danstaf
11-20-2008, 07:22 PM
Admin code added by Abby - 27K83474DS338493K
Let's see what you can do with a pretty simple request. I want a logo of a newly minted rectangular gold bar with the words Stafford Properties LLC stamped in it. The edges should appear raised and the words sunken or "stamped" in the bar as if it just came out of the smelting oven. This probably requires some type of 3-d effect. I think the letters should be black to stand out better. My slogan is "Your GOLDEN Opportunity!" The slogan should not be inside the gold bar and I'm open to font creativity. I would like the slogan to be in a separate file so I can control its placement. My main goal is for the logo to appear to be solid gold, hence the bar shape/concept. Thanks in advance for your time.
Project Summary:
What text should be included in the main part of the logo?
Stafford Properties LLC
What type of product or service do you offer?
Real Estate Brokerage
How long have you been in business?
Just starting
What do you hope to accomplish with your new identity?
Establish a high class image
What are your long term goals?
Become an exclusive company catering to high end clients
When is the deadline for final entries before choosing a designer? 11/26/08
Audience Profile:
Home buyers/sellers, owners looking to rent, renters looking for a home
Who would you like to add to your audience?
Higher end customers
Perception/Tone/Guidelines:
Logo that appears to be "solid gold"
Do you have any colors in mind for your logo? (if so, why?)
Definitely: Solid Gold, because my slogan is "Your GOLDEN Opportunity"
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? I want the words to appear to be stamped into a solid gold bar. This would have somewhat of a 3-d effect where the edges are raised and the letters are sunken (stamped).
Communication Strategy:
What attributes would you like your logo to reflect about your business?
High Class
What is your tagline or slogan?
Your GOLDEN Opportunity
What is the overall message you are trying to convey to your target audience?
Doing business with my company is worth its weight in gold, so to speak.
Where will your new logo be used?
Real Estate signs, business cards, Web site, flyers and other print media
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Other realty offices. Their logos are designed to be basic/simple, pretty or cute.
List competitive URLs if possible
What sets you apart from your competitors?
I do not blanket the market with advertising, I prefer the upper end clients.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Solid, Valuable Service
Let's see what you can do with a pretty simple request. I want a logo of a newly minted rectangular gold bar with the words Stafford Properties LLC stamped in it. The edges should appear raised and the words sunken or "stamped" in the bar as if it just came out of the smelting oven. This probably requires some type of 3-d effect. I think the letters should be black to stand out better. My slogan is "Your GOLDEN Opportunity!" The slogan should not be inside the gold bar and I'm open to font creativity. I would like the slogan to be in a separate file so I can control its placement. My main goal is for the logo to appear to be solid gold, hence the bar shape/concept. Thanks in advance for your time.
Project Summary:
What text should be included in the main part of the logo?
Stafford Properties LLC
What type of product or service do you offer?
Real Estate Brokerage
How long have you been in business?
Just starting
What do you hope to accomplish with your new identity?
Establish a high class image
What are your long term goals?
Become an exclusive company catering to high end clients
When is the deadline for final entries before choosing a designer? 11/26/08
Audience Profile:
Home buyers/sellers, owners looking to rent, renters looking for a home
Who would you like to add to your audience?
Higher end customers
Perception/Tone/Guidelines:
Logo that appears to be "solid gold"
Do you have any colors in mind for your logo? (if so, why?)
Definitely: Solid Gold, because my slogan is "Your GOLDEN Opportunity"
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? I want the words to appear to be stamped into a solid gold bar. This would have somewhat of a 3-d effect where the edges are raised and the letters are sunken (stamped).
Communication Strategy:
What attributes would you like your logo to reflect about your business?
High Class
What is your tagline or slogan?
Your GOLDEN Opportunity
What is the overall message you are trying to convey to your target audience?
Doing business with my company is worth its weight in gold, so to speak.
Where will your new logo be used?
Real Estate signs, business cards, Web site, flyers and other print media
Competitive Positioning:
Who are your competitors and what do you think about their logos?
Other realty offices. Their logos are designed to be basic/simple, pretty or cute.
List competitive URLs if possible
What sets you apart from your competitors?
I do not blanket the market with advertising, I prefer the upper end clients.
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Solid, Valuable Service