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View Full Version : [Project Complete] 6x11 Mailer/Flyer Due July 18th $200


MaternityX
07-11-2008, 11:48 AM
(Admin code added by Palmer - 2VK650350D5352046)

Hi Folks.

I need a 2 sided, 6” X 11” mailer designed for an event I’m hosting. We have other marketing materials (posters, flyers etc) we are using and would like this project to have a similar look (it needs to be very apparent it’s the same event) I'll post additional info and graphic files as I receive them.

We would like the front to be as visually impactfull as posible. We are thinking about changing the image of the women we have on our other marketing materials so feel free to experiment with different images and place holders. We will also be changing the colors for this event so you don't have to use green but brown is our signature color so we'd like to see that color used.

There’s a lot of information that has to go on it but we’re would like (at least the front of) it to look as uncluttered as possible. Feel free to leave off some information if it starts to look too busy. We will let you know if you’ve left off anything vital.

I've noted which side I think the info should be on but also feel free to do what ever you think works best. You guys are the experts :)

Thanks, looking forward to seeing what you come up with.
-------------------------

Most of the following information needs to be on the FRONT of the mailer

1. SAN FRANCISCO BIRTH AND BABY FAIR INFORMATION:

Maternity Xchange brings you the San Francisco Birth & Baby Fair

Presented by Cal Hospital Compare (name & logo)
Sponsored by Natural Resources (logo only) and other company TBD (logo only)

Saturday, Sept 6th ~ 10am to 3pm
Fort Mason Conference Center
99 Marina Blvd, San Francisco, CA 94123

Admission $5
FREE passes available from most exhibitors and sponsors (while supplies last)

www.birthandbabyfair.com
www.maternityxchange.com

Workshops
Demonstrations
Community Resources
Shopping

The following information can be on the front OR back of the mailer

2. OUR COMPANY INFO and logo (text may change but basically)

About Maternity Xchange:
Buy and Sell Your Maternity Clothing with Maternity Xchange
Maternity Xchange is a Mobile Maternity Shop & Pregnancy Resource. We hold maternity clothing sale events, baby fairs and prenatal expos throughout the San Francisco Bay Area. Specializing in discounted brand-name and designer maternity clothing we help make stylish maternity apparel accessible to everyone.

Ready to Sell Your Clothing? Bring us your Mid to High-end maternity apparel and you’ll receive 40% – 50% of our selling price for every item sold.


3. EVENT/ SALE SCHEDULE (not sure if they should be listed by month or by location) Arrange whichever way takes the least room and is the easiest to understand. We have a few sales happening at the same location and those addresses don’t need to be listed more than once as long as it’s clear. Most sales are 11am to 4 pm the exceptions are noted. I’ve listed the sales by location.

FALL/WINTER 2008 SCHEDULE

SAN FRANCISCO
Sept, 6th San Francisco Birth & Baby Fair Fort Mason Conference Center,
99 Marina Blvd 10am -3pm

Sept 20th & 21st Bryant St Sports Basement 1590 Bryant St.
(Between 15th & 16th Street)

October 18 & 19th Presidio Sports Basement 610 Mason St (across from Crissy Field)

November 15 & 16th Presidio Sports Basement 610 Mason St (across from Crissy Field)

December 20th & 21st Presidio Sports Basement 610 Mason St (across from Crissy Field)

EAST BAY
September 23rd - Mama Fest - Walnut Creek Sports Basement - 1881 Ygnacio Valley Road Walnut Creek
November 22nd - East Bay Baby Fair –1345 Portland Ave Albany Veterans Center 11am to 3pm
December 6th - Contra Costa Birth & Baby Fair - Walnut Creek Sports Basement - 1881 Ygnacio Valley Road Walnut Creek

PENINSULA
October 4th – Peninsula Breast Feeding Center 1110 Burlingame Avenue ~ Suite 106 ~ Lower Plaza Level
December 13th -- Dolphin Doula & Yoga Center Dolphin Yoga & Doula Center - 415 N. San Mateo Drive Suite 1 San Mateo, CA 94403

MARIN
November 1st – Strawberry Rec Center 118 E. Strawberry Drive, Mill Valley


THE BACK OF THE MAILER


4. MAILING INFO Right side a 5” x 3” area for the mailing info (address stamp etc)

5. (text) SFBBF Spotlight (name may change)
“SPOTLIGHT” AREAS for favorite companies/products they will have a graphic and text in each section. They will need some kind of border around each.

