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View Full Version : [Project Complete] Nov 4 : $250 : Logo for children's product


FFY
10-26-2008, 08:50 PM
Admin code added by Abby - 6KY13867HJ7702549

Project Summary:
What text should be included in the main part of the logo?
The name of the company is Follow the Feet Yoga (please include the trademark symbol, TM, at the end of the logo)

What type of product or service do you offer?
We are a new consumer products company. Our first product is an instructional yoga product for children. Future products are not yoga related so the logo should be able to identify with those products, as well.

What do you hope to accomplish with your new identity?
We are a start up company and are forming our corporate brand identity.

What are your long term goals?
To roll out numerous products under the brand "Follow the Feet."

When is the deadline for final entries before choosing a designer?
November 4th

Audience Profile:
Please describe your existing audience
Parents (mostly moms) purchasing for their child or as a gift (for 5-10 year olds).

Perception/Tone/Guidelines:
What type of logo would you like?
No fancy/ornate fonts.

Do you have any colors in mind for your logo? (if so, why?)
No

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
A foot/feet

Communication Strategy:
What attributes would you like your logo to reflect about your business?
Fun, new, hip

Where will your new logo be used?
On website, product packaging, on the product itself, business cards, etc.


Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Fun!

Thank you!

pracus
10-27-2008, 02:53 PM
the foot representing an initial "F". ready to be used as a stand alone icon also :)

FFY
10-27-2008, 07:50 PM
Hi and thanks for the speedy response!

- We like the idea of using a foot to represent the letter "F" in the word "feet."

- We'd prefer the logo without the arrow (and maybe more than one foot).


- As the product is geared toward children, can you utilize some color instead of black for the text and use a fun text that would appeal to a kid's product?

Thanks!

glyphica
10-27-2008, 09:56 PM
:yes:

pracus
10-27-2008, 11:16 PM
Hi!

Previously the arrow was representing the word Follow. I didn't want to make it so straight as usually it is: two feet and go ;)

But ok, now it looks like this and the foot inside the word Feet plays with two other feet.

Fran
10-28-2008, 02:41 AM
:)

xpressions
10-28-2008, 05:38 AM
:)
http://i5.photobucket.com/albums/y185/nemagazine/followfeet.png

xpressions
10-28-2008, 06:01 AM
http://i5.photobucket.com/albums/y185/nemagazine/followfeet2.png

tini1
10-28-2008, 06:34 AM
Thanks:)

OffbeatDesign
10-28-2008, 07:57 AM
http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet1.gif

OffbeatDesign
10-28-2008, 07:57 AM
http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet2.gif

xpressions
10-28-2008, 10:33 AM
http://i5.photobucket.com/albums/y185/nemagazine/followfeet3.png

tini1
10-28-2008, 12:28 PM
:)thanks

glyphica
10-28-2008, 12:53 PM
one more :yes:

FFY
10-28-2008, 09:38 PM
Hi all –

Thank you so much for your amazing submissions! There is a lot of talent on this site! Here are some notes for all of you who have submitted so far:

Font: We are leaning toward all lower case lettering. Of all of the submissions we have looked at, we like the font used in #7 because of its simplicity (i.e. clean lines and easy to read).

Color: We like the colors used in # 11 and #12.

Design: We have attached an image of a foot design that we think might work (as part of our logo) because it may be used in our product. The image is of one foot located inside another foot.

Lastly, Glyphica, Tini and Fran:
Thanks so much for your work on this! We are not connecting to your work thus far, but we would love to see other ideas for our logo if you are willing to submit them.

Again, thank you all for your hard work and we look forward to seeing more!

pracus
10-28-2008, 10:57 PM
:)

OffbeatDesign
10-29-2008, 05:09 AM
http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet3.gif

xpressions
10-29-2008, 07:24 AM
http://i5.photobucket.com/albums/y185/nemagazine/followfeet5.png

glyphica
10-29-2008, 10:59 AM
:)

skyvee
11-01-2008, 06:09 AM
Hello!:)

Tyler
11-01-2008, 07:00 PM
Here's a fresh take. :)

OffbeatDesign
11-02-2008, 07:24 PM
Thanks Beth. According to Design Outpost policies please keep all comments public for the benefit of all the designers. Once a designer is selected you can contact them directly. Here are the requested changes. Thanks!

http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet4.gif

OffbeatDesign
11-02-2008, 07:24 PM
and some additional font options. Let me know if there's anything else.

http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet5.gif

BlueCherryGraphics
11-02-2008, 08:11 PM
v1

BlueCherryGraphics
11-02-2008, 08:11 PM
v2

FFY
11-05-2008, 09:04 AM
Thanks to all! We really appreciate all the effort and seeing the great designs! We have decided to go with OffBeat Design Version #5 (the top one) - but need to add the TM symbol after the word "Yoga" please. thanks

OffbeatDesign
11-05-2008, 09:12 AM
Thanks! Here it is with the TM. Let me know if this works and I can send the files over.

http://i279.photobucket.com/albums/kk146/offbeatdesign/FollowtheFeet6.gif

FFY
11-05-2008, 10:00 AM
thanks! I'll confirm with my business partner to make sure there are no more edits and get back to you tonight. thank you

OffbeatDesign
11-06-2008, 04:59 AM
Files sent via e-mail. Thanks again!

BlueCherryGraphics
11-06-2008, 07:47 AM
PROJECT UPDATE: moved to archives