mstott8
07-28-2009, 11:26 AM
(Admin code added by Palmer - 16V3129135156414D)
Our name is First Choice Home Health & Hospice (or 1st Choice Home Health and Hospice). We send nurses, aides and physical therapists out to elderly patient's homes to provide shots, baths, therapy, medication and a variety of clinical help. Much like a hospital in a home.
We are updating our image and website--but the colors need to be similar--nice blues. Our current site is www.fchhh.com.
Project Summary:
What text should be included in the main part of the logo?
1st Choice Home Health and Hospice
or First Choice Home Health and Hospice
What type of product or service do you offer?
We are a service organization which takes care of elderly individuals who are sick and live in their homes or other independent living facilities.
How long have you been in business?
15 years
What do you hope to accomplish with your new identity?
We want a new look that depicts professionalizm with caring and love.
What are your long term goals?
Take over all of our competitors--but actually have a logo that is professional and memorable
When is the deadline for final entries before choosing a designer?
We would like it by Aug 10th.
Audience Profile:
Please describe your existing audience
Elderly individuals (65 to 100) and their children 40 to 65 year olds
Who would you like to add to your audience?
We are really focusing on the 40 to 65 year olds
Perception/Tone/Guidelines:
What type of logo would you like?
Professional with a soft touch
Do you have any colors in mind for your logo? (if so, why?)
Yes, blues and soft browns
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No--we need that help
Communication Strategy:
What attributes would you like your logo to reflect about your business?
our mission is "We preserve, heal, and improve human life through our commitment to
Clinical Excellence
Amazing Service
Respect for All
Efficient Operations
What is your tagline or slogan?
You're with Family
What is the overall message you are trying to convey to your target audience?
We give great care
Where will your new logo be used?
on brochures, letterhead, sides of buildings etc.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
They are memorable
Our name is First Choice Home Health & Hospice (or 1st Choice Home Health and Hospice). We send nurses, aides and physical therapists out to elderly patient's homes to provide shots, baths, therapy, medication and a variety of clinical help. Much like a hospital in a home.
We are updating our image and website--but the colors need to be similar--nice blues. Our current site is www.fchhh.com.
Project Summary:
What text should be included in the main part of the logo?
1st Choice Home Health and Hospice
or First Choice Home Health and Hospice
What type of product or service do you offer?
We are a service organization which takes care of elderly individuals who are sick and live in their homes or other independent living facilities.
How long have you been in business?
15 years
What do you hope to accomplish with your new identity?
We want a new look that depicts professionalizm with caring and love.
What are your long term goals?
Take over all of our competitors--but actually have a logo that is professional and memorable
When is the deadline for final entries before choosing a designer?
We would like it by Aug 10th.
Audience Profile:
Please describe your existing audience
Elderly individuals (65 to 100) and their children 40 to 65 year olds
Who would you like to add to your audience?
We are really focusing on the 40 to 65 year olds
Perception/Tone/Guidelines:
What type of logo would you like?
Professional with a soft touch
Do you have any colors in mind for your logo? (if so, why?)
Yes, blues and soft browns
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No--we need that help
Communication Strategy:
What attributes would you like your logo to reflect about your business?
our mission is "We preserve, heal, and improve human life through our commitment to
Clinical Excellence
Amazing Service
Respect for All
Efficient Operations
What is your tagline or slogan?
You're with Family
What is the overall message you are trying to convey to your target audience?
We give great care
Where will your new logo be used?
on brochures, letterhead, sides of buildings etc.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
They are memorable