christyw
11-16-2010, 05:15 AM
(Admin code added by Palmer - 1E599226NK8479808)
Project Summary:
What text should be included in the main part of the logo?
Name of rescue: Save A Lab
What type of product or service do you offer?
We rescue and re-home labrador retrievers
How long have you been in business?
Six months
What do you hope to accomplish with your new identity?
We would like to include our logo on merchandise (t-shirts, hats, etc.) in order to raise funds for our rescue.
What are your long term goals?
To increase our exposure and fundraising so that we can continue to rescue labs.
When is the deadline for final entries before choosing a designer?
12/15 but would like to finalize logo as soon as possible
Audience Profile:
Please describe your existing audience
animal lovers
Who would you like to add to your audience?
more of the same
Perception/Tone/Guidelines:
What type of logo would you like?
We would like to include 3 labs in our logo - a yellow, chocolate and black labrador retriever. A few pawprints might be nice. We also want our website address as a secondary line; www.SaveALabNC.com (http://www.SaveALabNC.com)
Nothing too cartoonish.
Do you have any colors in mind for your logo? (if so, why?)
Yellow, chocolate and black for the labrador retrievers
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
See above
Communication Strategy:
What attributes would you like your logo to reflect about your business?
What is your tagline or slogan?
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
Targeted Message:
Project Summary:
What text should be included in the main part of the logo?
Name of rescue: Save A Lab
What type of product or service do you offer?
We rescue and re-home labrador retrievers
How long have you been in business?
Six months
What do you hope to accomplish with your new identity?
We would like to include our logo on merchandise (t-shirts, hats, etc.) in order to raise funds for our rescue.
What are your long term goals?
To increase our exposure and fundraising so that we can continue to rescue labs.
When is the deadline for final entries before choosing a designer?
12/15 but would like to finalize logo as soon as possible
Audience Profile:
Please describe your existing audience
animal lovers
Who would you like to add to your audience?
more of the same
Perception/Tone/Guidelines:
What type of logo would you like?
We would like to include 3 labs in our logo - a yellow, chocolate and black labrador retriever. A few pawprints might be nice. We also want our website address as a secondary line; www.SaveALabNC.com (http://www.SaveALabNC.com)
Nothing too cartoonish.
Do you have any colors in mind for your logo? (if so, why?)
Yellow, chocolate and black for the labrador retrievers
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
See above
Communication Strategy:
What attributes would you like your logo to reflect about your business?
What is your tagline or slogan?
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible
What sets you apart from your competitors?
Targeted Message: