BlueSkyOutdoors
01-22-2012, 05:46 PM
(Admin code added by Palmer - : 1KF41070SH580203C)
Project Summary:
What text should be included in the main part of the logo?
Blue Sky Outdoor Living
What type of product or service do you offer?
Simply put, we take indoor living outside. We build pergolas / patio covers / decks / outdoor kitchens. We have a set of pre-designed wood pergolas / patio covers / outdoor kitchens that we customize per client and install them or we sell them as a kit and let the homeowner install it. We also do custom design work as well as construction.
How long have you been in business?
2 Years
What do you hope to accomplish with your new identity?
What are your long term goals?
Expand to other states / cities.
When is the deadline for final entries before choosing a designer?
Monday, January 30th. (5:00PM CST)
Audience Profile:
Please describe your existing audience
Homeowners / Business Owners of all demographics that enjoy spending time outdoors at home to escape the stress of everyday life.
Who would you like to add to your audience?
N/A
Perception/Tone/Guidelines:
What type of logo would you like?
Clean and simple versus complex.
Do you have any colors in mind for your logo? (if so, why?)
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No, specific images or icons, but our domain name is yourlifeoutside.com as well as our tag line and since we take indoor living outside, we had the idea of incorporating a door or a window into the logo but haven't come up with a clever way to do it.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Innovative, Professional.
What is your tagline or slogan?
Your Life, Outside.
What is the overall message you are trying to convey to your target audience?
That Blue Sky Outdoor Living specializes in the manufacturing and installation of outdoor living products meant to be enjoyed for many years by its customers.
Where will your new logo be used?
Web / Print
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible:
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Your Life, Outside.
Project Summary:
What text should be included in the main part of the logo?
Blue Sky Outdoor Living
What type of product or service do you offer?
Simply put, we take indoor living outside. We build pergolas / patio covers / decks / outdoor kitchens. We have a set of pre-designed wood pergolas / patio covers / outdoor kitchens that we customize per client and install them or we sell them as a kit and let the homeowner install it. We also do custom design work as well as construction.
How long have you been in business?
2 Years
What do you hope to accomplish with your new identity?
What are your long term goals?
Expand to other states / cities.
When is the deadline for final entries before choosing a designer?
Monday, January 30th. (5:00PM CST)
Audience Profile:
Please describe your existing audience
Homeowners / Business Owners of all demographics that enjoy spending time outdoors at home to escape the stress of everyday life.
Who would you like to add to your audience?
N/A
Perception/Tone/Guidelines:
What type of logo would you like?
Clean and simple versus complex.
Do you have any colors in mind for your logo? (if so, why?)
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
No, specific images or icons, but our domain name is yourlifeoutside.com as well as our tag line and since we take indoor living outside, we had the idea of incorporating a door or a window into the logo but haven't come up with a clever way to do it.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
Innovative, Professional.
What is your tagline or slogan?
Your Life, Outside.
What is the overall message you are trying to convey to your target audience?
That Blue Sky Outdoor Living specializes in the manufacturing and installation of outdoor living products meant to be enjoyed for many years by its customers.
Where will your new logo be used?
Web / Print
Competitive Positioning:
Who are your competitors and what do you think about their logos?
List competitive URLs if possible:
What sets you apart from your competitors?
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
Your Life, Outside.