[Project Complete] Logo/Bus. Card Project for The Perfume Room - $350

[PerfumeHut]

(Admin code added by Palmer - 74H72487V1181033C)

Hello everyone. We are in the process of starting up a brick and mortar retail establishment, dedicated to designer fragrances (perfumes/colognes). The name of the store will be

The Perfume Room

This logo will be used, among other things, for business cards, as well as signage including but not limited to signage on the outside, in the front of the store, above our doors. This is the first time we have opened up a retail store so we aren't quite sure what those signs are called (any help????).

We want to put forth a professional, elegance that goes hand in hand with high end (Gucci, Burberry, Christian Dior) designer fragrances. A Boutique type atmosphere. At the same token, while that is true, we sell these fragrances at HUGELY discounted prices, which means we would like some of that "discount" feel sprinkled into the logo.

We look forward to hearing from each and every one of you.

The Perfume Room


What text should be included in the main part of the logo?

The Perfume Room

What type of product or service do you offer?

Designer Fragrances

How long have you been in business?

Startup

What do you hope to accomplish with your new identity?

See above

What are your long term goals?

Sales...Lots and Lots of Sales.

When is the deadline for final entries before choosing a designer?

See Subject.

Do you have any colors in mind for your logo? (if so, why?)

Open to designer's discretion

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?

None


Communication Strategy:
What attributes would you like your logo to reflect about your business?

See above.

What is your tagline or slogan?

None yet.

What is the overall message you are trying to convey to your target audience?

See above.

Where will your new logo be used?

See above.

[Senter]

PerfumeHut..
If you could fill this out it will help us in the design process.

To guide the designers in the right direction from the start, please complete the following questionnaire and copy and paste it in the first message of your logo project:

Design Outpost Creative Brief Worksheet

Project Summary:
What text should be included in the main part of the logo?

What type of product or service do you offer?

How long have you been in business?

What do you hope to accomplish with your new identity?

What are your long term goals?

When is the deadline for final entries before choosing a designer?

Audience Profile:
Please describe your existing audience

Who would you like to add to your audience?

Perception/Tone/Guidelines:
What type of logo would you like?

Do you have any colors in mind for your logo? (if so, why?)

Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?

Communication Strategy:
What attributes would you like your logo to reflect about your business?

What is your tagline or slogan?

What is the overall message you are trying to convey to your target audience?

Where will your new logo be used?

Competitive Positioning:
Who are your competitors and what do you think about their logos?

List competitive URLs if possible

What sets you apart from your competitors?

Targeted Message:
State a single-minded word or phrase that will appropriately describe your company:



Thank you for choosing Design Outpost

[pracus]

A masculine and feminine style in one. Word "hut" in the elipse symbolises the sign of promotions, discounts... :)

[PerfumeHut]

I think I answered most of the pertinent stuff in my first post, but, either way, I've edited it at your request.

[PerfumeHut]

How would I go about sending Palmer a message? It seems I am not able to send them at this time.

[Senter]

You can email him at [admin edit: email removed to prevent spam] or send him a private message.

[PerfumeHut]

I tried to send a private message and it's telling me something about not having that privilege.

Also, how come the admin code hasn't been posted yet?

[PerfumeHut]

Does anyone have any idea why my admin code hasn't yet been added or why I can't Message Palmer?

[Senter]

Perfume.. I believe it will be added in the morning and about Private Messaging Palmer I belive that that will be activated as well as soon as the admin code is added.

[pracus]

Hi!

Please be patient. I'm sure Palmer or Abby will come soon. It's just a weekend (sunday afternoon) so I believe they are trying to catch some last minutes of relax after hard week work :)

I'm sure that the admin code will appear soon and we'll have lot of time to give you good ideas :)

By the way - how about the first entry?

[pracus]

Ooops, Bart was quicker than me :)

[PerfumeHut]

Oh, ok, woops. I thought that the admin code posted automatically if apyment was received. Sorry again to be a pest.

Pracus, I like alot of the work I've seen from you in other contests but I'm not quite crazy about this concept. It's a bit generic and doesn't quite have the brandability that I was looking for. Also don't quite know if it would translate well to illuminated signage.

I would love to see some other ideas from you.

Perfume Hut

[PerfumeHut]

Quick informal poll of the designers in here. What are your thoughts? Which name do you like better for a perfume store? Again, we are a discounter, however, we still wish to portray elegance and class.

