[Project Complete] Due : Oct 16th : $300 : Fusion Photography Logo

[kopilow]

Admin code added by Abby - 1CX92946RG9853426 , 77W91808L8229833F

Hi, I am refreshing my business logo as my old one is not relevant to my current main line of business which is wedding photography.

I am after something fresh & modern & that fits in with my business name & also my photography style which I describe as a blend of fun, fashion & fine-art. No definite ideas on colour other than my favourite is blue & I would probably lean towards that.

My clientele is mainly high-end brides (age 25-40, professionals)/expensive weddings.

I am looking for something that can be used on a black background as well as white (either the same logo or a second variation that would suit black if needed). I am also looking for a smaller variation of the main logo that I can use as a sort of signature/monogram/watermark - perhaps that just features the letter "F"

I would also like to get this finalised in the next week or so if possible.

Thank you in advance,

Ben. :-)

[abby]

Welcome,
Please copy these questions http://www.designoutpost.com/forums/showthread.php?t=7819 then paste them into a message here in your project and answer them. This will help the Design Team better serve your project. Thank you

[kopilow]

Project Summary:
What text should be included in the main part of the logo?

Fusion Photography

What type of product or service do you offer?

Wedding photography

How long have you been in business?

7 years

What do you hope to accomplish with your new identity?

More professional image & branding with more upmarket customers.

What are your long term goals?

Growth in higher end/more expensive weddings.

When is the deadline for final entries before choosing a designer?

Oct 20

Audience Profile:
Please describe your existing audience

Mostly females, prospective brides, between the ages of 20 - 40.

Who would you like to add to your audience?

Same gender/age, but higher socio-economic professional class.

Perception/Tone/Guidelines:
What type of logo would you like?

Professional, fresh, modern, arty, stylish, chic.

Do you have any colors in mind for your logo? (if so, why?)

Not set on any colours, but I am very partial to blue.

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?

No.

Communication Strategy:
What attributes would you like your logo to reflect about your business?

Premium quality & service. Unique, artistic & creative. Fusion or blend of styles - fun, fashion, glamour, fine-art.

What is your tagline or slogan?

Fun, fashion & fine-art.

What is the overall message you are trying to convey to your target audience?

High end image quality with a uniquely creative flair combined with premium personalized service - expensive!

Where will your new logo be used?

Web site, flyers, stationary, business cards, email signature.

Competitive Positioning:
Who are your competitors and what do you think about their logos?

Other wedding photographers such as those listed below.

List competitive URLs if possible

www.hwp.com.au
www.creativeimage.com.au
www.kellytunney.com.au

What sets you apart from your competitors?

Premium service & unique products, expensive prices - I want to "look" expensive.

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:

[giant]

Here's from me... :)

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/fusionphotography.png

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/fusionphotography2.png

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/fusionphotography3.png

[kopilow]

Expressions - Thanks for your efforts with these designs. Unfortunately they're not really what I'm looking for yet. I like the concept of the intertwining circles in version 3 & the color scheme of that one is nice as well. Just doesn't quite grab me yet, sorry. Would love to see more.
Dewa Jaya - Thank you too, but again, doesn't really completely grab me yet. Would like to see some more ideas. The "f" on the left is along the right lines of something I can use as a small separate monogram, so that's good.

Ben.

[kopilow]

I have added an extra $100 to this project.

[pracus]

:)

[pracus]

:)

[kopilow]

pracus - thank you for your efforts, they are much appreciated. I would like to see some more of your ideas.

[kopilow]

I wish to get more entries for this project including some more ideas from those who have already posted so I am extending the deadline an extra week.

[LutFi]

Hello,

This is Version # 1.

Any comments will be appreciated.

Thank you.
LutFi

[LutFi]

This is Version # 2.

Thank you.

LutFi

[giant]

Here's from me again... :)

[giant]

one more... :)
Thank You.

[kopilow]

Dewa Jaya, Version 2 is really getting there now I think. So far this is the closest to what I am after (along with Version 3 from expressions) - it's clean & elegant & has an interesting monogram I can use separately from the business name. I think the symbol is a nice representation of "fusion". Well done.

[kopilow]

Thank you very much for your efforts with these designs. They are very nice but not really what I am looking for - they're a little too "bold & brassey" if that makes sense. I'm after something a little more stylish & chic like Version 2 from Dew Jaya or version 3 from expressions. If the logo is going to have a symbol in it, I want it to incorporate the letter "F" somehow so I can use it as a monogram.

[giant]

Thanks kopilow! :)

[xpressions]

Thank you for the earlier feedback. Here's a different concept. The mark reads the same when viewed upside down:

http://i5.photobucket.com/albums/y185/nemagazine/fusionphotography4.png

[kopilow]

Thanks again for your wonderful efforts - a great design bit still not suitable for me sorry.

[kopilow]

Re Version 2 - I love the text & the colour scheme. The symbol on the left is also great but could I see a variation of the symbol - the same concept but make the two vertical swirls look a bit more identifiable as a "f" and "p"

Also, could I see what the beautiful script "F" from the "Fusion" text looks like just on its own in a square box?

Thanks,
Ben.

[LutFi]

Hello,

Thank you for your feedback.
This is Version # 3.

Thank you

[LutFi]

This is Version # 4.

Thank you.
LutFi

[LutFi]

This is Verion # 5.

Thank you.
LutFi

[OffbeatDesign]

Thanks

[OffbeatDesign]

v2

[OffbeatDesign]

v3

[OffbeatDesign]

v4

[OffbeatDesign]

Fusion of the "F" and the "P"

[OffbeatDesign]

v6

[giant]

Here's from me again... :)
F and P on fusion...

[giant]

one more... :)
the F script on the box...

[kopilow]

Please note I will be closing this project in 24hrs & choosing a designer, so any last minute entries please get them in now - thanks!!

[skyvee]

Hope it's not too late. Here's mine. Thanks! :)

[LutFi]

Version # 6

Combining f and p in single stroke.

Thank you.
LutFi

[djaka]

:)

[djaka]

another one
:)

[kopilow]

I would like to thank everyone so much for all their hard work. I have made a decision now & decided to go with Offbeat Designs. There were many wonderful entries & in the end you all made it very hard to choose. Special thanks to Dewa Jaya as you were an incredibly close runner up. Your designs were great & I'm sorry you were pipped to the post in the end.

[kopilow]

Hi. Congratulations on the winning entry. Could I please have the files of Version 1. I would like to get the "F" symbol as a separate file so I can use it separately without the business name. Also, could I get a version with a black background as I will be needing to use the logo quite a bit on black.

Ben.

[OffbeatDesign]

Thanks for selecting my design! Please check your private messages for file download instructions.

Jeff

[kopilow]

All Files Received - Thank You!

[Paula23]

This Project is complete and has been moved to the
"Logo Project Archives" Forum.