[ProjectComplete] Dec 28: $150 - Photography Logo - OpieFoto

[Opie]

(Admin code added by Palmer - 57D04326S8985571X)

Here is my website: http://opiefoto.com

Here is my current Logo:
http://gallery.insuto.com/d/957-1/logo5.jpg

I like the orange and gray in the logo. However, the camera doesn't scream "fine art photography". I would like something clean and simple. Maybe a graphic that is separate from the text.

Design Outpost Creative Brief Worksheet

Project Summary:
What text should be included in the main part of the logo?
OpieFoto

What type of product or service do you offer?
Wedding and Portrait Photography

How long have you been in business?
1 year

What do you hope to accomplish with your new identity?
I want to brand my company. When someone sees my company name I want them to have a visual idea of what product they will be getting.

What are your long term goals?
I hope to double my prices in the next 2 years. I want to have a photography studio in my home.

When is the deadline for final entries before choosing a designer?
Dec 28th

Audience Profile:
Please describe your existing audience
My of my clients are in their 20's. They are looking for a candid, unique, and fresh look on photography. Most of my clients are women - brides, wives, mothers

Who would you like to add to your audience?
I would like to add clients that love and appreciate Fine Art.

Perception/Tone/Guidelines:
What type of logo would you like?
I want something fresh and clean. I love the apple logo and ipod logo. Simple and hip.
Here are some logos I like:
http://www.sammblake.com/index2.php
http://jonathancanlasphotography.com/
http://www.boutwellstudio.com/
http://www.theimageisfound.com/

Do you have any colors in mind for your logo? (if so, why?)
I'm currently using orange and gray for my logo. I like the current colors but I'm open to ideas. I think orange is a happy color and gray is the new black.

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I would like to see a camera in the logo. However, I'm open to ideas. I'm thinking fine art photography.

Communication Strategy:
What attributes would you like your logo to reflect about your business?
I want my business to be the hip cool apple guy while the other photographers are looked at as the old school "PC Guy".

What is your tagline or slogan?
I don't have a tagline or solgan - I think they are cheesy.

What is the overall message you are trying to convey to your target audience?
I'm a fine art photographer with unique ideas.

Where will your new logo be used?
website, business card, watermark on photos

Competitive Positioning:
Who are your competitors and what do you think about their logos?
Here are some competitors logos:
http://www.davinafear.com/
http://www.utah-wedding-photographer.com/
http://www.threewinksstudio.com/index2.php?v=v1
http://www.lindsayjanephotography.com/
http://www.annapagephotography.com/

List competitive URLs if possible
see above.

What sets you apart from your competitors?
I'm one of the only photographers in the area that offers boudoir pictures. I also like to feature graffiti and trashing the wedding dress.

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:

Fun!
http://opiefoto.com

[BlueCherryGraphics]

v1

[BlueCherryGraphics]

v2

[glyphica]

one from me :)

[Opie]

v1

I like the colors of this logo. I like the font of "Foto". I don't like the font of "Opie" and I don't like the graphic.

[Opie]

v2

Again, I like the colors but I don't like the font or graphic.

[Opie]

one from me :)

I think the orange is too dark. I'm liking the camera.

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto.png

[BlueCherryGraphics]

v3 more detailed camera icon

[BlueCherryGraphics]

v4 more abstract camera icon, more obvious "O" initial

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto2.png

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto3.png

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto4.png

[glyphica]

here it is with a lighter orange :)

[glyphica]

another variation

[Opie]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto.png

I'm sorry, I just don't like anything about this logo.

[Opie]

v3 more detailed camera icon

I like how clean this logo looks. However, I don't like the shutter button at the bottom of the camera. I'm liking this one.

[Opie]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto3.png

I'm liking this logo. Maybe drop the orange and just do it all gray. It think it looks old school. Loving the vintage looking camera.

[freetime]

Here's a look from me.

[Opie]

I'm currently putting my logo in the bottom right corner of my photos. here's an example:
http://gallery.insuto.com/d/3944-2/IMG_0255_blog.jpg

[Opie]

I think these logos are beautiful:

http://gallery.insuto.com/d/4262-1/logo_1.jpg

http://gallery.insuto.com/d/4264-1/logo_2.jpg

http://gallery.insuto.com/d/4266-1/logo_3.jpg

a mix between vintage and fine art?

[xpressions]

Thank you for the feedback. Here is without the orange:

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto3rev1.png

[freetime]

V2

[Opie]

V2

Rock on! I like the look of this one.

[freetime]

V3

[Opie]

Thank you for the feedback. Here is without the orange:

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto3rev1.png

for some reason the black one seems to look better. Less busy maybe?

[xpressions]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto5.png

[Opie]

V3

Super cool! I wish "foto" was a little bigger so I can read it.

Really liking this one.

[freetime]

Thank you for the feedback. Here's that revision.

[glyphica]

here's a swirly vintage one :)

[Opie]

Thank you for the feedback. Here's that revision.
Freetime's Version 3.1

Currently this is my fav. Play off of this idea. Maybe try and get a camera in there. This is the look I'm going for.

I sort of like the other one with the "O and F" but instead of an O and F maybe a camera right there.

[Opie]

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto5.png

Expressions, for some reason this reminds me of a sea creature. I'm just not digging it.

[Opie]

here's a swirly vintage one :)
Kakepania's Version 4

Kakepania, this feels kind of "disconnected". Too spread out.

[xpressions]

Oh, you are too right! Like an octopus or similar...I do see it.
Here's another putting the camera back in:

http://i5.photobucket.com/albums/y185/nemagazine/opiefoto3rev6.png

[freetime]

v4

[freetime]

v5

[Opie]

Here are a few more ideas:
Horizontal Logo - fits on my website
Play with some vintage fonts
I'm now open to ideas on different colors
Play with "O" and "F"
I would like to see different "curly" designs
Maybe surround the text with the curly design
Play with "OpieFoto" together and "Opie Foto" separate
I also would like ideas for a watermark
Maybe having a camera in the logo is too busy

Freetime - My current favorite from you is Version 3.1
J. Johnson - My current favorite from you is Version 3
Xpressions - My current favorite from you is Version 3.1
Kekepania - My current favorite from you is Version 3

[freetime]

v6

[freetime]

v7

[glyphica]

Here's another couple from me, with your new requests :)

[glyphica]

.... :)

[glyphica]

one more ;)

[Opie]

Please check out these past threads:

http://www.designoutpost.com/forums/showthread.php?t=15010&page=1&pp=30

http://www.designoutpost.com/forums/showthread.php?t=15138&page=1&highlight=photography

[Opie]

Hello Designers,

I just wanted to share with you guys my current logo:

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=957&g2_serialNumber=1


I want to LOVE what you guys come up with more then what I currently have.

[Opie]

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=2110&g2_serialNumber=2

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=2113&g2_serialNumber=2

[Opie]

Maybe I picked a bad part of the year to have a logo designed. I'm not seeing very many designers sharing ideas. I look forward to seeing some fresh ideas. I'm just not in love with any of the logos I've seen so far. I would like to see some more ideas.

[Opie]

v3 more detailed camera icon

J.Johnson - Can I see the camera moved to the front or back of the text so its horizontal?

[Opie]

v6

V6
Freetime - Can you remove the design under the text? I really like this font. Can I see a few color variations with all orange, all gray, and a mix of the colors?

[freetime]

v6.1

[Opie]

I would like something more like these logos:

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=4282&g2_serialNumber=1

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=4284&g2_serialNumber=1

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=4286&g2_serialNumber=1

http://gallery.insuto.com/main.php?g2_view=core.DownloadItem&g2_itemId=4288&g2_serialNumber=1

[OffbeatDesign]

Thanks

[OffbeatDesign]

v2

[Fabian]

Hello, I was somewhat inspired by the simple aperture.

[Fabian]

version 2

[Opie]

Offbeat and Fabian these look beautiful. Thanks for submitting designs.

Offbeat - I really love this logo. However, it wont fit on my website. Can I see Version 1 more horizontal with orange and gray?

Fabian - I love the clean and simple logo of version 1. Can you change the decoration to orange?

[Fabian]

Sure,here you go :)

[OffbeatDesign]

v3

[OffbeatDesign]

v4

[Opie]

Merry Christmas Designers. I hope everyone had a great holiday. I'm loving the recent designs I've been seeing however, I would like to see some more designs before I declare a winner. Deadline is December 28th.

[nhr]

Hello :)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/opie_nhr.png

Thank you.

[giant]

Here's from me... :)
Thank You.

[Opie]

Giant - I like this idea. However it seems too busy. Can you try making it more simple? have "opiefoto" in the circle. Then try "o" and "f" in the circle and "opiefoto" outside of the circle. Keep it horizontal.

[Opie]

NHR - I like this idea but the font seems too gothic to me. Can you try something a little more modern? Also, I like the orange version the most.

[giant]

here's from me...