The Perfume Room
or
Perfume Hut

[Blesseville]

Room is elegant, hut is discounting to me. I personally prefer The Perfume Room.

Quick informal poll of the designers in here. What are your thoughts? Which name do you like better for a perfume store? Again, we are a discounter, however, we still wish to portray elegance and class.

The Perfume Room
or
Perfume Hut

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut1.png

[PerfumeHut]

Bart, should I take this to mean that you like Room better than Hut?

[Senter]

Yes indeed. More elegant of a name. Will appeal to all types of retail shoppers not just the bargin shoppers. Will envoke a since of higher class but a affordable atmosphere.

[PerfumeHut]

Ok, folks, we are going with:

The Perfume Room rather than Perfume Hut. I'm sorry about this. I've updated the first message. Also, can a moderator please update the thread title, pleasE?

[PerfumeHut]

Bart, I'm not too crazy about this idea. Can't quite put my finger on it but, I'm looking for something slightly more abstract (at least I think I am) with regards to the graphic itself. Would love to see other ideas from you.

[mbleigh]

I would also go with room over hut. While you are a discounter, by selling a luxury product you want to make sure your name does not discourage the thought of elegance. Also room rhymes with perfume and gives a more pleasant sound to the title overall. By incorporating a tagline (as shown in this example) you can maintain the discount brand while still appealing to a consumer's elegant nature.

Of course, that's just my opinion :)

[PerfumeHut]

I would probably agree with everything you said, and, while we had gone through about 50 possibilities before settling on "Hut", it turns out that "Room" wasn't one of those, and, when it hit me, I kinda knew right away that I liked it best.

Now onto your submission. I like the elegant feel of part of it, but, I don't care for the colors too much, and, I would still like some sort of graphic (not necesarily anything fancy), incorporated (unless something blows me away otherwise). Again, I hope to see other ideas from you.

[pracus]

To be honest - if I would opened this kind of store I would like to name it Perfume Parlour - even the sound of this name has something exclusive in it :) I think it's also more catchy than room or hut.

Quick informal poll of the designers in here. What are your thoughts? Which name do you like better for a perfume store? Again, we are a discounter, however, we still wish to portray elegance and class.

The Perfume Room
or
Perfume Hut

[Fabian]

Hello

Here is my entry:)

Kind Regards
Fabian

[Blesseville]

A rose formed by a "P", inside a stylized perfume bottle :)

http://www.medigraph.net/do/pr1.jpg

[Taldo]

:)

[pracus]

another try :)

[pracus]

some soft vapour feeling :)

[Titania]

i'm in! i'll post asap... :D

[Senter]

Aroma...

http://www.thinkkre8tiv.com/designout/PrefumeHut2.png

[nhr]

Hallo :)
Expect me tomorrow.
Thank you.

[Radu]

Here is a couple of ideas. Let me know your opinion.

Thank you.

[Radu]

and #2

[PerfumeHut]

Wow. Thanks for all the submissions. Here we go.

Fabian: While at first glance I liked this submission, there's something about the look of the graphic that kind of tells me "clip art" although I know it's not. And, I don't like the font too much either. Again, at first glance we (my wife and I) both liked it, but, after studying it a bit more, we would love to see some different ideas from you.

Medigraph: A bit too obscure to me. No matter how long I look and try, I just don't see a perfume bottle in there (although I know I'm probably just missing it). Again, though, I would love to see other ideas.

Taldo: This one just isn't the direction we want to go. Not sure what the design is, and I don't like the fonts or colors too much either. Would love to see you give it another shot.

Pracus: Your second submission is kinda neat. Not too sure about the small "o" in the word "room" that kinda look like eyes, but, we kinda like the elegant look of this logo. Simple, but elegant. We would love to see some brand new ideas from you, as well as some revisions to this idea.

Bart: While I absolutely LOVE your work in other contest, I'm not quite sure that this one works for us. The color scheme we don't like too much, and, the logo itself doesn't really catch our attention too much. I know you have it in you (cause I've looked in other threads, and you won one of my contests in the past).

Ruairi: Not really the look we are going for. We are trying to portray class and elegance. I don't think the color scheme, or the "firecracker" type graphic really puts that forth the way we would like. I would love to have you try again.