MaternityX
07-14-2008, 09:42 PM
Just wondering if anyone is interested in working on this project. We really need it done by the end of the week. We'd love to see all your ideas but if no one's interested we may need explore other options to meet our deadlines. :D

nutscreative
07-15-2008, 05:29 AM
Hi MaternityX, i am interested in doing this project, i will post something by today. Thanks.:)

nutscreative
07-15-2008, 07:50 AM
Hi, Just couple of question after reading your project brief:
1.size 6"X11" is that horizontal or vertical format?
2.for the back, how many section in "SPOTLIGHT" area and each need to have a border framed the area?
Thanks:)

MaternityX
07-15-2008, 08:00 AM
Hi Nuts,

Approximately 6-8 can have border or not but we need to know exactly how where they would go. The flyer can be horiz or vertical. We're really looking for your idea on how this can go. Spotlight can also be in the front if there is too much text on one side.

Thanks!

nutscreative
07-15-2008, 10:07 AM
Hi, Please see version 1 attached. Thanks.:)

sarah0811
07-15-2008, 03:00 PM
.

MaternityX
07-15-2008, 05:03 PM
nuts:

I really like your layout. A couple of little things:
can you move the birth and baby fair up next to the maternity xchange logo and move the sponsors below. Calhospital compare must be more emphasized as they are main event sponsors, so maybe the lettering of "presented by" can be larger than "sponsored by"

Can we put "The San Francisco" part on top of the title? It seems a little lost on the side.

everyone:

Can we see something that somewhat resembles the poster & flyers we already have? It doesn't have to be exactly the same but we'd like the person who receives this postcard and sees our poster to recognize that it is the same event.

THANKS!!

minimi
07-15-2008, 07:16 PM
Hi ! IŽm in, IŽll post ASAP :)

MaternityX
07-15-2008, 10:59 PM
NUTS:

Can you tell me what the dimentions are of the blocks in the back?

Thanks

nutscreative
07-16-2008, 08:34 AM
Hi MaternityX, please see revised attached. The rectangle box is 2.2"w X 1.7" Thanks.:)

minimi
07-16-2008, 08:45 AM
Hi ! here's my proposal !

MaternityX
07-16-2008, 09:49 AM
ALL:

we'd like to add a promotion so we can track the flyer: Save $2 off admission. Bring in this flyer or enter code: mxpostcard online to save.

can you put the dimensions of the spotlight spaces so that we have an idea of how large they are.

Thanks everyone!

Nuts:

We're not sure if adding the posters is enough to link the 2

Also we like that minimi was able to add the locations as well. any chance of that happening?

I think we can lose the cal hospital compare lettering and just have the logo take up that space as well.

MINIMI:

It's a little bit busy but we liked that you used the curve to link our materials.

Our logo should be smaller.

right now it looks like there are three columns of text. Can you integrate the 2 columns kind of like the arrangement of text on the poster? i think it might help make it look less busy.

we'd like the spotlights to be bigger if possible.

Can you include some sort of element or graphic so that it is immediately clear without reading all the text what the flyer is about? Nothing too cutesy though....ie teddy bears & pacifyers we're going for a bit more of a sophisticated feel...

nutscreative
07-16-2008, 12:43 PM
Hi MaternityX, please see revised attached. Thanks.:)

minimi
07-16-2008, 03:11 PM
Hi ! :)
The dimensions of the spotlight spaces are 1,6x2,5.

MaternityX
07-16-2008, 04:39 PM
minimi:

the front looks much better, but i think we were a bit unclear. we did not want teddy bears but a more sophisticated image...

