ECompaniesLLC
07-03-2008, 05:37 AM
(Admin code added by Palmer - 4BC07481SX407081A)
We are re-considering our original name for this and so need a new logo to help us with the decision. If you bid on the first project please do not be influenced by the first designs - we are looking for something brand new which is why we are going with the new name. Need a logo for a boutique type company manufacturing original, unique and stylish clothing, furniture and accessories for dolls.
Project Summary:
What text should be included in the main part of the logo?
The name of the company is Wish - the logo just needs to include the company name. It could also include the strapline "...make your little girl's come true"
What type of product or service do you offer?
We offer original boutique style clothing, furniture and accessories for dolls.
How long have you been in business?
We have been in the retail doll business for 3 years. Wish is a new wholesale company in partnership with current owners.
What do you hope to accomplish with your new identity?
We want to establish an instantly recognizable brand that excites and appeals to girls in the age 7-12 range.
What are your long term goals?
Our long-term goals are to be known as a manufacturer of exciting, stylish, quality, sophisticated clothing and accessories for all makes and sizes of dolls.
When is the deadline for final entries before choosing a designer?
All designs should be submitted by COB, Monday, July 7th for consideration.
Audience Profile:
Please describe your existing audience
Our existing audience are girls in the age 7-12 range AND their mothers and grandmothers. Special care should be taken that the logo is not too "childish" so as to appeal to the other generations.
Who would you like to add to your audience?
None
Perception/Tone/Guidelines:
What type of logo would you like?
Stylish and sophisticated - definitely "boutiquey"
Do you have any colors in mind for your logo? (if so, why?)
Any pastel colors like those in the attached. It will need to match a pre-built template.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? None
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Stylish, exciting, sophisticated.
What is your tagline or slogan?
None as of yet.
What is the overall message you are trying to convey to your target audience?
You can buy high quality, exciting product from us.
Where will your new logo be used?
On our website and packaging.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
I don't want to list competitor information on this public forum as I don't want to provide a heads up. Competitor logos are non-existant or traditional or boring.<!-- / message -->
<!-- controls -->http://www.designoutpost.com/forums/images/misc/progress.gif
We are re-considering our original name for this and so need a new logo to help us with the decision. If you bid on the first project please do not be influenced by the first designs - we are looking for something brand new which is why we are going with the new name. Need a logo for a boutique type company manufacturing original, unique and stylish clothing, furniture and accessories for dolls.
Project Summary:
What text should be included in the main part of the logo?
The name of the company is Wish - the logo just needs to include the company name. It could also include the strapline "...make your little girl's come true"
What type of product or service do you offer?
We offer original boutique style clothing, furniture and accessories for dolls.
How long have you been in business?
We have been in the retail doll business for 3 years. Wish is a new wholesale company in partnership with current owners.
What do you hope to accomplish with your new identity?
We want to establish an instantly recognizable brand that excites and appeals to girls in the age 7-12 range.
What are your long term goals?
Our long-term goals are to be known as a manufacturer of exciting, stylish, quality, sophisticated clothing and accessories for all makes and sizes of dolls.
When is the deadline for final entries before choosing a designer?
All designs should be submitted by COB, Monday, July 7th for consideration.
Audience Profile:
Please describe your existing audience
Our existing audience are girls in the age 7-12 range AND their mothers and grandmothers. Special care should be taken that the logo is not too "childish" so as to appeal to the other generations.
Who would you like to add to your audience?
None
Perception/Tone/Guidelines:
What type of logo would you like?
Stylish and sophisticated - definitely "boutiquey"
Do you have any colors in mind for your logo? (if so, why?)
Any pastel colors like those in the attached. It will need to match a pre-built template.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? None
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Stylish, exciting, sophisticated.
What is your tagline or slogan?
None as of yet.
What is the overall message you are trying to convey to your target audience?
You can buy high quality, exciting product from us.
Where will your new logo be used?
On our website and packaging.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
I don't want to list competitor information on this public forum as I don't want to provide a heads up. Competitor logos are non-existant or traditional or boring.<!-- / message -->
<!-- controls -->http://www.designoutpost.com/forums/images/misc/progress.gif