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View Full Version : [Project Complete] Insurance Associates $125 deadline July 14th


larussa
06-17-2009, 06:45 PM
(Admin code added by Palmer - 2P314058SY311973K)

Project Summary:
What text should be included in the main part of the logo?Insurance Associates

What type of product or service do you offer?Home, Auto, and Commercial Insurance
How long have you been in business?We are a new company just starting out

What do you hope to accomplish with your new identity?Presentation of a secure, relaible, powerful company willing to provide customers with excellent service

What are your long term goals?To be a leading insurance provider in our reigon and grow our business sin to a well recognized company

When is the deadline for final entries before choosing a designer? July 1

Audience Profile:
Please describe your existing audience since we are new we don't have a large audience but in the future it will be Home and auto owners, Commercial businesses, boat and motorcycle owners

Who would you like to add to your audience?Any home or auto owner and commercial businesses

Perception/Tone/Guidelines:
What type of logo would you like?Professional, bold, poweful,

Do you have any colors in mind for your logo? (if so, why) Black, Slate grey, Dark and maybe even some light Blue and maybe some red?? Any suggestions are welcome as well, I would love to see your vision

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? I just want something eye catching and powerful, but not too busy


Communication Strategy:
What attributes would you like your logo to reflect about your business?Leadership, security, confidence, protection, professional

What is your tagline or slogan?

What is the overall message you are trying to convey to your target audience?We are a personal yet resourceful company that want to have long term client realtionships by providing top notch service and insurance

Where will your new logo be used? Web and Print

Competitive Positioning:
Who are your competitors and what do you think about their logos? All State, State Farm, Farm Bureau, and other independent Insurance agents

List competitive URLs if possible

What sets you apart from your competitors?Personal relationships, excellent service and product,


Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Personal and profitable

larussa
06-18-2009, 05:07 PM
Just curious how long it takes before the actual process begins. Looking forward to working with you here! Thanks

glyphica
06-18-2009, 05:27 PM
here's one from me to get things started :) Abstract "i" and "A"

larussa
06-19-2009, 06:13 PM
Glyphica
Thanks for your play! I think it was a great idea but I am not loving the shape? Sorry! I feel terrible saying I don't like something because I appreciate your time and work, but I know when I "see it" I'll know that is what I am looking for! I would love any other concepts you may have and also any other attempts from other designers.

cre8or
06-19-2009, 07:39 PM
Hello,
I would like to present this as my initial ides for your logo design.

It consists of a stylized "I" and "A".
The "i" could potentioally be a person - a client - the silhouette of the "i" makes the lower-case "a" shape look uppercase. This in turn can symbolize coverage or protection, as the "A" shape is surrounding the "i" shape.

Please advise.

Respectfully submitted,
Kimber
:cre8or:

pracus
06-20-2009, 03:11 AM
A and I letters forming an umbrella - the symbol of protection

larussa
06-20-2009, 10:07 AM
Thanks for the additional designs. I am sort of feeling like it looks somewhat primary with the lowercase "i". I would like to see if we can come up with a more bold, powerful concept. I appreciate all of your time and efforts, but I don't think we are there yet. Thanks again and I look forward to working together to find what we are looking for!

larussa
06-22-2009, 05:09 AM
Any other submissions/ideas are welcome! I really think that all of you are so talented and I am confident we can find something that we love here. Thanks again for your time

giant
06-23-2009, 11:49 PM
Here's from me... :)

giant
06-23-2009, 11:50 PM
again... :)

giant
06-23-2009, 11:52 PM
and again... :)

giant
06-23-2009, 11:53 PM
and again... :)

giant
06-23-2009, 11:55 PM
one more... :)
and Thank You.

giant
06-24-2009, 01:20 AM
Her's from me again... :)
and Thank You.

larussa
06-24-2009, 03:01 PM
Giant- Thanks so much for your submissions. This is definately moving in the right direction. I really like several of these. We are meeting with the other partners tomorrow evening so I will present what we have to them and see what suggestions they have. I would love any more ideas/concepts to have available to present at the meeting to morrow evening. So any additional designs would be appreciated. I do think we are getting closer! Thanks again!!

nutscreative
06-25-2009, 10:40 AM
v1:)

larussa
06-25-2009, 06:35 PM
Hello! Thanks so much for all of your work so far. we reviewed the designs as a group and here are our suggestions:

Giant- Thanks so much for all of your ideas! we liked version #3 and #6.
On #3- Can we make the graphic and wording larger and maybe space out the letters in the name some. We like the concept but feel it needs to be a bit bigger and bolder
On #6- Can we try with the wording below the graphic. We like the how the graphic is sleek and crisp. And we are assuming the white lines in the red box represent a I and A is that correct?

Nutscreative- We really liked this design as well. We are curious what the graphic represents? Is it just an A?On the red version-we would Like to see the word Insurance in black and the word associates in the color that insurance is currently in. ALso on the blue version can you replace the yellow with grey or black?
Also we would prefer a different font...something more similar to giants version #6

Tonight someone mentioned possibly using a fleur de lis in the design. I really like the direction we are going but if anyone wants to have a few plays using a fleur de lis that would be appreciated as well. I look forward to coming to a decision on the design. Thanks for all of your time and talent!

giant
06-25-2009, 09:51 PM
Here's from me again... :)
do you mean like this? if we space out the letters...that make the letter so long...
sorry, my english little bad.