Also, do you think the spacing is ok for mailing? or would some of the spotlights be covered by post office marks?


nuts:
i think the ovals are too much. can we see what it would look like without the ovals, closer to the original layout?

any other layouts that you suggest that would make the spotlights bigger?

minimi
07-16-2008, 06:02 PM
Oops! sorry! My mistake with the teddy bear! :P
There are 2 options of the front (change the place of the date)
The dimensions of the spotlight spaces are 1,6x1,85.

I downloaded a template for postcards from www.psprint.com.
I attach to you the back with the template above so you could see that all the information require is located correctly.
Also I think that the space for the mailing address it must have white background so I didnŽt put a color background.

Thanks!
Veronica

MaternityX
07-16-2008, 07:10 PM
Hi MaternityX, please see revised attached. Thanks.:)

nuts:

could we see version 1 and the latest version with the green thats on our posters? i think we're having a hard time connecting the 2 because of the colors...maybe this will help

nutscreative
07-16-2008, 07:32 PM
Hi MaternityX, please see 2 revision attached. Thanks:)

MaternityX
07-16-2008, 08:55 PM
Hi MaternityX, please see 2 revision attached. Thanks:)

the green definitely helps. could you change the font so that it is more similar to the font on the posters and also change the blue "birth" to the same green.

MaternityX
07-17-2008, 11:00 AM
Minimi

FYI:
The main focus of the flyer is the baby fair in sept but we want people to know who we are and about our regular sales too.

We really like what you've done with the flyer. Just a few things.

Can we see a couple of different options for the image. I like what you have but think that maybe it looks a little off with the belly coming out in the middle. The two curves, the line and then the belly, going in different directions seems a little awkward. The placement of the teddy bears looks great but it isn't the kind of look we're going for (too cute). Can we see the image you have moved out a little more so we can see more of it and then also a version with it moved along the left edge of the flyer facing the other direction? We'd also like to see other images maybe a baby?

We'd also like to see fewer different colors on the front. Can we make the swoosh (curved line) the darker turquois blue and the two other blue areas the color the swoosh is now?

We are concerned that anyone reading the flyer will think that every date listed is a Baby Fair and they are not. Most of them are just clothing sales. Can you change the heading to:
2008 Maternity Clothing Sales & Events

Maybe the About us should be on the front with the schedule on the back? I really like it on the front but it may be confusing.
If you need more room it doesn't have to say the SF birth & baby fair on the back

Also can we have only 6 spotlight areas and preferable rectangulars that are longer in length than height


thanks

nutscreative
07-17-2008, 03:16 PM
Hi MaternityX, please see revised attached. Sorry, i tried to search but still couldn't find the exact font and for now i used a san-serif font. Possible if you could get the font name or eps file of that flyer so i could use the same font headline. Thanks.:)

minimi
07-17-2008, 05:44 PM
Hi! I made some changes on the mailer.:)

I change the curved line's direction and now it's going to belly's.
I think fits better than the other curved line.
I changed the belly's image because what you saw it's all the image are and i have no rest for moving a little more. So i picked two new images.

thanks!
Veronica

MaternityX
07-18-2008, 08:51 AM
Thanks so much guys for all your work.

Minimi we've decided to go with your design. We have just a couple of revisions we'd like to see and will contact you privately to go over them. Thanks again.

minimi
07-18-2008, 10:25 AM
Thanks for choosing my design! :)
I'll be wait and ready for revisions !

Veronica

minimi
07-19-2008, 01:33 PM
Hi ! I attach to you the changes.
The only thing I don't make changes was the image. I can emphasize given it lights shadows over the dress but I think it's better work with the final image. Here it's the image link

http://www.istockphoto.com/file_closeup/lifestyle/adults/6251328-pregnant-on-white-background.php?id=6251328

In case you prefer to see first how it looks before purchase the image I have no problem to do it ! :D

Thanks !
Veronica

MaternityX
07-21-2008, 09:21 PM
Hi ! I attach to you the changes.
The only thing I don't make changes was the image. I can emphasize given it lights shadows over the dress but I think it's better work with the final image. Here it's the image link

http://www.istockphoto.com/file_closeup/lifestyle/adults/6251328-pregnant-on-white-background.php?id=6251328

