samm27
12-24-2007, 05:29 AM
Admin code added by Abby - 1BB98009VW776894V
Hi,
I haven’t done a logo contest in a while and I am looking forward to this one (and we have another one coming up this week too!!) $180 for this one!
The website is called www.ReputationReset.com (http://www.ReputationReset.com) for our Online Reputation Management business.
It’s actually already a profitable business – we are simply redoing a redesign of the logo (and then the site)
Below are our answers to the logo design submission sheet:
What text should be included in the main part of the logo?
We want the logo to include the name Reputation Reset. We will also want a tagline “Because people are Googling you” . We want to get versions of the logo both with and without the tagline.
In addition, we would potentially like to see some sort of emblem or design that would add graphic appeal to the logo. Simple is better.
What type of product or service do you offer?
We help companies and individuals make sure that when they are searched online, the Google results will be favorable. (So if they have a blogger or customer complaint – that comment will not appear in the top ten for searches on the company’s name. We are focused on measurable success – clients pay for successful results.
How long have you been in business?
This name has only been around for a few months, but we have been offering the service to our clients for over a year.
What do you hope to accomplish with your new identity?
We would like our identity to give our company an established and professional look.
We provide a service that clients pay thousands of $/month on an ongoing basis – we need to have a logo that matches that.
What are your long term goals?
We want to grow this company and continue to partner with PR firms worldwide.
When is the deadline for final entries before choosing a designer?
We would like to have a final design in place by January 3 or sooner.
Audience Profile:
Please describe your existing audience
PR Firms, Publicists, Political Campaign Directors, Marketing Managers, Finance people.
Who would you like to add to your audience?
The above audience is suitable for our needs.
Perception/Tone/Guidelines:
What type of logo would you like?
Corporate, but with personality. (even very slightly web 2.0-ish)
Do you have any colors in mind for your logo? (if so, why?)
We like blue because its corporate – perhaps add to that some green – whatever you think is best.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No. Open to suggestion
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Strong, solid, established, technologically advanced
What is your tagline or slogan?
“Because people are Googling you” or “Because people are search your name online”
What is the overall message you are trying to convey to your target audience?
We would like to give the visual appearance of a solid, experienced tech savvy, with some personality.
Where will your new logo be used?
Marketing collateral – brochures, folders (embossed), business cards, website, t-shirts.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Our competitors would include the following companies:
http://www.advmediaproductions.com/webserv.html - no real logo
http://www.levick.com/expertise/out/attack.php - okay, but not meaningful
http://www.reputationdefender.com/?gclid=CLXp2OrvwJACFRGCGgodqzetXw okay, but nothing special
What sets you apart from your competitors?
We focus on the positive – rather than fighting the search engines or websites so that the bad results go away, we accentuate the positive results and cause them to be more prevalent than the bad ones. To achieve this we have developed a proprietary tool that analyzes search results for target keywords to find both commonalities and opportunities. Using this analysis we are able to create and then carry out a plan to effectively improve search engine results for searches on the names of our clients, their products, and their companies. We also have an obsession with privacy and secrecy that our clients really appreciate.
Targeted Message:
State a single phrase that will appropriately describe your company:
People Google you? We make sure both you and the searchers like what they see.
Deliverable:
We will need the logo….
- With and without the tagline
- In various formats including web-ready and high res for printing
- In the form of a small favicon (or at least the 32X32 and 16X16 that we need to create one.
Sam Michelson
ReputationReset.com
Hi,
I haven’t done a logo contest in a while and I am looking forward to this one (and we have another one coming up this week too!!) $180 for this one!
The website is called www.ReputationReset.com (http://www.ReputationReset.com) for our Online Reputation Management business.
It’s actually already a profitable business – we are simply redoing a redesign of the logo (and then the site)
Below are our answers to the logo design submission sheet:
What text should be included in the main part of the logo?
We want the logo to include the name Reputation Reset. We will also want a tagline “Because people are Googling you” . We want to get versions of the logo both with and without the tagline.
In addition, we would potentially like to see some sort of emblem or design that would add graphic appeal to the logo. Simple is better.
What type of product or service do you offer?
We help companies and individuals make sure that when they are searched online, the Google results will be favorable. (So if they have a blogger or customer complaint – that comment will not appear in the top ten for searches on the company’s name. We are focused on measurable success – clients pay for successful results.
How long have you been in business?
This name has only been around for a few months, but we have been offering the service to our clients for over a year.
What do you hope to accomplish with your new identity?
We would like our identity to give our company an established and professional look.
We provide a service that clients pay thousands of $/month on an ongoing basis – we need to have a logo that matches that.
What are your long term goals?
We want to grow this company and continue to partner with PR firms worldwide.
When is the deadline for final entries before choosing a designer?
We would like to have a final design in place by January 3 or sooner.
Audience Profile:
Please describe your existing audience
PR Firms, Publicists, Political Campaign Directors, Marketing Managers, Finance people.
Who would you like to add to your audience?
The above audience is suitable for our needs.
Perception/Tone/Guidelines:
What type of logo would you like?
Corporate, but with personality. (even very slightly web 2.0-ish)
Do you have any colors in mind for your logo? (if so, why?)
We like blue because its corporate – perhaps add to that some green – whatever you think is best.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No. Open to suggestion
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Strong, solid, established, technologically advanced
What is your tagline or slogan?
“Because people are Googling you” or “Because people are search your name online”
What is the overall message you are trying to convey to your target audience?
We would like to give the visual appearance of a solid, experienced tech savvy, with some personality.
Where will your new logo be used?
Marketing collateral – brochures, folders (embossed), business cards, website, t-shirts.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Our competitors would include the following companies:
http://www.advmediaproductions.com/webserv.html - no real logo
http://www.levick.com/expertise/out/attack.php - okay, but not meaningful
http://www.reputationdefender.com/?gclid=CLXp2OrvwJACFRGCGgodqzetXw okay, but nothing special
What sets you apart from your competitors?
We focus on the positive – rather than fighting the search engines or websites so that the bad results go away, we accentuate the positive results and cause them to be more prevalent than the bad ones. To achieve this we have developed a proprietary tool that analyzes search results for target keywords to find both commonalities and opportunities. Using this analysis we are able to create and then carry out a plan to effectively improve search engine results for searches on the names of our clients, their products, and their companies. We also have an obsession with privacy and secrecy that our clients really appreciate.
Targeted Message:
State a single phrase that will appropriately describe your company:
People Google you? We make sure both you and the searchers like what they see.
Deliverable:
We will need the logo….
- With and without the tagline
- In various formats including web-ready and high res for printing
- In the form of a small favicon (or at least the 32X32 and 16X16 that we need to create one.
Sam Michelson
ReputationReset.com