3D/4D Fetal ultrasound stationary *Project Over*

[Missie]

(Admin code added by Palmer - S1464802)

Hi, everyone!
We are opening a 3D/4D Fetal ultrasound facility in Charlotte. Our logo is complete although I'm not sure I REALLY like it. What we need to work on now is the stationary: Business Card, Letterhead and envelope.
I am looking for something that is innovative, savvy but yet still soft. I do not want an 'in your face' type of design.
Take a look at the website (that too will change soon!) and see what we do. For those who are curious...4D is GE's version of 3D in motion.
I'll give a $30 bonus if we can come up with something by Monday, the 10th.
I'm excited and looking forward to this.
BTW, I have attached our logo.
Missie
http://www.firstglanceultrasound.com

[CBaker14]

I'll give this a try...by the way my wife and I are expecting in Sept and we are in Charlotte, NC too...we may have to come and try out this service.

Chris

[Missie]

Wow, Chris! Congratulations! :clap: I would love to see you in the office. Let me know it's you and I'll give you a great discount!
I'm looking forward to working with you on this.

Missie

[CBaker14]

sounds good...I'll be posting something for you tomorrow, getting ready to hit the sack...:)

Chris

[Carl]

Missy,

Just a note. If you are not sure you "Really" like your logo, then why not add some money here and get everything done. We had a contest for a 3D ultrasound logo and package design before (link below). I think the contest holder was very pleased with the result and he received a great response.

That way you can get the logo you truly love and your identity materials will be a constant reminder of how much you love your new logo! :)

Carl...


InnerView Contest <<Click Here>> (http://www.designoutpost.com/forums/?showtopic=3568&view=findpost&p=63466)

[Just J]

Speaking of which...
I'm in. ;)

Just a note. If you are not sure you "Really" like your logo, then why not add some money here and get everything done.
I agree!!

[Carl]

Missy,

One other thing. For the materials, I know your website has contact information, but could you tell us the information (you can use XXXX for numbers for privacy) that you would like used on the materials.

*Address
*PHone
*Fax
*website
*email
*geographic landmarks for address (if necessary)

This info helps with layout and balance, making sure enough room is given for all the appropriate information.

Thanks!
Carl...

[Missie]

Good morning, everyone. I appreciate your feedback on the logo and I would completely argee but unfortunately, a lot of money has already been put into this logo; ie. signage, postcards, ect. I don't dislike it but I just wish I had found you guys/gals a bit earlier. I think I would have come out happier in the end. Sometime in the future, I may come back and we can work on the logo.

Carl, interesting you should point out Innerview...Joe is the one that told me about Designoutpost. He's very pleased with the end result and as well he should be.

8050 Corporate Center Drive
Suite 200
Charlotte, NC 28226
704-542-5635 voice
704-542-5636 fax
www.firstglanceultrasound.com
On letterhead, web address is info[at]firstglanceultrasound.com
On business card, web address is missie[a]firstglanceultrasound.com

Please let me know if I can give you any more information or direction....and thanks for joining in!

Missie

[MOZ]

Here's one from MOZ

[MOZ]

and the rest

[Missie]

MOZ,
Great start. I'm impressed already. I am having trouble seeing the company name on the letterhead. Can we change all writing to yellow that is in the black background?
On the business card...one big thing I forgot to add as a necessity was name and title...
Use mine: Missie Davis, President
I like the black background card. The white looks too corporate for me. I want things to be different so I like the black. Do you think we could put an ultrasound image on the back of the card that is like what you see on the website gallery?

Fantastic! :tup:

[CBaker14]

Missie here is my first attemt...I used the colors from your logo in the card and stationary...I did two cards, one with a background color and one without...wasn't sure which one I liked best...let me know what you think...

Thanks,

Chris

[CBaker14]

here is the envelope design


Chris

[MOZ]

Sure Missie
I'll get right on it
MOZ

[Missie]

Chris,
FANTASTIC! I love it!
Could you pull in the blue 'swoop' on the letterhead? I like it a lot but I'm not sure how easy it will be for people to read text over it. Have you done this type before and if so, how easy it is to read text?
The cards are wonderful. I'm truly impressed. I have no idea how much something like that will cost to produce but it sure does get attention and that's what I'm looking for. I need a WOW without the smack in the face and I think you captured it. I'm like you though, I'm not sure if I like the background on the card or not. I think I like it but it takes the clarity out of the baby...can we sharpen the baby up any on the background? Also, could you blend the line a little from the picture into the card so it doesn't look so square?
If I'm asking impossibilites, tell me and we'll go a different direction.
Thanks for the work so far...it looks great!
Missie

[MOZ]

Here's the revision

I edited out all the white space between the letterhead so you can see it better

it's the top & bottom

[MOZ]

and now BC front & Back

[CBaker14]

I will make those changes for you...may be in the morning be fore I repost them tho..if thats cool...I'll really try for tonight tho.

As for the letterhead...I can take the ble/yellow of the swoop and drop the transparency on them (it is low now) and that should relieve any readability problems...I have done this type before and it can work:)...

I'll also play with the card...

Post soon...

Chris

[Missie]

Moz,
Very, very nice...It's a different direction than I would have thought to go but I like it a lot. I have no idea how this would look but what are your thoughts of a watermark on the letterhead? I wouldn't want the logo in more than one place but what about keeping the name up top but adding the logo onto the body of the letterhead as a watermark?
What are you thoughts??

Thanks for your efforts.
Missie

[CBaker14]

Missie...
Here is a revision...I added more white space to the letterhead...and "ghosted" the blue and yellow down so readability should not be a problem...I also added a "curve" to the business card too...and I took the color from the background of the bottom one for comparison...

