comments help you target future submissions. Again, thank you.

[Titania]

i'm in! i'll post asap! :yes:

[nhr]

Thank you for the feedback.
My new design coming too.

[financialmentor]

Hi Titania, so glad to have you aboard. I saw your work in the "Athena Mentor" project and was impressed. I particularly liked some of the mid-to-later versions of the Owl and how they became more refined/artsy/subtle and incorporated into the logo verbage. I look forward to working with you.
Todd

[djaka]

:)

[financialmentor]

Djaka, thank you for joining in the design efforts. While the design is attractive, I am failing to see how the stylized "FM" above the verbage is achieving the stated objectives. It is not saying anything to me about the key ideas we are wanting the design to suggest such as financial growth and success, personal transformation, and education/wisdom. Additionally, it doesn't invite me in, enroll me or feel accessible, but instead it feels somewhat intitutional and distant.

On the positive side, I believe the lettering is generally on track in terms of its strength and quality without being specific about fonts. It might be interesting to also see some submissions where "Financial" and "Mentor" are stacked one on top of each other, and maybe even play with incorporating the logo work and lettering together in some way. I am not fixed on that but thought I would throw the idea out as an avenue to pursue. Again, it is still wide open at this stage as I am still looking for inspiration.

I hope that feedback helps for future submissions, and again thank you for joining in the efforts.

Todd

[financialmentor]

Still looking for more ideas. Are there more creative artists out there with an inspired idea that captures this logo? I'd love to see it. Thanks, Todd

[pracus]

:)

[financialmentor]

Thank you Pracus for this submission. I feel we are starting to get on track with what you brought to the table.

What I like about your submission is how you suggest finance through the percent symbol and also suggest Sage wisdom/education through the reading glasses. I can even find a hint of symbolic financial growth/wealth accumulation in the upward tilt to the right of the entire design when I look for it.

With that said, however, I don't believe the percent symbol or the reading glasses are necessarily the right metaphors we are looking to land on. Additionally, I see nothing about transformation/magician here which is equally as important as the other metaphors. I like/want the direction this is going and the thinking that went behind its creation, but I am not landing on the exact metaphors applied.

I also am liking how the artwork and the verbage/lettering are incorporated into a single, creative concept (although I am not fixed on that being necessary). It can work either way, but I like the way you put it together. It is starting to get a little less traditional and conventional which is a direction I want to head.

Another concern is that the tag line lettering is marginally legible which is a concern. I think the lettering needs to be clear and noticable so that it stands out on the web page, letterhead, products packaging, etc.. Not overpowering, but it needs to be clear.

In short, my experience of this was an artistic and creative interpretation of the subject which is exactly what I am looking for - just not the right metaphors applied. Thanks again for a great submission.

[pracus]

Thank you!

I know you are not keen on these methaphors (though you read them exactly as I wished, even the growing direction :) ) but maybe you will consider this revision.

[Titania]

i'm working on another concept for this. here's my first shot, hope you like it! :)

[financialmentor]

Pracus - while I believe your second version is an improvement over the first (clearer lettering, more upward flow, hint of transformation) and I appreciate the effort, I still stand by the original comments. Again, I really encourage you to bring some new ideas to the table because I really like your thinking that went behind your artwork. What other ideas do you have?

Titania - I'm really glad to have you participating, and my comments in the first two submissions in this contest addressed the idea of looking at the idea of "transformation" instead of "magician." The term magician has unfortunately led many of the earliest ideas on the wrong track toward capes, wands, etc. Our focus is on the tranformational component through education - not black magic and the dark side - which is the aspect of the archetype I actively want to avoid. I look forward to seeing the other submission you had referred to.

[BlueCherryGraphics]

v1 negative space = delta symbol (represents change) + allusion to pyramid (represents strength and durability)

[BlueCherryGraphics]

v2 more defined pyramid; alludes to pyramid on dollar bill

[BlueCherryGraphics]

v3

[financialmentor]

Jennifer (BlueCherry)

My immediate visual impression was positive. Where that came from was the cleanness, strength, and professionalism of the design, and the way you did the lettering. My experience was the image invoked trust and confidence without being stuffy or stand-offish so that I would be interested in learning investment and personal finance from a company that looked like that. That's critcally important.

I'm also in alignment with your delta as both strength and change, although I believe the average person who doesn't live in the math and art realm experiences it more as strength (ie: Power of the Pyramid - Transamerica) and doesn't see the change (transformation).