[giant]

one more... :)

[Opie]

v2

Offbeat - Can I see this with orange and gray and change the font of "Foto" to something more modern?

[OffbeatDesign]

Sure thing

[Opie]

I've finally figured it out. These two designs are along the lines of what I'm looking for. They both have the orange and gray colors and they are both horizontal.

http://gallery.insuto.com/d/4310-1/logo_example.jpg

However, I need some kind of stand alone graphic to watermark my photographs and market my company. I'm open to ideas for the stand alone graphic. Of course the graphic should match the text part of the logo.

Examples of a stand alone graphic:
http://gallery.insuto.com/d/4308-1/graphic.jpg

[OffbeatDesign]

You can use the integrated logo/type where applicable and the stand alone icon (on left) as a watermark.

[freetime]

I'll post tonight.

[Opie]

I'll be announcing a winner tomorrow December 29th so please post any final logo ideas and revisions today (Dec 28th).

[OffbeatDesign]

v7

[OffbeatDesign]

v8

[freetime]

v3.2

[freetime]

v9

[nhr]

My revision:

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/opie2_nhr.png

Thank you.

[Opie]

v3.2

Freetime - The stand alone graphic is just not working for me. I can't figure out why but it just seems to be lacking.

I did however like your camera graphic a billion posts back. However, I think a more regular or modern camera would work better. When I showed someone the old school camera graphic you made he thought it was a speaker box. LOL Maybe its a little too old school for the average Joe to recognize it as a camera.

thanks so much for posting

[Opie]

You can use the integrated logo/type where applicable and the stand alone icon (on left) as a watermark.

thank you so much for the revisions. I think these stand alone graphic really do capture the essence of the logo.

[Opie]

My revision:

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/opie2_nhr.png

Thank you.

Thank you for the revision but I think it might be a little too busy. Maybe something a little more simple and clean.

[freetime]

Here's a camera.

[Opie]

Good morning everyone its Dec 29th and the contest is over. I love what you did Freetime and I would love to work with you. Your Version 3.3 is great! I kept looking back at your version 3.1 because I felt like it captured what I wanted. I might want to make a few more changes to the new camera but I really like it.

I have a few questions:
-Can I get the logo in color, black, white, and gray?

-I also need to make sure the orange and gray match the orange and gray currently on my website.

-I would like to know what font you used so I can integrate it into my website.

-I plan on making a 30 inch banner with the logo on it and I don't want it to look like crap. Can I get it big? :)

http://gallery.insuto.com/d/4270-2/logo_5.jpg

http://gallery.insuto.com/d/4273-2/logo_4.jpg

[freetime]

Thank you! I'm glad you like it!

Changes to the camera are no problem.

The various color versions no problem.

Let me know the web color #s for each color. For printing, these will be converted to PMS colors, for web stuff, I can use the colors you send.

I'll get the fonts to you soon.

For the banner, the vector art that will be supplied can be scaled up and down for printing purposes and should have no problem printing with them. You probably won't be able to open the vector art directly, but you can place it into a document and scale it that way.

Let know the camera changes, the web colors and any other ?s you might have. I'll get the font to you soon!

Thanks Again!

[Opie]

Here are the color #'s for you. I noticed that my gray is darker and my orange is brighter. I hope it will look ok.

Gray: #999999
Orange: ff9900

Changes to the camera I was thinking of having it more flat looking with only orange. Kind of like the black and white version of the camera. I think a more flat and simple camera will be better for printing. Its hard to see the "f" in the center but in the black and white version it looks great.

[Opie]

bump bump. what do we need to do next?

[freetime]

color variations and camera correction.

[freetime]

The main font is Century Gothic and the other font is Libel Suit that has been altered.

[Opie]

I've got the fonts. Thanks for the info. One more question: What font did you use for the "f" in the center of the camera?

the color variations and camera looks great! :D

[freetime]

Book Antiqua italic. I normally try not to use more than two fonts in a design. The "f's" on the other two just didn't do what I was wanting them to.

If everything looks good, I'll get the files ready for you tonight or first thing in the morning.

Thanks for the compliments!

[Opie]

everything looks good.

[BlueCherryGraphics]

Congratulations Greg.

This thread has been moved to Revisions.

Opie, please post a note once you receive the final files.

Thanks! :)

[freetime]

I have the files ready. When you get the chance, could you please send me a private message with your email address and I'll send the files to you. Thanks for your patience!

[freetime]

Files sent via email! Thank you!

[Opie]

files received. Thanks!