muneebasghar
07-31-2010, 11:14 AM
(Admin code added by Palmer - 3SV52634B6558535C)
Project Summary:
What text should be included in the main part of the logo?
Zenith Local
Online Marketing For Local Businesses
What type of product or service do you offer?
Online Marketing for small local businesses
How long have you been in business?
Startup
What do you hope to accomplish with your new identity?
The identity should be eye catching but simplistic. I am looking for a clean clut logo and design that will be identifiable.
What are your long term goals?
To become an authority as a local marketing expert in my city
When is the deadline for final entries before choosing a designer? August 7th.
Audience Profile:
Please describe your existing audience
The audience is for small / medium sized local businesses that do not have any online presence or very little
Who would you like to add to your audience?
N/a
Perception/Tone/Guidelines:
What type of logo would you like?
The logo should be clean cut and bold. I am not looking for anything overly fancy. Where the text says, "Local" in Zenith Local, I would like this to resemble google's colours. I am not sure whether this is ok legally, I know I definitely do not want to mimic the font! But clean, bold and eye catching is what I am looking for.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
The business is trustworthy, reliable, professional.
What is your tagline or slogan?
Online Marketing For Local Businesses
Where will your new logo be used?
On the website and direct marketing materials
Competitive Positioning:
Who are your competitors and what do you think about their logos?
There are no real direct competitors since I am targeting a specific town / city
What sets you apart from your competitors?
Credentials and expertise
Project Summary:
What text should be included in the main part of the logo?
Zenith Local
Online Marketing For Local Businesses
What type of product or service do you offer?
Online Marketing for small local businesses
How long have you been in business?
Startup
What do you hope to accomplish with your new identity?
The identity should be eye catching but simplistic. I am looking for a clean clut logo and design that will be identifiable.
What are your long term goals?
To become an authority as a local marketing expert in my city
When is the deadline for final entries before choosing a designer? August 7th.
Audience Profile:
Please describe your existing audience
The audience is for small / medium sized local businesses that do not have any online presence or very little
Who would you like to add to your audience?
N/a
Perception/Tone/Guidelines:
What type of logo would you like?
The logo should be clean cut and bold. I am not looking for anything overly fancy. Where the text says, "Local" in Zenith Local, I would like this to resemble google's colours. I am not sure whether this is ok legally, I know I definitely do not want to mimic the font! But clean, bold and eye catching is what I am looking for.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
The business is trustworthy, reliable, professional.
What is your tagline or slogan?
Online Marketing For Local Businesses
Where will your new logo be used?
On the website and direct marketing materials
Competitive Positioning:
Who are your competitors and what do you think about their logos?
There are no real direct competitors since I am targeting a specific town / city
What sets you apart from your competitors?
Credentials and expertise