keithcutter
06-22-2005, 02:08 PM
(Admin code added by Palmer - 01841603V)
I need designs for:
1) Business Cards
2) Letterhead
3) Envelope
for www.remembrance-photography.com using the attached logo.
For the business card, please include:
Business name: Remembrance Photography
Name: Keith Cutter, President
Address: 559 Berry Hill
Cocolalla, Idaho 83813
Phone: (208) 290-3906
URL: www.remembrance-photography.com
email: keith@remembrance-photography.com
Envelope is a number 10 size.
Letterhead is 8-1/2" x 11"
I need to get the cards, letterhead and envelopes printed asap. If you have a relationship with a printer, and would like to quote me prices for the printing as well -- great! PM me with the details. I want very high quality paper and printing. 1000 cards; 1000 letterhead; 500 envelopes. Otherwise I'll manage the print job myself and let the winner know the print specs (will need files to support printer's needs).
Optional: If you would like to include a photograph as a part of your design on the biz card, you may use one of the attached images.
Here is some information on my target market.
What type of product or service do you offer?
Wedding photography
What do you hope to accomplish with your new identity?
I’m looking for an identity that will resonate with my specific target market. I want people to see my identity and think, “Now THIS is the photographer for me!”
What are your long term goals?
To target only high income/high margin weddings.
Audience Profile:
Please describe your existing audience:
The customer is ALWAYS a female – sometimes it’s the bride, sometimes the mother of the bride. A man may be paying for my services, but ultimately the people I need to appeal to are the bride and mother of the bride.
This means that I need a design that will appeal to two different generations. Very important that a 20-year-old bride AND her 45-year-old Mom will appreciate the design.
High-end wedding photography is a luxury item. Almost everyone has a photographer at their wedding. Only a few are able to hire one of the best.
A wedding may be the only time in a person’s life they hire a professional. They do so because the want to REMEMBER the event (hence the name Remembrance Photography).
Who would you like to add to your audience?
Perception/Tone/Guidelines:
One that communicates Grace, Style, and Quality and can be used on my web site, biz cards and letterhead. Also, needs to be able to be used on a photo border.
What is your tagline or slogan?
Remember the day their marriage began…
What is the overall message you are trying to convey to your target audience?
The importance of choosing a quality photographer in order to create an exceptional remembrance of their wedding day.
Competitive Positioning:
I’m playing the ‘high-end’ of the wedding photography market.
What sets you apart from your competitors?
Quality, artistic abilities, good customer service.
Targeted Message:
Note: I have a web site in process. You can get some idea of my work/presense by visiting www.remembrance-photography.com or http://64.226.239.160
Special note: The design needs to appeal to both a 20 year old bride, and her 45 year-old mother. The buyer/recommender of my photography services is always a woman – either the bride, or the mother of the bride. Must appeal to these audiences. Must be contemporary design, but not offensive to a traditional audience.
I need designs for:
1) Business Cards
2) Letterhead
3) Envelope
for www.remembrance-photography.com using the attached logo.
For the business card, please include:
Business name: Remembrance Photography
Name: Keith Cutter, President
Address: 559 Berry Hill
Cocolalla, Idaho 83813
Phone: (208) 290-3906
URL: www.remembrance-photography.com
email: keith@remembrance-photography.com
Envelope is a number 10 size.
Letterhead is 8-1/2" x 11"
I need to get the cards, letterhead and envelopes printed asap. If you have a relationship with a printer, and would like to quote me prices for the printing as well -- great! PM me with the details. I want very high quality paper and printing. 1000 cards; 1000 letterhead; 500 envelopes. Otherwise I'll manage the print job myself and let the winner know the print specs (will need files to support printer's needs).
Optional: If you would like to include a photograph as a part of your design on the biz card, you may use one of the attached images.
Here is some information on my target market.
What type of product or service do you offer?
Wedding photography
What do you hope to accomplish with your new identity?
I’m looking for an identity that will resonate with my specific target market. I want people to see my identity and think, “Now THIS is the photographer for me!”
What are your long term goals?
To target only high income/high margin weddings.
Audience Profile:
Please describe your existing audience:
The customer is ALWAYS a female – sometimes it’s the bride, sometimes the mother of the bride. A man may be paying for my services, but ultimately the people I need to appeal to are the bride and mother of the bride.
This means that I need a design that will appeal to two different generations. Very important that a 20-year-old bride AND her 45-year-old Mom will appreciate the design.
High-end wedding photography is a luxury item. Almost everyone has a photographer at their wedding. Only a few are able to hire one of the best.
A wedding may be the only time in a person’s life they hire a professional. They do so because the want to REMEMBER the event (hence the name Remembrance Photography).
Who would you like to add to your audience?
Perception/Tone/Guidelines:
One that communicates Grace, Style, and Quality and can be used on my web site, biz cards and letterhead. Also, needs to be able to be used on a photo border.
What is your tagline or slogan?
Remember the day their marriage began…
What is the overall message you are trying to convey to your target audience?
The importance of choosing a quality photographer in order to create an exceptional remembrance of their wedding day.
Competitive Positioning:
I’m playing the ‘high-end’ of the wedding photography market.
What sets you apart from your competitors?
Quality, artistic abilities, good customer service.
Targeted Message:
Note: I have a web site in process. You can get some idea of my work/presense by visiting www.remembrance-photography.com or http://64.226.239.160
Special note: The design needs to appeal to both a 20 year old bride, and her 45 year-old mother. The buyer/recommender of my photography services is always a woman – either the bride, or the mother of the bride. Must appeal to these audiences. Must be contemporary design, but not offensive to a traditional audience.