horsepoet
12-16-2008, 07:27 PM
Admin code added by Abby - 8H840768UC934292V
Project Summary:
What text should be included in the main part of the logo?
Rail and Pattern Performance Horse
What type of product or service do you offer?
This will be an online magazine
How long have you been in business?
2 years online - 20 offline
What do you hope to accomplish with your new identity?
I want to get horse owners and horse show people to sign up for magazine and then to membership site
What are your long term goals?
run a membership site for horse owners/horse show competitors
When is the deadline for final entries before choosing a designer?
Dec 22
Audience Profile:
Please describe your existing audience
Horse show people of all ages - but mainly age 25 - 65
Who would you like to add to your audience?
women and men who show horses
Perception/Tone/Guidelines:
What type of logo would you like?
I want to use a horse shoe in the logo...the logo will be used to introduce the magazine
Do you have any colors in mind for your logo? (if so, why?)
I like color but it still has to be able to be blend with the whole theme
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I want to use a horse shoe and a person on a horse in the theme.
go to www.horseloverstakethereins.com (http://www.horseloverstakethereins.com)
I started to design something here...just so you would have an idea of what I am looking for although it certainly needs to be fixed up some from what I have here.
Also look at http://www.internetmarketingnewsletter.com/index2.php
this is the type of thing I will be developing for the horse show market
Communication Strategy:
What attributes would you like your logo to reflect about your business?
What is your tagline or slogan?
Just the title:
Rail and Pattern Performance Horse Magazine
may add a tagline later.
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
online magazine...at this time...but I would want the option of using this logo in print as I might take it offline at some point.
let me know if this is a problem.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
none
you might look at www.aqha.com (http://www.aqha.com) to see how they are doing things although this is not a competitor
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
magazine and membership site for horse lovers
Project Summary:
What text should be included in the main part of the logo?
Rail and Pattern Performance Horse
What type of product or service do you offer?
This will be an online magazine
How long have you been in business?
2 years online - 20 offline
What do you hope to accomplish with your new identity?
I want to get horse owners and horse show people to sign up for magazine and then to membership site
What are your long term goals?
run a membership site for horse owners/horse show competitors
When is the deadline for final entries before choosing a designer?
Dec 22
Audience Profile:
Please describe your existing audience
Horse show people of all ages - but mainly age 25 - 65
Who would you like to add to your audience?
women and men who show horses
Perception/Tone/Guidelines:
What type of logo would you like?
I want to use a horse shoe in the logo...the logo will be used to introduce the magazine
Do you have any colors in mind for your logo? (if so, why?)
I like color but it still has to be able to be blend with the whole theme
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I want to use a horse shoe and a person on a horse in the theme.
go to www.horseloverstakethereins.com (http://www.horseloverstakethereins.com)
I started to design something here...just so you would have an idea of what I am looking for although it certainly needs to be fixed up some from what I have here.
Also look at http://www.internetmarketingnewsletter.com/index2.php
this is the type of thing I will be developing for the horse show market
Communication Strategy:
What attributes would you like your logo to reflect about your business?
What is your tagline or slogan?
Just the title:
Rail and Pattern Performance Horse Magazine
may add a tagline later.
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
online magazine...at this time...but I would want the option of using this logo in print as I might take it offline at some point.
let me know if this is a problem.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
none
you might look at www.aqha.com (http://www.aqha.com) to see how they are doing things although this is not a competitor
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
magazine and membership site for horse lovers