brenakie
03-11-2010, 10:43 AM
(Admin code added by Palmer - 1W320704RG044344P)
Project Summary:
What text should be included in the main part of the logo?
P P P (I see it just as 3 fun overlapping P’s, designers please think out of the box on this one)
What type of product or service do you offer?
Play 10 Rounds, Get a 9-Hole Round Free
How long have you been in business?
8 years – in 9th season
What do you hope to accomplish with your new identity?
We want more customers to take advantage of the deal.
What are your long term goals?
Continue to get more use out of the promo
When is the deadline for final entries before choosing a designer?
3/24/2010
Audience Profile:
Please describe your existing audience.
Golfers
Who would you like to add to your audience?
Just golfers
Perception/Tone/Guidelines:
What type of logo would you like?
Looking for an elegant clean logo.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No, have at it!
Communication Strategy:
What attributes would you like your logo to reflect about your business?
We always like a Private Club image (not bright and tacky)
What is your tagline or slogan?
Preferred Player Plan
What is the overall message you are trying to convey to your target audience?
That they can get a Free Round with Cart
Where will your new logo be used?
Web
Handout Sheet
Punch Hole Card
Point of Purchase Sign
Competitive Positioning:
What sets you apart from your competitors?
Our private club conditions and family friendly atmosphere!
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Superior conditions – friendly staff
If there's anything else you need to know just post. Looking forward to your designs!!!
Once a logo is chosen, I'll need it a PSD file as well as a vector based image.
Bren
Project Summary:
What text should be included in the main part of the logo?
P P P (I see it just as 3 fun overlapping P’s, designers please think out of the box on this one)
What type of product or service do you offer?
Play 10 Rounds, Get a 9-Hole Round Free
How long have you been in business?
8 years – in 9th season
What do you hope to accomplish with your new identity?
We want more customers to take advantage of the deal.
What are your long term goals?
Continue to get more use out of the promo
When is the deadline for final entries before choosing a designer?
3/24/2010
Audience Profile:
Please describe your existing audience.
Golfers
Who would you like to add to your audience?
Just golfers
Perception/Tone/Guidelines:
What type of logo would you like?
Looking for an elegant clean logo.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No, have at it!
Communication Strategy:
What attributes would you like your logo to reflect about your business?
We always like a Private Club image (not bright and tacky)
What is your tagline or slogan?
Preferred Player Plan
What is the overall message you are trying to convey to your target audience?
That they can get a Free Round with Cart
Where will your new logo be used?
Web
Handout Sheet
Punch Hole Card
Point of Purchase Sign
Competitive Positioning:
What sets you apart from your competitors?
Our private club conditions and family friendly atmosphere!
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Superior conditions – friendly staff
If there's anything else you need to know just post. Looking forward to your designs!!!
Once a logo is chosen, I'll need it a PSD file as well as a vector based image.
Bren