Hannah
09-26-2007, 01:07 PM
(Admin code added by Palmer - 58V689079T566901C)
Project completed with files received
I need a innovative and creative logo for my new online personal fitness trainer business.
*I want it to be edgy, innovative, and strong, I don't want it to be to feminine and I mostly prefer red, black, grey or blue colors no pink or purple please.
Project Summary:
What text should be included in the main part of the logo?
Fitness by Hannah
What type of product or service do you offer?
Online Personal Fitness Training
How long have you been in business?
2 years
What do you hope to accomplish with your new identity?
That I can train clients online just as effectively as if I was
helping clients train at a gym
What are your long term goals?
To become a household name and expand my
business globally
When is the deadline for final entries before choosing a designer?
October 10
Audience Profile:
Please describe your existing audience?
late 20s and older that want to lose weight and tone up
Who would you like to add to your audience?
fit people that want to improve their athletic abilities
and or performance
Perception/Tone/Guidelines:
What type of logo would you like?
a connection between fitness and the internet
Do you have any colors in mind for your logo? (if so, why?)
red, black, grey and blue are the colors of my website but I am open to other colors
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Communication Strategy:
What attributes would you like your logo to reflect about your business?
that it's virtual fitness, and training solely online.
What is your tagline or slogan?
Right now it's Where Online Attention Brings Real Life Results - I'm not really sold on that one but am open to other slogans
What is the overall message you are trying to convey to your target audience?
that I am here to help clients lose weight and get healthier through my online program by created customized programs that fit their individual needs.
Where will your new logo be used?
on my home page
Competitive Positioning:
Who are your competitors and what do you think about their logos?
denise austin, jillian michaels, bally fitness- I like how simple the logos are but not really creative
List competitive URLs if possible
What sets you apart from your competitors?
I personally will be helping each client with their individual
programs nobody else
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
personal fitness trainer
Project completed with files received
I need a innovative and creative logo for my new online personal fitness trainer business.
*I want it to be edgy, innovative, and strong, I don't want it to be to feminine and I mostly prefer red, black, grey or blue colors no pink or purple please.
Project Summary:
What text should be included in the main part of the logo?
Fitness by Hannah
What type of product or service do you offer?
Online Personal Fitness Training
How long have you been in business?
2 years
What do you hope to accomplish with your new identity?
That I can train clients online just as effectively as if I was
helping clients train at a gym
What are your long term goals?
To become a household name and expand my
business globally
When is the deadline for final entries before choosing a designer?
October 10
Audience Profile:
Please describe your existing audience?
late 20s and older that want to lose weight and tone up
Who would you like to add to your audience?
fit people that want to improve their athletic abilities
and or performance
Perception/Tone/Guidelines:
What type of logo would you like?
a connection between fitness and the internet
Do you have any colors in mind for your logo? (if so, why?)
red, black, grey and blue are the colors of my website but I am open to other colors
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Communication Strategy:
What attributes would you like your logo to reflect about your business?
that it's virtual fitness, and training solely online.
What is your tagline or slogan?
Right now it's Where Online Attention Brings Real Life Results - I'm not really sold on that one but am open to other slogans
What is the overall message you are trying to convey to your target audience?
that I am here to help clients lose weight and get healthier through my online program by created customized programs that fit their individual needs.
Where will your new logo be used?
on my home page
Competitive Positioning:
Who are your competitors and what do you think about their logos?
denise austin, jillian michaels, bally fitness- I like how simple the logos are but not really creative
List competitive URLs if possible
What sets you apart from your competitors?
I personally will be helping each client with their individual
programs nobody else
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
personal fitness trainer