In case you prefer to see first how it looks before purchase the image I have no problem to do it ! :D

Thanks !
Veronica

Yes, could we see the first pic in this postcard? We are afraid the dress does not stand out enough because it's white. :blush:

Also, a couple of things.


could you give us the dimensions of the spotlights? so that we can get those going while we wait for revisions
can you keep the bottom a solid lt blue like in the original?
there should be a dot between resources & door prizes
can you chance maternityxchange.com to MaternityXchange.com (we want to emphasize that there is no "E")


Thanks!

minimi
07-22-2008, 03:12 PM
Hi! I think is better to post the changes on this forum :)

The dimensions of the spotlight spaces are 2,3x1,25 in.
I attached the changes with first image that we chose, giving it shades and resistances and changing the color of the flower too.
Also tried with differents images. :yes:

Thanks!

minimi
07-22-2008, 03:14 PM
With differents images

MaternityX
07-22-2008, 10:08 PM
sorry minimi, i thought by the first image you meant the very first one with the orange flower. i think that is our favorite. there are also a few typos and little adjustments that will be following. Thanks again! :D

minimi
07-23-2008, 08:33 AM
Oops a little mistake! :P
Here is with the very first image.

(http://www.stockxpert.com/browse.phtml?f=view&id=390627)

IŽll wait for revisions! :)

MaternityX
07-24-2008, 07:36 AM
It was a tough decision because both the white and original turned out so great. But I think we are going to go with the white. It looks much better after you added the shading. Thanks! :tup:

Here are the minor revisions. I think after this we should be set:

1. the quotation marks around "the fashionista's place ...... Clothing" should be inside the period not outside

2. I think we like the logo better in the middle. Let me know if you need us to shorten the text to do this

3. on the back - sorry but we gave the wrong dates for the Mom's fest it should be Sept 27th NOT the 23rd.

4. some of the dates have th after them and some don't and nov 1 st has a space and the rest don't, can they all be the same please?

5. Dec 6th sale doesn't have the address the rest do, can you add: 1881 Ygnacio Valley Rd

6. can we add "sales 11am - 4pm unless otherwise noted" ? near sale & event schedule

7. can we make "ready to sell" just brown bold not orange

8. can we separate admission price & contact info with the old dashed line

minimi
07-24-2008, 09:04 AM
Great!
Here is the link to purchase the image

http://www.istockphoto.com/file_closeup/lifestyle/adults/6251328-pregnant-on-white-background.php?id=6251328

Take in mind that we need the best resolution because is print material !
In the mean time I'll be working on others changes!

Thanks :)

minimi
07-24-2008, 12:14 PM
Hi ! Check it out the changes please !
I'll be waiting for the image for retouching! :)

Thanks!

MaternityX
07-24-2008, 05:06 PM
which size image did you need? medium, large or xtra large?

thanks

minimi
07-25-2008, 06:15 AM
We need xtra large, because is print material the images had been the most resolution posible ! :)

MaternityX
07-25-2008, 10:41 AM
We need xtra large, because is print material the images had been the most resolution posible ! :)


we've purchased the image but can't seem to upload to design outpost because it's so large. :eek: can we email it to you? if so can you send us an email address where we can send it?

Thanks

minimi
07-28-2008, 09:56 AM
Hi ! Here you can download the final files

http://www.minimi.com.ar/maternityx/

There are 2 zip files:
1-print_maternityx: contains one .eps file for the front and one .eps file for the back and a folder with the images although already they are embebed in the eps file.

2-postcardstnd_6x11: contains the postcard 11x6 template extracted from Psprint web, just in case you need for check the final files.

Also I prepared a txt file with all the file specs.

Please tell me if you need the files in another format or if we need to change something ! :)
If everything is ok please post a note in DO forum !

Thanks!!! :D

Note:If you need that I put the ads into the mailer please just let me know. :)

MaternityX
08-10-2008, 12:56 PM
files received

thanks minimi :D

BlueCherryGraphics
08-16-2008, 10:39 AM
PROJECT UPDATE: moved to archives