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Jenny Lunde Photography
02-10-2010, 12:14 PM
(Admin code added by Palmer - 1KM81575HA825720M)

I am a Food Photographer looking for a logo to set a tone. I am looking to link my business card to my website using some kind of logo.I am new to this. Let me know if I missed something.

Here is the copy and paste info with the answers.
Project Summary:
What text should be included in the main part of the logo?
I don't know. It could be my name or just my last name or even no name or one letter.

What type of product or service do you offer?
Food Photography

How long have you been in business?
2 years

What do you hope to accomplish with your new identity?
Clean, simple, easy to understand logo. Something to do with food.

What are your long term goals?
short term is shooting for local restaurants
photograph for travel and food magazines

When is the deadline for final entries before choosing a designer? with in the next couple of weeks.

Audience Profile:
Please describe your existing audience

Who would you like to add to your audience?
Restaurant owners and managers

Perception/Tone/Guidelines:
What type of logo would you like?
an clean image, simple, easy to understand, upscale.

Do you have any colors in mind for your logo? (if so, why?)
I am open. I have a portfolio book, which I love. Tinted cool green. Reminds me of a kitchen.

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
I am open. What about a fish but doesn't have to be one.

Communication Strategy:
What attributes would you like your logo to reflect about your business?
Clean, simple, Relaxing, upscale food and/or food photography

What is your tagline or slogan? n/a at this time

What is the overall message you are trying to convey to your target audience?
Class with creative

Where will your new logo be used?
Business card, promo pieces (postcards), & Website

Competitive Positioning:
Who are your competitors and what do you think about their logos?
some don't have a logo and the ones that do are the commercial photographers who also shoot for restaurants.

List competitive URLs if possible
http://www.abernathyphoto.com
http://www.flarephotography.com/
http://www.brennanphoto.com/#mi=1&pt=0&pi=2&p=-1&a=0&at=0
http://www.bdiphoto.com/

What sets you apart from your competitors?
my art background. I see food as Art, and what I make is a masterpiece. It's about emotions an image give you and the drool factor.

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:

Jenny Lunde Photography
02-10-2010, 03:01 PM
my website is JennyLundePhoto.com

Mowling
02-10-2010, 04:49 PM
Instead of just a fish...I used a shrimp. Thanks!

xpressions
02-11-2010, 06:48 AM
"L" fishes icon:

http://i5.photobucket.com/albums/y185/nemagazine/lunde.png

Jenny Lunde Photography
02-15-2010, 12:54 PM
this is all new to me. So I don't know if I am to wait until more submit or respond now.

Expressions - love it. Can it be more of an horizontal logo. I like the fish in the first image, but not the color. The fish pop out more. It feels like a work of art. I can it working for the business card, postcard but not for the website.

Mowling - I was looking for something more upscale. The fish represents my maiden last. It doesn't have to be there.

Thank you

xpressions
02-16-2010, 03:56 AM
Thank you for the feedback. Here is a horizontal version with color change. :)

http://i5.photobucket.com/albums/y185/nemagazine/lunde2.png

pracus
02-25-2010, 10:12 AM
Hello Jenny!

Please let me show you my vision for your logo. The basics of this idea is a fish image made of shutter icons. It also has some references to plates, dishes, etc. I hope you'd like it! :)

Jenny Lunde Photography
02-26-2010, 02:50 PM
pracus- I like the font of Lunde. I'm not liking the fish, it is hard to understand it is a fish. Do you have other ideas for a graphic design for the logo? I like the shutter idea.

pracus
02-26-2010, 11:27 PM
Thank you, Jenny!
Maybe it's not so hard to figure out the fish? Let our clients play with it, give them some fun, we don't have to be such literal :) If someone won't see fish that's ok too, he will get it as "a collection shutters".
Anyway here is another proposal, more literal :)

xpressions
02-27-2010, 04:03 AM
http://i5.photobucket.com/albums/y185/nemagazine/lunde3.png

xpressions
02-27-2010, 04:04 AM
http://i5.photobucket.com/albums/y185/nemagazine/lunde4.png

Blink Graphix
02-27-2010, 05:29 AM
Hi,
A new submission for your logo.

Thanks,
Blink Graphix

xpressions
02-27-2010, 05:57 AM
http://i5.photobucket.com/albums/y185/nemagazine/lunde5.png

Blink Graphix
02-27-2010, 01:58 PM
Hi,
Version 2.

Thanks,
Blink Graphix

Blink Graphix
02-27-2010, 01:58 PM
Version 3.

Thanks,
Blink Graphix

BlueCherryGraphics
02-28-2010, 11:07 AM
few from me.

v1

BlueCherryGraphics
02-28-2010, 11:08 AM
v2

BlueCherryGraphics
02-28-2010, 11:09 AM
v3

Jenny Lunde Photography
03-01-2010, 10:49 AM
expressions - I love version 3.0, but without the fish to the left. So the fish wheel. I love the color of the font and d's font color too. Can you post it again with that change.

We are creating a new web site using Template Outposts template #20701. This logo works well with it. We have been having problems get the template to work. So deciding on 3.0 for the new site or using the old site with 2.0 in black. We going to make the new site work, so 3.0 is the direction I am going. So for any delay.

Thank you,
Jenny

xpressions
03-01-2010, 12:27 PM
Thank you for the feedback. Here is the revised version without the fish wheel/aperture:

http://i5.photobucket.com/albums/y185/nemagazine/lunde3rev1.png

Jenny Lunde Photography
03-01-2010, 01:22 PM
I have choice 3.1 from expressions as my logo. Thank you all other designer for your logo ideas.

- expressions - when doing the final logo. Will the logo have no color under it. A transparency background. thank you for all of your help.

xpressions
03-01-2010, 01:33 PM
Thank you for choosing my design. You will receive a format with a transparent background along with editable files as well. Will you require any revisions? If not, I will prepare your files and provide you with a link to download them.

Jenny Lunde Photography
03-01-2010, 02:00 PM
Thank you for choosing my design. You will receive a format with a transparent background along with editable files as well. Will you require any revisions? If not, I will prepare your files and provide you with a link to download them.

For the revisions.
1. Edited version of 3.1
-Lunde without the "food photography" under it.
If not I can remove it if needed later.
2. Black/White versions
-I might need that sometime for B/W print.
3. 3.1 version
-the one you created. gray and green d.
4. 3.1 version in all gray. d would be gray too.

Thank you.

xpressions
03-01-2010, 02:18 PM
A link to download your files has been sent to you via private message. Once downloaded, click the .zip to extract the files to your computer.

Please confirm receipt and don't hesitate to contact me should you require anything further.

Wishing you much success in your endeavours.

BlueCherryGraphics
03-01-2010, 04:31 PM
PROJECT UPDATE: moved to archives