[Project Complete] - Earth Day logo - $200 [Archive]

hgp08

03-28-2011, 12:33 PM

(Admin code added by Palmer - 7YG44548WR921551S)


Design Outpost Creative Brief Worksheet

Project Summary:
What text should be included in the main part of the logo?
Earth Day
April 22, 2011
HighGrove Partners logo (attached)
Northside Hospital logo (attached)

What type of product or service do you offer?
HighGrove Partners provides a comprehensive range of landscape and land services to property managers and owners in Atlanta, GA. We are putting on a community service project in honor of Earth Day and PLANET Day of Service (http://planetdayofservice.org (http://planetdayofservice.org/)) by doing landscaping projects at Northside Hospital.

How long have you been in business? Since 1989

What do you hope to accomplish with your new identity?

What are your long term goals?

When is the deadline for final entries before choosing a designer? Friday, April 1, 2011

Audience Profile:
Please describe your existing audience
For this event, we will be giving t-shirts to volunteers. Volunteers will be our employees, customers and Northside Hospital staff.

Who would you like to add to your audience?

Perception/Tone/Guidelines:
What type of logo would you like?
This is a logo for a t-shirt design. T-shirts will be given to all volunteers that will participate in a community service landscape project at Northside Hospital, one of our clients. We are open to ideas at this point! We want something hip/cool/modern looking that will incorporate Earth Day along with the HighGrove Partners and Northside Hospital logos.
Do you have any colors in mind for your logo? (if so, why?) No, we are open at this point, but would probably prefer to have the graphic look good on a white t-shirt.

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo? No, we are open at this point.

Communication Strategy:
What attributes would you like your logo to reflect about your business?
That we are community service-oriented and that we are a progressive, innovative company.

What is your tagline or slogan?

What is the overall message you are trying to convey to your target audience?
That we are good stewards of the environment and that we are community-focused.
Where will your new logo be used?
On a t-shirt to be given to volunteers for an Earth Day project.

Competitive Positioning:
Who are your competitors and what do you think about their logos?

List competitive URLs if possible

What sets you apart from your competitors?

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Community-focused

pracus

03-30-2011, 07:33 AM

Hello and welcome back on DO!

I hope that you will like my idea.

hgp08

03-30-2011, 12:56 PM

Hello and welcome back on DO!

I hope that you will like my idea.

Thank you for your submission. Since this is the first submission, let us get some more designs in so that we can compare.

nhr

03-31-2011, 11:57 AM

:)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay_nhr.png

Thank you.

tini1

03-31-2011, 01:07 PM

:-)

tini1

03-31-2011, 01:14 PM

:-)

Artemii

04-01-2011, 01:26 AM

Hello!:)

hgp08

04-01-2011, 05:52 AM

:)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay_nhr.png

Thank you.

Thank you for submitting a design. This looks really good! A couple of requests, if possible: Can you put the Northside logo first and can we try to put both logos in their original colors? Thanks.

nhr

04-01-2011, 11:01 AM

Yes, thank you :)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay11_nhr.png

hgp08

04-01-2011, 11:51 AM

Thank you to all designers for your designs for this project. Great ideas!

hgp08

hgp08

04-01-2011, 11:55 AM

Yes, thank you :)

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay11_nhr.png
We would like to award this project to you. Thank you! We will need to request another slight set of modifications. Would you slightly lower the Northside logo and slightly move the HighGrove logo to the left just a bit? Also, would you create a version where the Northside and HighGrove logo are in black/white? Thank you.

nhr

04-01-2011, 01:36 PM

Thank you very much for choosing my design :)

Requested revisions:

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay12_nhr.png

nhr

04-01-2011, 01:36 PM

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay13_nhr.png

nhr

04-01-2011, 01:37 PM

Another variation with black text (previous is actually dark green):

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay14_nhr.png

hgp08

04-01-2011, 02:44 PM

Another variation with black text (previous is actually dark green):

http://i17.photobucket.com/albums/b92/nhrdesign/DOO/EarthDay14_nhr.png
Great. Thank you. We want to proceed with this. Please send the files ASAP.

Thank you very much!
hgp08

nhr

04-01-2011, 03:29 PM

Sent :)
You know, check your Private Messages for the download link:

http://www.designoutpost.com/forums/private.php

Thank you very much again.