Additionally, the way you did the lettering in "FinancialMentor" also hints at change (color and graphical change). The other thing that brought up tranformation and "magic" was your use of gray scale in the pyramid design exclusive to version 3. I think the pyramid has more potential to symbolize transformation than we fully captured here. There may be other ways to graphically represent it or other things to add to it.

The way you captured the pyramid inside the circle for some strange reason brought up the idea of the Egyptian Eye of Ra to my mind which then took me to the Eye of Providence (Masonic symbol) as used on money. It is almost like your symbol is an inside-out Eye of Providence where the pyramid is inside the eye, rather than the other way around. The "eye" affect also invokes "wisdom". Who knows, maybe that was what you intended because it had that effect on me which I think was positively suggestive.

Maybe there is a way to expand on those motifs. It would be risky to approach these two symbols overtly, but my mentioning them may prove fruitful ground for creativity in new design versions. They are both tranformationally/magically symbolic and capture growth, wisdom, and even financial. However, with that said the interpretation would have to be artistic and subtle as you have successfully done here rather than overt, I believe. Think of those comments more as brainstorming than an actual direct suggestion as I really don't know what to do with it but it seemed important to mention.

I also think the gray scale effect you used in V3 pyramid holds a lot of promise and I would like to see you play with and expand upon it in different ways. Maybe consider superimposing/enclosing a second larger image in gray scale which might also hint at growth depending on how it is graphically presented. I really don't know what might work but I saw some "transformational" potential when you added it to your V3.

Another thing I noticed about your submission was that I liked each progressive version more which left me wondering what potential existed if you played with it a bit more and tried some twists. I think that is the reason for all the brainstorming ideas in this reply - to encourage additional versions.

As an aside, I saw where someone put a graduation cap on the "o" in Mentor (see Athena Mentor project) symbolizing education that seemed effective. Also, maybe there is a way to play with your transformational lettering effect by making "Mentor" symbolize education with a graduation cap on the "o" and then tying your graphical components together in some way. I don't know, it is just some rambling attempts at being helpful for new versions.

Other details: "Financial Mentor" is actually a registered trademark on the principlal register at USPTO so I believe it qualifies for a "TM", but maybe you know something about the distinctions between service marks and trademarks that I don't and that is why you chose "SM".

Also, it is important to me that the tag line "Transform Yourself. Transform Your Wealth" be included in the design. Currently it is missing.

So anyway, I know this was a long response and I don't want to put you off with too much detail or too many ideas. I'm trying to brainstorm within the limits of this forum which unfortunately converts the excitement of idea sharing into the experience of excess verbosity.

My intention is not to overwhelm with ideas but to respect the amount of work each artist is putting in behind the scenes to create the winning design. Not only do I really appreciate it, but I also want to support it by offering as complete feedback and brainstorming as the nature of this forum will allow.

In a nutshell, your work here has taken my mind in new directions which has excited me. There is a lot to like here and there is still plenty of room for new versions and submissions. I hope my rambling, brainstorming helps you and the other artists dial in that winning combo.

Thank you for a great submission, and I look forward to your next version.

[Unorthodox]

A very simple yet direct approach. No strings attached :P

[financialmentor]

Unorthodox - Thank you for your submission. I am really looking for something suggestive of the archetypes as described ad nauseum in my previous, overly-detailed, excessively-lengthy posts:-)) I want the logo to say something about the business as described. Would love to see more creative ideas from you and other artists along those lines. Thanks.

[abby]

Project Update: The project deposit has been raised to $350 and the deadline has been extended to Oct 3rd.

[Titania]

little drops turning into big waves... :D

[Leclerk]

Thanks for invitation. Here is my lighthouse idea...

removed...

Cheers,
Bojan

[BlueCherryGraphics]

Hi FM,

Honestly, I very rarely say this, but I don't feel any changes should be made to v3. In my mind, it's extremely strong, clean, and effective as is and to add anything would dilute the overall impact.

That being said, I will let that entry stand as it is and see if I can come up with some different ideas along the same lines that you might prefer.

Thanks! :)

[financialmentor]

Bluecherry (Jennifer) - I respect your position on the V3 submission, agree with you in many ways, and I would like to ask if you could please provide a version with the missing tag line (Transform Yourself. Transform Your Wealth) anyway. Even if the tag line muddies up the waters we can always revert to a previous post (ie V3) if need be, but I am fairly set on wanting the tag line in the final logo.