I am hoping that those of you that are not going in the direction we would like, will try again with some new ideas, cause I think that each one of you has it in you. I'm nothing short of utterly amazed at some of the things that I have seen in other contests from each of you.

[Taldo]

Hi again. :)

[PerfumeHut]

I kind of like the understated elegance of this font but I'm still not too crazy about the graphic.

[Magentis]

Hello,


here's my design proposal.

Thank you!

Caroline

[pracus]

:)

[PerfumeHut]

Vert, I think there are probably too many things going on here and I don't know how well this would translate to signage on the front, and above, my storefront. I would also prefer something cleaner with regards to the font.

Pracus, this is very interesting. It's kinda neat, to be honest. What exactly is that symbol, and, can we play with it, and show me some variations of it?

[Aaron]

Thanks for the invite. :D

[Blesseville]

Same concept, a different way of representation.

http://www.medigraph.net/do/pr2.jpg

[Blesseville]

And a milder one.

http://www.medigraph.net/do/pr2-1.jpg

[pracus]

Hi!

It's an abstract expression of a scent lost in the room. Of course we can play with it :)

[Taldo]

:)

[pracus]

:)

[pracus]

:cool:

[PerfumeHut]

Again, this if very nice. Understated elegance, and simplicity is really what I'm after. I'm still not crazy about the look of the "o" in the second word, as it kind of reminds me of an eyewear store.

[Aaron]

A simpler implementation of my first design...

[PerfumeHut]

Aaron, this is excellent. Simple, elegant, and very brandable. We like this idea alot.

[pracus]

:)

[PerfumeHut]

Pracus, can we change up totally, the font that we are using for "room"? It just doesn't seem to flow with the soft, very elegant font for "perfume."

[gig]

Hi, It's mine. :)

[pracus]

:)

[PerfumeHut]

On a side note, does ANYONE know what the signs that are placed on the front of a store, above the storefront (on the ceiling on the outside) are called?

[Magentis]

Hello,


Here's another proposal more modern style.

Kind regards,
Caroline

[PerfumeHut]

Vert, I like this idea alot better than the first one. It's more elegant, more simple. Again, I will reiterate to everyone that I'm after an understated elegance and simplicity here.

[pracus]

:)

[Paula23]

:)

[Paula23]

Thanks,Paula

[pracus]

:)

[PerfumeHut]

Aaron, we really like yours. Is there any way you could give me some font variations, just to see? What we are looking for is understated elegance.

Pracus, we would like to see some font variations from you as well.

Vert, the colors might be TOO soft to be seen easily. Can we do something there?

Paula, we would like to see something in a different direction. We don't like the font too much (too generic), and the graphic we aren't crazy about either.

[pracus]

No problem but font variation of which version? :)

[Aaron]

It depends on the type of sign you have made. the one that are just the cut out letters, lighted or not, are called Channel Signs, at least around here. I don't know if there's an industry term for the regular ones.

On a side note, does ANYONE know what the signs that are placed on the front of a store, above the storefront (on the ceiling on the outside) are called?

[Magentis]

Hello,


Here's 2 color revisions.

Regards,
Caroline

[Magentis]

and the second one

[shnickerdoodle studios]

One from me...

Thanks,
Deanna

[Radu]

How about something like this?

[PerfumeHut]

Pracus, font variations on the idea with the squiggly "symbol" and the simpler one with the little squiggly line above the word "Perfume".

Aaron, do you have any classy, elegant cursive, or slightly less traditional fonts that I can see?

Vert, definately better. The other colors may have been too tough to see. Can you show me a couple of variations of the perfume bottle? Maybe show me one with the attomizer spray?

Shnicker, we are looking for something a bit less complex, and something more elegant/classy looking. Something that will be brandable, but toned down and classy. I would love to see some other ideas from you.

Ruairi, I'm still not crazy about this direction. The font is alright (although I'm not crazy about it) but the graphic itself really doesn't do anything for me. I also don't think that the brighter purple color really puts forth what we are looking for.

[Magentis]

Hello again,


2 new revisions.

Kind regards,
Caroline

[Magentis]

and another one

[PerfumeHut]

Caroline, we like the first of the two revisions a bit better. Remember that we are looking for a brick and mortar logo here, not a web one (and I do think it makes a difference).

