outfront.biz
02-28-2010, 12:38 PM
(Admin code added by Palmer - 6S693269AN459545D)
Looking for a logo for website and marketing collateral that says either "outfront.biz" or "outfront, llc."
esign Outpost Creative Brief Worksheet
Project Summary:
What text should be included in the main part of the logo? outfront.biz or outfront, llc.
What type of product or service do you offer? public speaking
How long have you been in business? just started
What do you hope to accomplish with your new identity? represent clean, modern and being out front
What are your long term goals? logo be recognizable for the business
When is the deadline for final entries before choosing a designer? march 7, 2010
Audience Profile:
Please describe your existing audience: small to mid-size companies
Who would you like to add to your audience?
Perception/Tone/Guidelines:
What type of logo would you like? clean, simple, modern
Do you have any colors in mind for your logo? (if so, why?) grays, muted yellows, oranges, red?
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Maybe birds in flying v formation with the front bird a different color
Communication Strategy:
What attributes would you like your logo to reflect about your business? being out in front, being a leader, etc.
What is your tagline or slogan? Building Great Organizations
What is the overall message you are trying to convey to your target audience? Using focus and prioritization for as ingredients for success
Where will your new logo be used? website and any marketing collateral
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: outfront, focus
Thanks!
Looking for a logo for website and marketing collateral that says either "outfront.biz" or "outfront, llc."
esign Outpost Creative Brief Worksheet
Project Summary:
What text should be included in the main part of the logo? outfront.biz or outfront, llc.
What type of product or service do you offer? public speaking
How long have you been in business? just started
What do you hope to accomplish with your new identity? represent clean, modern and being out front
What are your long term goals? logo be recognizable for the business
When is the deadline for final entries before choosing a designer? march 7, 2010
Audience Profile:
Please describe your existing audience: small to mid-size companies
Who would you like to add to your audience?
Perception/Tone/Guidelines:
What type of logo would you like? clean, simple, modern
Do you have any colors in mind for your logo? (if so, why?) grays, muted yellows, oranges, red?
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Maybe birds in flying v formation with the front bird a different color
Communication Strategy:
What attributes would you like your logo to reflect about your business? being out in front, being a leader, etc.
What is your tagline or slogan? Building Great Organizations
What is the overall message you are trying to convey to your target audience? Using focus and prioritization for as ingredients for success
Where will your new logo be used? website and any marketing collateral
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company: outfront, focus
Thanks!