The real purpose of my lengthy reply was not necessarily to get you to adapt V3 so much as it was to brainstorm ideas for future submissions. It sounds like that is the way you are heading despite my miscommunication so I appreciate that.

Also, another miscommunication I had was referring to the gradient color change that I liked in V3 as "grayscale" in my post. I'm not a designer so my use of correct terminology is marginal at best. Again, thanks for your understanding and patience.

Titania - The raindrops to waves is a clever idea, but I don't think it is what I am looking for. Any more ideas?

Logoholik - I'm not really getting the lighthouse. The coloring gives me the immediate experience of looking down on the rooftop of a carnival carousel instead of the "beacon of light" metaphor I believe you were heading toward. Also, I'm really wanting the tag line (Transform Yourself. Transform Your Wealth) in the logo design. Thanks for joining the design effort and I look forward to other ideas from you and future submissions.

[OffbeatDesign]

Thanks for the invite.

[BlueCherryGraphics]

Hi,

No, the tagline is fine. I just meant the design itself. Here are 2 versions w/ tagline.

v4

[BlueCherryGraphics]

v5

[OffbeatDesign]

Version 3

[Titania]

thanks for the feedback! i'll post another version asap! :yes:

[OffbeatDesign]

Transformation and growth

[OffbeatDesign]

Shooting star / building strength / magic / curve also suggests the top of a dollar sign

[OffbeatDesign]

Version 6

[OffbeatDesign]

Egg as the ultimate symbol of potential and transformation

[OffbeatDesign]

Cocoon

[Blesseville]

This is the door where the sage lives. :)

Notice that there's a subtle "m" and two "f"s.

http://www.blesseville.com/do/fmentor1.jpg

[financialmentor]

Bluecherry - Thanks for adding the tag line. Much appreciated.

[Fabian]

:)

[financialmentor]

Offbeat - Thank you for this flurry of ideas. Your color choice has given me something new to think about. On version 4 I would be interested in seeing a graduation cap added to the "O" in "mentor" and somehow expanding on your motif of transformation that you hinted at with the circles coming off the "I". What caught my eye was how you showed a flow of tranformation across the two words which was different. It might be interesting to expand upon that with the "mentor" half clearly implying education with the graduation cap. I look forward to seeing more ideas along those lines.

Blesseville - Thank you for participating in the design process. I was looking at your "m with two f's door" with my 7 year old on my lap and having a hard time with it when she blurts out "Look Daddy! It's an M and two F's!" From the mouths of babes...

Fabian - Thank you for your submission. It's just a little detail, but the last word should be wealth instead of health. No need to change, but I thought I would point it out for additional submissions.

Fabian, Blesseville, Offbeat, BlueCherry, Logoholik, Titania, NHR, Pracus, Djaka, DraganB, Unorthodox and any other other artists working this competition. This recent flurry of submissions have all been following one general line of thinking where we have the name and tag line lettering stacked in a certain way and a design element to the left of the lettering. Because I have so many excellent choices now following that concept/motif I am feeling complete with that particular concept/idea.

What I am really interested in seeing now is new creative avenues pursued that explore new territory. I did some brainstorming of possibilities in my post #22, and there is also a lot of creative fodder in the MS-Word doc attachment (Branding Bible) to my original listing.

What I feel we are doing is an excellent job of creating within the confines of a defined box, and I feel there are already a couple of designs that I would be really happy to choose from if the winner is chosen from the existing concept/idea. Where I am not complete and really wanting additional input is on wholly different approaches and design elements.

There are many less traditional design elements/styles/concepts that remain completely unexplored yet offer fertile ground for developing the ideas of "transformation through education", success, and finance in a positive, professional, and inviting way. For example, there is more opportunity in the application of gradients to hint at transformation, incorporating the name/tag line into the design as one unified whole, superimposing designs, application of ancient symbolism, etc.. Again, I am just brainstorming here to break the pattern we have fallen into of every design having the name/tag line arranged in the same way with a design element placed on the left side.

With that said, I want to thank you for all your great creative work and having fully explored this first concept. You have each brought forward some great designs within that concept to choose from. I look forward to the best choices from the existing concept being challenged by some new, innovative concepts.

[Blesseville]

Thank you for the feedback. :) Here's another.

http://www.blesseville.com/do/fmentor2.jpg

[Blesseville]

Just read your post regarding the positioning.

http://www.blesseville.com/do/fmentor2_1.jpg

[pracus]

:)

[OffbeatDesign]

Version 9

[OffbeatDesign]

Version 10

[OffbeatDesign]

Version 11. Inspired by transformation, game boards (strategy), learning from a master (mentor)

[OffbeatDesign]

Variation

[Taldo]

hi :)

[BlueCherryGraphics]

Still building on the base of the previous logo, we still have the delta, but within it, I added the alchemical symbol for gold (the sun). This is intended to symbolize internal change.

One of my most favorite books is The Alchemist by Paulo Coelho and one of the main themes is transformation.

I thought the idea of transforming to gold as the end product was a good analogy for the business.

I will see if I can develop some other icons on this theme later.

[financialmentor]

Blesseville: Thank you for your submissions. V2 is an interesting idea but feels more like it would fit a childrens book company than my financial education company.

Pracus - Thank you for V3. I appreciate the thought that went behind the entry but visually, the star with lightning cutting through it, doesn't feel like the right image for my company.

Offbeat - Thank you for your numerous submissions. You are a fountain of creativity. The two entries with the greatest potential are 9 and 10 although the egg continues to hang in the back of my mind for some reason. The problem is I'm not sure where to go with them. I like the graduation cap idea in principal because of the obvious connection to education, but the dots intended to show transformation somehow give it more of a playful look than I am wanting - sort of like "follow the bouncing ball" from sing-a-long songs or something. The egg has a certain simplistic appeal like the apple in Apple computer, yet I'm not quite settling on it and don't know where to go with it. What else could you do to develop these three choices, or maybe you have other ideas?

Taldo - Thank you for joining in the design effort. The core idea of your rising bars with the swoosh showing growth and the human form personalizing it show a lot of promise. I would like to see additional versions and permutations. Brainstorming ideas include maybe showing the person changing phase from one bar to the next to show transformation, using gradient effects to increase the transformative effect, embodying the text partially into the rising bars, and who knows what else your creative mind will find. I think your core idea is worth developing further, and I look forward to additional versions.

Bluecherry - I am also a fan of "The Alchemist". I actually had a company called the "Four Alchemists" where we acquired run down property for back taxes and fixed it up thus turning lead into gold and improving neighborhoods. It is a great image for this business as I do a similar thing with people by helping them tranform their financial situation from lead to gold. It is a good analogy worth pursuing.

With that said, in all bluntness v6 is bringing up more of a space robot's eye effect for me than I think you intended, but I really like the thinking process behind the design and look forward to future versions that create the visual effects you intended.

Also, I was thinking about V5 and was wondering if I could talk you into playing with a permutation or two on the gray broken circle pieces around the triangle to suggest a transformative effect. One idea might be to make it radiate a little in some way as if the pyramid is breaking out and the other is to play with gradients in shading the way you did in the pyramid to increase the transformative effect. You problably have other ideas, and the whole suggestion might end up going nowhere because it fights with the cleanliness of your current design, but something is gnawing away at the back of my head on it and I was really interested to see what you could do with it by playing a little bit.

Thank You all for your great work. I'm excited by the quality and variety of your creative efforts and look forward to future submissions. I would particularly like to challenge your creativity to break with convention and push open new boundaries in these designs. What innovative ideas can we bring forth? What graphical concepts and arrangements can we pursue that have not been opened up yet?

Thanks,

Todd

[financialmentor]

To All Artists

I will be doing a little late season camping out in a remote area of the desert and won't have email access until Monday to respond to your submissions. In other words, if you don't hear from me it is not due to lack of interest. I will be excited to get back and look forward to all your creative efforts between now and then.

Thanks for our patience, Todd (financialmentor)

[skyvee]

Here's my try. Thanks! :)

[financialmentor]

I am back from the desert and ready to wrap up this competition on Wednesday. If you have some ideas now is the time to finalize and submit. We have quite a few promised designs missing and quite a few requested refinements still waiting in the wings. This is "last call" before we shut the competition down and choose the winner.

Thanks,

Todd (financialmentor)

[OffbeatDesign]

Thanks Todd.

[skyvee]

Another version. Thank you!:)

[nhr]

Finally:

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/FinancialMentor2_nhr.png

[nhr]

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/FinancialMentor3_nhr.png

Thank you.

[giant]

Here's from me... :)
I hope not to late...

[giant]

one more... :)
and thank you.