[Aaron]

Hi,

I purposely tried to stay away from the cursive, italics, etc., because the perfume bottle that replaced the "o"s played off the upright, predictable, clean typefaces. It's a bit more difficult to see what the icon is in a more script-like font.

What do you think?

Aaron


Aaron, do you have any classy, elegant cursive, or slightly less traditional fonts that I can see?

[PerfumeHut]

That's a good point. I just wanted as many different font options for that design as possible.

[Aaron]

No problem...I'll see if I can come up with a typeface that doesn't fight with the icon, but my gut says that it would be better to stay with the less decorative fonts. ;)

[nhr]

Hallo and thank you :)

http://www.nhrdesign.com/DO/ThePerfumeRoom_DO.png

[PerfumeHut]

This is nice, but, semantically it would be impossible to put this into a sign of any kind (illuminated signage that I'm after), which is one of the reasons that I am stressing elegant simplicity.

I would love to see some other ideas from you.

[nhr]

Thank you, however :)
I'll work on something else.

[Aaron]

Here's a more subtle type treatment with more detail in the perfume bottle... :D

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut3.jpg

[PerfumeHut]

Aaron, we continue to REALLY like this idea alot.

Bart, we still aren't in love with this idea. We are trying to stear clear of anything with a background like this (and like nhr's submission) again, because it would be near impossible to put into a sign of channel letters. I know you have greatness in you.

[Senter]

I didnt know this is going to be channel letters with gem lite. I thought you were going to be doing a acryllic backlight sign.

[PerfumeHut]

Oh, ok, that explains it then...Yeah, in fact, I had asked above and someone explained that they were called channel letters. It's the kind of sign that you would find (most of the time) above a store front, in big letters. Someone said they are called channel letters and they can be either illuminated or reverse channel (which means, I guess, they are illuminated from the back).

[Senter]

Channel Letter Sign
http://www.signsmanufacturing.com/images/IMG00003b.jpg

Acryllic Backlight Sign
http://www.blockbuster.com/Media/images/franchise_store.jpg
The top Blockbuster sign is a example of this. Basically the sign company gets a white or clear color acryllic then inlays the color vinyl on the backside of the acryllic and it is lighted from behind. With this type of sign anything is possible logo or sign wise and is considerably cheaper. The national average of a channel letter sign is about $24 per vertical inch on each letter.

Just some quick FYI for you to consider in helping describe to us what you are wanting.

[Senter]

Reverse channel letters are a shape with the letters cut out of it and then the shape is backlight. The backlight on all of these can be either neon or florescent.

[PerfumeHut]

It's considerably cheaper than that here in Miami today. Someone today quoted me, what equates to about $13 per vertical inch on some channel signs.

And, I believe that the requirement from the landlord will be a channel sign. I also think that, while the other type can work, the channel sign is the better option (probably why it's more expensive also).

[PerfumeHut]

Wow, Bart, you seem to really know your stuff. Thanks for all this info, man.

[PerfumeHut]

To all designers. If at all possible, when you post your logo concept, I would love to see the way it would look as a sign above a storefront. Either as a sign from channel letters, or an acrylic backlit sign. That would really help me out with being able to visualize it.

[Senter]

You need to remember that since this is going to be backlite acrylic that the colors need to be somewhat bight in all hours of the day. This vivid rich colors are the way to go as they can be seen well during noontime and at night. With that in mind.

http://www.thinkkre8tiv.com/designout/PrefumeHut4.jpg

[PerfumeHut]

I'm guessing this design would be nearly impossible in the channel letters?

[Senter]

No this is actually very easy.

[Aaron]

You could either light the letters from the interior, or glow them from the reverse.

[PerfumeHut]

This is by NO MEANS a requirement, nor is it even a request, but, if you are looking for inspiration on any sort of perfume bottle type graphic. I've taken the liberty of pointing out some fairly popular ones, in case you want to use a stylized version of these.

http://www.perfumeemporium.com/BigPics_w/Prada.jpg

http://www.iperfumemall.com/imgz/large/CHANEL_CHANCE_W.JPG

http://www.perfumeemporium.com/BigPics_w/Curious.jpg

Again, please don't take this as a request, because by no means does a perfume bottle of ANY sort HAVE to be in the logo, but, I do see some of you trying to incorporate it, and, if you are, this might help you.

