abayindi
04-24-2012, 05:45 AM
(Admin code added by Palmer - : 1KE07297384855939)
Project Summary:
What text should be included in the main part of the logo?
>>> name of the company Bell Funding Group, Ltd.
What type of product or service do you offer?
>>> we offer personal loans between $500 and $2000.
How long have you been in business?
>>> less then a year
What do you hope to accomplish with your new identity?
>>> would like to establish a company logo that will be leveraged on business cards, website, print material.
What are your long term goals?
>>> grow to the largest personal loan company in the country.
When is the deadline for final entries before choosing a designer?
>>> May 1, 2012
Audience Profile:
Please describe your existing audience
>>> our customers are individuals that need money fast, have poor credit, are employed. They use the money to pay bills, fix a car, pay rent, start a small business.
Who would you like to add to your audience?
>>> none
Perception/Tone/Guidelines:
What type of logo would you like?
>>> unknown... but since we are a financial services company, so we need to show, trust, strength, reputability.
Do you have any colors in mind for your logo? (if so, why?)
>>> nope, would like the designer to be creative.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
>>> nope, would like the designer to be creative.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
>>> we are a financial services company, so we need to show, trust, strength, reputability.
What is your tagline or slogan?
>>> currently don't have one. but if i had to come up with one quickly it would be: "Fast cash, no credit checks."
What is the overall message you are trying to convey to your target audience?
>>> unknown
Where will your new logo be used?
>>> business cards, website, print material.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
>>> http://www.plshome.com/ - okay nothing special
>>> http://www.americashloans.net/ - nothing special
>>> http://www.eloanpersonal.com - ugly
List competitive URLs if possible
>>> see above
What sets you apart from your competitors?
>>> local and inexpensive
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
>>> fast cash, no credit checks, no upfront fees
Project Summary:
What text should be included in the main part of the logo?
>>> name of the company Bell Funding Group, Ltd.
What type of product or service do you offer?
>>> we offer personal loans between $500 and $2000.
How long have you been in business?
>>> less then a year
What do you hope to accomplish with your new identity?
>>> would like to establish a company logo that will be leveraged on business cards, website, print material.
What are your long term goals?
>>> grow to the largest personal loan company in the country.
When is the deadline for final entries before choosing a designer?
>>> May 1, 2012
Audience Profile:
Please describe your existing audience
>>> our customers are individuals that need money fast, have poor credit, are employed. They use the money to pay bills, fix a car, pay rent, start a small business.
Who would you like to add to your audience?
>>> none
Perception/Tone/Guidelines:
What type of logo would you like?
>>> unknown... but since we are a financial services company, so we need to show, trust, strength, reputability.
Do you have any colors in mind for your logo? (if so, why?)
>>> nope, would like the designer to be creative.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
>>> nope, would like the designer to be creative.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
>>> we are a financial services company, so we need to show, trust, strength, reputability.
What is your tagline or slogan?
>>> currently don't have one. but if i had to come up with one quickly it would be: "Fast cash, no credit checks."
What is the overall message you are trying to convey to your target audience?
>>> unknown
Where will your new logo be used?
>>> business cards, website, print material.
Competitive Positioning:
Who are your competitors and what do you think about their logos?
>>> http://www.plshome.com/ - okay nothing special
>>> http://www.americashloans.net/ - nothing special
>>> http://www.eloanpersonal.com - ugly
List competitive URLs if possible
>>> see above
What sets you apart from your competitors?
>>> local and inexpensive
Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:
>>> fast cash, no credit checks, no upfront fees