[nhr]

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/FinancialMentor4_nhr.png

:)

[Taldo]

:)

[financialmentor]

Skyvee & Giant: Thank you for your recent entries. I appreciate the creativity and thought that went behind them.

NHR: Thank you for your revised entries. Your artwork in both messages 60 & 63 really caught my eye.

Bluecherry: Did you get my comments to you in message #53 regarding some possible variations on V5? I would really like to see them if possible, and I was wondering if you could also play with slightly different fonts on the tagline in V5 to make it stand out more and be more clearly legible.

I really like the way you did the "Financial Mentor" part of the lettering with the font, varied thicknesses and varied colors so I wouldn't change a thing on that, but I am wanting to see some other possibilities in the tag line lettering. More bold/clear is one avenue to pursue, and possibly even consider tilting it slightly to the right to mimic the movement implied by the pyramid being offset to the right. Again, I am just trying to make it stand out a little better and be more clearly legible. Thanks for both the lettering and design revisions.

Also, I was looking forward to seeing the other ideas you eluded to in message #52 before we select a winner tomorrow. Thanks.

Taldo: I liked your revised version in Message 64 much better. Some brainstorming suggestions to try would be to revise the lettering per previous suggestions in this post and to consider some slight modifications to the design. It still feels like it is missing something but I like the concept. The feeling might be coming from the particular style of the figurine or it could be a missing design element. It feels most like a missing design element but I'm just not sure. Maybe try wrapping the entire image to the left of the lettering inside a circle - I was noticing how it almost perfectly fit inside one. If that is not the idea then I'm sure you would have others to try. I just wanted to throw a couple of suggestions to take a concept that shows real potential and see what can be done with it in the home stretch here. Thanks.

[Taldo]

..

[financialmentor]

Taldo - I don't think we need to pursue version 3, but as you work with version two per previous suggestions maybe try using what I would call "a more serious blue" and less of a pastel type blue. Thanks. Todd

[Taldo]

:)

[Taldo]

:)

[skyvee]

Thanks!:)

[giant]

Here's from me again... :)
Thank You.

[financialmentor]

Last call for submissions and revisions!

I will pick the winner Thursday (tomorrow) in the morning PST to allow all time zones Wednesday (today) for final submissions and revisions.

Thanks, Todd (financialmentor)

[financialmentor]

The Winner!!

Thank you to all the artists who participated in the competition. There were so many great submissions it was genuinely hard to pick a final winner. It truly went right down to the wire, but in the end I have chosen Bluecherry's V5 contained in message 32 as my new logo.

Again, I appreciate all the creative work that went behind every entry and wish you all the best going forward. Jennifer, I'm looking forward to working with you on final revisions for this winning entry.

Thank you everyone for a successful logo competition!

[BlueCherryGraphics]

Hi,

Thanks so much.

Just let me know what changes you need.

[BlueCherryGraphics]

PROJECT UPDATE: moved to Revisions.

[BlueCherryGraphics]

v7

[BlueCherryGraphics]

v8

[BlueCherryGraphics]

v9

[BlueCherryGraphics]

v10

[BlueCherryGraphics]

v11

[BlueCherryGraphics]

v12

[BlueCherryGraphics]

v13

[BlueCherryGraphics]

v14

[BlueCherryGraphics]

v15

[BlueCherryGraphics]

v16

[BlueCherryGraphics]

v17

[BlueCherryGraphics]

v18

[BlueCherryGraphics]

v19

[BlueCherryGraphics]

v20

[BlueCherryGraphics]

v21

[BlueCherryGraphics]

v22

[BlueCherryGraphics]

v23

[BlueCherryGraphics]

v20 (benchmark)

[BlueCherryGraphics]

v24 new swirl design w/ original size pyramid

[BlueCherryGraphics]

v25 (this is v24 w/ swirls rotated counterclockwise)

[BlueCherryGraphics]

v26 (v25 w/ thinner swirls)

[BlueCherryGraphics]

v27 swirl design using the same swirl for each position

[BlueCherryGraphics]

Hi,

Thank you for selecting my design.

Download instructions and detailed information on the included file formats have been sent to you via private message. You can access that message here:

http://www.designoutpost.com/forums/private.php?

Once you've downloaded the files, please post noting that fact in the thread which will notify the moderators that the project is ready to be archived.

If you have any questions, feel free to contact me.

Thanks again,

[BlueCherryGraphics]

PROJECT UPDATE: moved to Logo Project Archives.