cankar
03-10-2008, 08:10 PM
Admin code added by Abby - 2GK793141Y305092Y
Introduction:
Business Name: Shallowford Family Dental Group
We are a 4 Doctor General Dentistry practice located in Chattanooga, TN. We named our practice Shallowford Family Dental Group because our address is on "Shallowford" Road and lots of people know where this road is and are familiar with it.
The problem with creating a logo in the past was the name of our practice is so long. We tried using the acronym "SFDG" but it was hard to make work and people may not know what that means right away.
My thought is to empahasize the word Shallowford and minimize the words Family Dental Group. maybe put those three words under the word Shallowford.
I like something comparable to the "Francis family Dental" or the "Capital Healthcare" at the following link:
http://www.logodesignguru.com/images/sample_logo/dental_logos.jpg
Or the "Georgia Dental Arts" and "Rowen Dentistry" at the following link:
http://tinyurl.com/2hwd69 <---edited link JenniferJ
Im still open to looking at ideas with the acronym SFDG also.
We have 4 doctors with the following names:
Tom M. Gardenhire, JR, DDS
Charles V. Ankar, DDS
J. David Lewis, DDS
Joeseph Prince, DDS
I want to include these name somewhere on the letterhead.
Project Summary:
What text should be included in the main part of the logo?
Shallowford Family Dental Group
What type of product or service do you offer?
Dental Services - full range comprehensive dental care
How long have you been in business?
30 years
What do you hope to accomplish with your new identity?
Create an dentity that expresses quality and level of clasiness
What are your long term goals?
Continue to build the practice into a quality, well known and respected institution
When is the deadline for final entries before choosing a designer?
March 24, 2008
Audience Profile:
Please describe your existing audience
Mostly long-term patients and referrals by them
Who would you like to add to your audience?
Families new to the area, people looking for dentists online, people looking for a new denstist
Perception/Tone/Guidelines:
What type of logo would you like?
Friendly, inviting, comfortable
Do you have any colors in mind for your logo? (if so, why?)
I like navy blue and white. I would like to see a scale of blues used "like a gray scale" Dark blue fading into a light blue..
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I want to stay AWAY from teeth, toothbrushes, smilling teeth. I think a logo that states our name with a little more emphasis on "Shallowford" and a little less on "Family Dental Group"
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Friendly and professional atmosphere, quality work
What is the overall message you are trying to convey to your target audience?
We provide pain-free quality dental care, using the latest in technology, in a comfortable environment.
Where will your new logo be used?
Website, business cards, letterhead,envelopes
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Most other dentist have logos that are "cheesy"
List competitive URLs if possible
What sets you apart from your competitors?
We are the only general dentistry office in Chattanooga the has 4 Doctors in one office.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Quality long-lasting dentistry
Introduction:
Business Name: Shallowford Family Dental Group
We are a 4 Doctor General Dentistry practice located in Chattanooga, TN. We named our practice Shallowford Family Dental Group because our address is on "Shallowford" Road and lots of people know where this road is and are familiar with it.
The problem with creating a logo in the past was the name of our practice is so long. We tried using the acronym "SFDG" but it was hard to make work and people may not know what that means right away.
My thought is to empahasize the word Shallowford and minimize the words Family Dental Group. maybe put those three words under the word Shallowford.
I like something comparable to the "Francis family Dental" or the "Capital Healthcare" at the following link:
http://www.logodesignguru.com/images/sample_logo/dental_logos.jpg
Or the "Georgia Dental Arts" and "Rowen Dentistry" at the following link:
http://tinyurl.com/2hwd69 <---edited link JenniferJ
Im still open to looking at ideas with the acronym SFDG also.
We have 4 doctors with the following names:
Tom M. Gardenhire, JR, DDS
Charles V. Ankar, DDS
J. David Lewis, DDS
Joeseph Prince, DDS
I want to include these name somewhere on the letterhead.
Project Summary:
What text should be included in the main part of the logo?
Shallowford Family Dental Group
What type of product or service do you offer?
Dental Services - full range comprehensive dental care
How long have you been in business?
30 years
What do you hope to accomplish with your new identity?
Create an dentity that expresses quality and level of clasiness
What are your long term goals?
Continue to build the practice into a quality, well known and respected institution
When is the deadline for final entries before choosing a designer?
March 24, 2008
Audience Profile:
Please describe your existing audience
Mostly long-term patients and referrals by them
Who would you like to add to your audience?
Families new to the area, people looking for dentists online, people looking for a new denstist
Perception/Tone/Guidelines:
What type of logo would you like?
Friendly, inviting, comfortable
Do you have any colors in mind for your logo? (if so, why?)
I like navy blue and white. I would like to see a scale of blues used "like a gray scale" Dark blue fading into a light blue..
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I want to stay AWAY from teeth, toothbrushes, smilling teeth. I think a logo that states our name with a little more emphasis on "Shallowford" and a little less on "Family Dental Group"
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Friendly and professional atmosphere, quality work
What is the overall message you are trying to convey to your target audience?
We provide pain-free quality dental care, using the latest in technology, in a comfortable environment.
Where will your new logo be used?
Website, business cards, letterhead,envelopes
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Most other dentist have logos that are "cheesy"
List competitive URLs if possible
What sets you apart from your competitors?
We are the only general dentistry office in Chattanooga the has 4 Doctors in one office.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Quality long-lasting dentistry