Thank You.

giant
06-25-2009, 09:55 PM
again... :)
yes the white line represent a I and A.
and the meaning of the logo is... in the "world of insurance" white line is represent about the risk BUT protected/taking care by a red box and the red box also represent to the association.
once again sorry if my english little bad.

Thank You.

giant
06-25-2009, 09:56 PM
again... :)

giant
06-25-2009, 09:57 PM
one more... :)
and Thank You.

nutscreative
06-26-2009, 04:52 AM
Nutscreative- We really liked this design as well. We are curious what the graphic represents? Is it just an A?On the red version-we would Like to see the word Insurance in black and the word associates in the color that insurance is currently in. ALso on the blue version can you replace the yellow with grey or black?
Also we would prefer a different font...something more similar to giants version #6

Hi, please see revised attached. The logo is a combination of A and I, i use the curve to represent "I" to give audience impression that "insurance" is something not rigid, its friendly and flexible and also visually contrast with the triangular "A".

larussa
06-26-2009, 06:30 PM
Thanks so much for the revisions! I really appreciate it!

Giant- We really like the powerful, crisp, bold look of the version 6 and 6.1 but are concerned that the graphic looks very similar to saturn cars. Can we try a few more things as far as the graphic? I like the look but am worried about a confusion with the similar graphics.

nutscreative- thanks for the color changes! We still are not in favor of that font though. Can we try some other things?

Any other contributions/designs are still welcome. We appreciate your help! Thanks

giant
06-27-2009, 12:08 AM
Here's from me again... :)

giant
06-27-2009, 12:20 AM
one more... :)
and Thank You.

nutscreative
06-27-2009, 09:24 AM
My apology, i misread your comment and thought you are refering to post#6 font style, anyway, please see some options attached. Thanks.:)

larussa
07-06-2009, 05:17 PM
Hi
Sorry for the delay in response. We have been out of town and just returned. I would like to extend the deadline a bit if that is possible to try and make a final decision on this. How do I go about doing so?

I do however want to make a decision soon so if there are any other concepts available please submit them so we can proceed. Thanks!

Taldo
07-06-2009, 06:03 PM
hi:)

larussa
07-06-2009, 06:12 PM
Giant- on version 6.2

the third one from the top:
Can we try blue and grey, and blue and black as a possible color combination. We like the lighter shade of blue rather than the navy, Also the wording is still in red on the blue version. Can you change that as well. Thanks!
We do like this design but are still concerned about the similarity to saturn cars's logo! I love the cutting edge look to it though!

Taldo
07-06-2009, 06:15 PM
:)

larussa
07-06-2009, 06:15 PM
Carol,
You must have posted at the same time I was. :) Thanks for your contribution. I am not sure about the graphic but I do like the font used. I would love to see if you have any additional ideas. Again thanks so much for your time and work. We are definately still looking at all of our options!

giant
07-06-2009, 08:05 PM
Here's from me again... :)

giant
07-06-2009, 08:06 PM
again... :)

giant
07-06-2009, 08:07 PM
one more... :)
and Thank You.

Taldo
07-06-2009, 09:42 PM
building lasting relationships:)

abby
07-07-2009, 01:53 PM
Project Update: The project deadline has been extended to July 14th.

larussa
07-07-2009, 03:49 PM
giant- quick question...what is the difference between versions 6.3 and 11

Taldo- thanks again for your additional design. We are going to review them together tomorrow

giant
07-07-2009, 07:27 PM
on the ver 11... the top of the "A" is connected.
Thank You.

-giant-

larussa
07-14-2009, 10:08 AM
We have decided to go with giants design from post #16 but will need to make color adjustments, etc... We would like to proceed with finalizing the details with giant. Thanks so much for all of your time and work!

giant
07-14-2009, 05:35 PM
larussa, Thank You for choosing my idea... :)
but which post do you mean? or which version do you mean?

about the revision, let me know about the details...

post #16 is belong to nutcreative.

Thank You.

-giant-

larussa
07-14-2009, 05:46 PM
My mistake Giant... I meant post# 19 and version 6.1

Can you make the word Insurance in Red and the Associates in black and Vice versa, I think the gray is too soft. We need a more powerful grey or black color for the wording

Once we see this we can decide between this color combo or we will go with the blue and black combo that you had prepared in Version 11, post #34

giant
07-14-2009, 05:49 PM
OK, I'll make the revision soon... :)
By the way, I have sent you a private message (PM).

Please go to the following link to find the message:
http://www.designoutpost.com/forums/private.php?

Thank You! :)

Regards,
-giant-

giant
07-14-2009, 06:54 PM
Here's from me again... :)
and Thank You.

larussa
07-15-2009, 04:37 PM
Ok Giant....decision made Version 11 bottom logo. The black and Blue Combo. I just pm'd you back as well! Thanks so much!!!

giant
07-16-2009, 01:50 AM
larussa, Files Sent! :)
Please make a note in the forum when you received the files...
Thank You and Good Luck! :)

-giant-

BlueCherryGraphics
08-08-2009, 06:04 PM
PROJECT UPDATE: moved to archives