Carrie
01-07-2008, 10:59 AM
Admin code added by Abby - 3K452755AU515180P
Project Summary:
What text should be included in the main part of the logo?
Little Bow Peep
What type of product or service do you offer?
custom hairbows
How long have you been in business?
3 yrs.
What do you hope to accomplish with your new identity?
Catch children's boutique owners attention
What are your long term goals?
grow my company
When is the deadline for final entries before choosing a designer?
Jan. 13
Audience Profile:
Please describe your existing audience
Children's boutiques
Who would you like to add to your audience?
Children's clothing designers
Perception/Tone/Guidelines:
What type of logo would you like?
upscale yet fun
Do you have any colors in mind for your logo? (if so, why?)
pinks & greens
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
no.. but possibly polka dots/dots
Communication Strategy:
What attributes would you like your logo to reflect about your business?
good quality, upscale
What is your tagline or slogan?
custom hairbows for children's boutiques
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
business cards, website, stickers, bow cards
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Wee Ones -cheap logo
Miss Ashley -cheap logo
List competitive URLs if possible
http://www.weeones.com/catalogindex.tpl?cart=1199732086998157
http://www.missashleyoriginals.com/
What sets you apart from your competitors?
quality & design
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
custom bows for children's boutiques
Project Summary:
What text should be included in the main part of the logo?
Little Bow Peep
What type of product or service do you offer?
custom hairbows
How long have you been in business?
3 yrs.
What do you hope to accomplish with your new identity?
Catch children's boutique owners attention
What are your long term goals?
grow my company
When is the deadline for final entries before choosing a designer?
Jan. 13
Audience Profile:
Please describe your existing audience
Children's boutiques
Who would you like to add to your audience?
Children's clothing designers
Perception/Tone/Guidelines:
What type of logo would you like?
upscale yet fun
Do you have any colors in mind for your logo? (if so, why?)
pinks & greens
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
no.. but possibly polka dots/dots
Communication Strategy:
What attributes would you like your logo to reflect about your business?
good quality, upscale
What is your tagline or slogan?
custom hairbows for children's boutiques
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
business cards, website, stickers, bow cards
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Wee Ones -cheap logo
Miss Ashley -cheap logo
List competitive URLs if possible
http://www.weeones.com/catalogindex.tpl?cart=1199732086998157
http://www.missashleyoriginals.com/
What sets you apart from your competitors?
quality & design
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
custom bows for children's boutiques