[Artemii]

Hello! :)

[sawan]

Hi,

I will work on my idea and submit soon.

Regards,
Sawan

[PerfumeHut]

Aaron, msg 77 has my favorite of the fonts, however, it's too thin to work at all on a channel letter sign. Let me know your thoughts.

[Aaron]

We can always thicken up the typeface as we need to...what about this type of treatment?

[PerfumeHut]

That STILL might be too thin but, I guess we can takle that bridge when we get to it, right?

It's a shame, though, cause I really like the font.

[castell]

Hello,

If it is not still too late. I am working on a couple of concepts and will post them as soon as I can.

Sincerely,
Castell

[PerfumeHut]

Of course it's not too late. There is plenty of time to go before the contest ends, and I'm looking forward to quite a few more entries.

I look forward to seeing your thoughts.

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut5.png
http://www.thinkkre8tiv.com/designout/PrefumeHut5-1.png

[pracus]

11.

[pracus]

12.

[pracus]

13. :)

[PerfumeHut]

Bart, this is much closer to what I know you are capable of. I do think the colors aren't quite conducive to a "boutique" type atmosphere. What are your thoughts on that? Would also like to see a few elegant font variations.

Also, how about the perfume bottle maybe blowing perfume into one of the three words, and kind of tilting the word slightly? Just a thought.

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut6.png

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut7.png

[PerfumeHut]

Very nice, and an excellent idea. What I had in mind before though, and I'd still kinda like to see how it looks is maybe to place the bottle BETWEEN two of the words, and have it blow the perfume INTO the top part of the word, and have the word slant slightly. Do you know what I mean?

Or another option would be to use the bottle as the first "o" in room and have it spray INTO the "R" a bit.

[PerfumeHut]

Is there anyone else out there who wishes to give this a shot?

[PerfumeHut]

I also don't know how the black would work in the type of sign that I will be making, for example, at night. I don't know if that would really work.

[PerfumeHut]

Pracus, can you try what you did in message 52, but change the font on the word "room" so that it's a different font (albeit not wildly different) than the word "Perfume"? Also would like to see the word "The" put in there.

And maybe that little squiggly line turned 90 degrees as part of the "f" and make it continue floating up and to the right of the f in the same way it is now?

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut8.png

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut9.png

[PerfumeHut]

Ok, cool, we can continue revisions if we pick it as the winner.

I do still think though that the black color of the bottle and the word "Room" is difficult to pull off with the Channel letters, because at night it would be pretty close to invisible.

[Titania]

i'm working on something. i'll post asap

Is there anyone else out there who wishes to give this a shot?

[djaka]

I hope this still open for new submission
thank you

[pracus]

:) an exclusive store

[Fabian]

I'll be posting something new tonight:)

[gig]

I try this. perhaps better text only without bottle image on "oo" if you agree. BG burgundy color is reverse version. Logo with black BG is sample for neon sign. :). do you need to see this to apply on bizcard?

thanks
:)

[sawan]

Hi,

Here is my entry.

Regards,
Sawan

[Fabian]

:)

[PerfumeHut]

Wow. Now you are talking. Some excellent submissions here.

Relevant (#114 and 115)-I kinda like the simplicity of the logo, but, do you think it's brandable? Just looking for your thoughts on that. I do like the simplicity and the font.

DJaka-Don't care too much for the style of the "f" which looks like it forms an "s" before the word "Room." Also, the squiggly lines are probably a bitt too long. I would love to see another idea from you.

Pracus-Hmmmm. Maybe it was better without the squiggly line across the "f." But, let's try this. Let's make that squiggly line that goes across the "f" a bit more uniform. Make it start at the base of the "r" (but slightly to the right of the "r") and end at the top of the "u" but slightly to the left of the "u." Does that make any sense? That way it's still squiggly, but slightly more uniform. I also think that maybe the font for Room overshadows the font for "Perfume" and "Perfume" is really the main word in there, for obvious reasons.

Gig-We really like this idea alot. Can you try a couple of different fonts for us? Also, the perfume bottles will need to either be totally empty on the inside, or totally full probably for purposes of the sign.

Sawan-Idea #1-We really like this alot as well. However, as above, we think that maybe the word "room" overshadows and outdoes the word "Perfume." Can you modify this a bit?

Idea #2-I like this font alot.