Let me know what you think...

Chris

[CBaker14]

Missie,
I just noticed the curve looks greyish, at least on my PC, in reality it is not...It is just a different value of the same blue in your logo...Just wanted to let you know that...

Chris

[MOZ]

Here's the watermark

It can be lighter or darker - bigger or smaller

[AlexKogan]

...just a note: Missie, I've edited the e-mail addresses in your post to protect the corresponding mail boxes from spam attacks. They are still mail addresses, but are no longer visible to the spider bots. Cheers ;)

[Missie]

Alex,
Thank you. I didn't think about that. <_<
Missie

[Missie]

Moz,
Good Morning!
Can you make it a black and white watermark and lighter? If you should need it, I have the black and white file. Let me know.
Thanks!
You guys are making this difficult! Now I know where I'm coming to have my brochure and website re-done!
Missie

[Just J]

Hi Missie,
Sorry I never got to post. Chris went with the same idea that I was working on (and did it VERY WELL) so I've been trying to come up with something new for you. Didn't want you to think I forgot. :D

[CBaker14]

missie, what do u think of the revisions on letterhead and card?

chris

[CBaker14]

thanks blackspot....sorry about that, great minds think alike huh...:)

[ElKootcho]

I'll have something for you this evening.

[Missie]

Hi, Chris,
Sorry I'm slow to respond to you but I've been putting some thought into your design this morning.
I agree that the card looks gray where you blended it, at least on the monitor. Also, I like all the elements you have put on the card but I don't want it to look busy. What about trying the logo on the back (instead of the front) with the website address or something of that nature? Do you have some other thoughts?
Missie

[Missie]

Blackspot,
Thanks for letting me know you are still with us. You're right, Chris' design is great and if you were thinking the same thing I can't wait to see what other ideas you come up with.
Missie

[Missie]

Hi, ElKootcho.
I look forward to you joining us!
Missie

[Just J]

great minds think alike huh
Yes they do Chris!! :tup:

[CBaker14]

Sure...I can try it on the back...put any thought into a dye cut card? or a folded card?

chris

[Missie]

Chris,
Excuse my ignorance but what do you mean by dye cut-out card?
:unsure:

[CBaker14]

well a card that isnt exactly rectangular...maybe one end is rounded out to fit your logo....that was just an example...

[Missie]

Hmmm...haven't thought of that. Let me do some research.
<_<

[MOZ]

MOZ revision

[CBaker14]

Missie...

this is a sample of what I was talking about...

Let me know what you think...

Chris

[Missie]

Moz,
I love the watermark. The letterhead is great and the business card is right on. I'm not sure how you can improve. Hold tight.


:clap:

[Missie]

Chris,
I'm not crazy about the dye-cut. Let's go back to the original style. So, let's move forward with moving the logo to the back with the website addy.

[CBaker14]

no problem...repost soon...
Chris

[CBaker14]

Here are two versions with logo on the back...

Let me know what you think...

Chris

[Missie]

Chris!
I like this so much better and I don't know how because the first design was awesome!
I like the front of the first set and the back of the second set. All I would change would be to put my email on the front of the card and on the back move the website addy to the bottom. If you will, put these together so that I can see them and I'll leave you alone.
FANTASTIC! :tup:
Thank you so much. I'll be making a decision later on tonight.

[CBaker14]

Missie,

No problem...Give me a couple minutes to repost...

Chris

[CBaker14]

Missie...

How is this...the placement of your email addy ok?

Chris

[Missie]

Guys,
I've decided that I'm so impressed with you I'm opening up a second contest. It's for a car magnet (I hate the idea of sticking one of these on my car but need the exposure!).
WHOOHOO...this is fun!

[Missie]

Chris,
Addy is good.
Thanks! I'll let you guys know in the morning.

[ElKootcho]

My design as promised :) . I decided to go with a soft look. All layouts are 4-color, full bleed

<img src='http://www.smallbusinessstyle.com/DesignOutpost/Ultrasound_01.gif' border='0' alt='user posted image' />

[Missie]

ElKootcho,
Very nice. I like the different spin you have placed on it. I'm not sure if I want to change anything on it. Great job!
Let me think this over and I'll let everyone know.
:unsure:

[Missie]

Guys,
The reason you haven't heard from me is that I COULDN'T decide. But after looking at it a hundred times, I have chosen Moz' designs. Moz, let's tweak these just a bit before you finalize them...
Chris, I was so impressed with your design and when I polled folks it literally was a split decision. Thanks for all your work. When you and your wife come in, I'll give you 25% off plus I'll throw in all the options like DVD, CD, BabyPeeks for free.
ElKootcho, thank you so much for your entry. You did fabulous work but I think these guys already had me going in a different direction when I received your post.
The brochure will probably be coming in for redesign soon. I would love it if all three of you would please submit. I couldn't lose if that happens.
Best wishes.

[MOZ]

Thanks Missie
What changes do you need.. I have free Long Distance I'll Call you!
MOZ

[MOZ]

heres the letterhead

[MOZ]

heres the business card

[Missie]

Moz,
I love the letterhead in blue. I don't like the card in blue though...keep the slogan but color looks better black.
Could you send in .eps and .jpeg, please?

[MOZ]

Great
Yes I'll get those off to you soon. I'll send you an email link for download. I'm still going to send you a CD all set up for you to take to the printer all art, fonts & such. I always do this that way I know that you and your printer will have what is needed.

MOZ

[MOZ]

All files sent. This contest is over.