Idea #3-We like this one as well. In general we really like your style/ideas alot.

Fabian-This is interesting in that we hadn't thought about putting those lines there, but it might work. We do think that while we do want the attention on "Perfume" the other words should be big enough to read, and that might not be the case here. Also don't know if the perfume bottles (I know they are the ones that I mentioned somewhere else in this contest) are really brandable enough for us. Your thoughts? Would love to see an additional idea or two from you as well.

Some EXCELLENT ideas though. I would love to see more.

[sawan]

Hello,

Thank you for your kind comments.

Here is my revision.

Regards,
Sawan

[PerfumeHut]

The P kind of gets lost in there. Can we capitalize it? Would also like to see a couple of different fonts for the top section. Maybe some NON cursive fonts.

[Artemii]

Sorry, is there any feedback on my entry?
Just in case you missed it ;)
Artemii.

[PerfumeHut]

Sorry about that. I did miss it. Thanks for pointing that out.

The font is too thin to work really on a sign and the graphic kind of overshadows the words too much, I think. I would love to see a modified version of this with those revisions, or some new ideas from you.

[gig]

Hello, these are the variants of font type :)

[pracus]

:)

[Paula23]

One more try :)

[Paula23]

One more attempt :)

[shnickerdoodle studios]

Another try..

Thanks,
Deanna

[Fabian]

Hello

Thank you for your feedback :)

Here is a chic brandable concept,it's a birdseye view of a
bottle as well as the room.

Cheers
Fabian

[Taldo]

:)

[Senter]

One more try.
http://www.thinkkre8tiv.com/designout/PrefumeHut10.png

[skyvee]

Hi! Here's my entry. Thanks! :)

[sawan]

Hello,

Here is my revised version.

Regards,
Sawan

[sawan]

:-)

[castell]

:)

Here is my first proposition. In the bottom left you can see how a branding solution might be proceeded.

http://www.visualadv.net/projects/perfumeroom/perfumeroom.gif

Best Regards,
Castell

p.s. expect another entry :)

[PerfumeHut]

I will have feedback for everyone very shortly.

Castell- I really liked two of your ideas in the Nushru contest. I liked the Ambigram and I liked the one with the typeface that you had been working on for some time. Do you think that might work here?

I'll be back very shortly with some feedback.

[Ratbaggy]

:)

[Ratbaggy]

:)

[eziey]

hi, here is my idea:)

[PerfumeHut]

Gig: Thanks for all the revisions. We really like your ideas alot. No more revisions at this time are requested. Thank you again. If we pick this as the winner, we may have some more revisions.

Pracus: Same as Gig. We really appreciate your hard work and all your revisions. I think this is my favorite of your concepts. Ultra Simple, yet very elegant.

Paula: We like this but, can we see this concept without the little squiggly sprays, or possibly a reworked spray instead of the squiggly lines? Would also love some color and font options.

Shnicker: This really isn't the direction we envision, to be honest. The graphic itself doesn't really say anything to me. It doesn't really look like a perfume bottle and has ALOT going on around it. I have seen some good work from you in other contests so if you wanna give it another shot, with a totally different concept, that would be great.

Fabian: Neat, but not quite what we are going for.

Taldo: Again, very nice, but this isn't really what we are envisioning. Again, I would love to see another idea or two from you.

Bart: Yet another very nice submission. Although I think we like your previous idea more.

Skyvee: Very simple, very elegant. We like it. Would love to see some color variations.

Sawan: Thank you also for all the hard work and revisions. We like this idea, and if and when it's chosen as the winner, we will request some more revisions possibly.

Castell: Castell, see my above comment. We REALLY liked some of your ideas in the Nushru thread. We like this one as well in the elegant simplicity. One thing that worries me is the ability to see that "Perfume" font from far away, on a sign of the type we are going to employ. Any thoughts?

Ratbaggy: Simple and elegant, but, this might be a bit TOO simple almost in that the font is a pretty widely used one, and there isn't a graphic or distinguishing mark on there at all (which would be fine, as in some of the submissions above, if the font weren't so common), which makes it a tough concept to really go out and work at branding. Any thoughts? Do you hve any other ideas?

Your second option is neat, but, do you think it is toocomplex with regards to the graphics? Are those custom? Or is it clip art? Just curious.

Eziey: Very nice. Simple, elegant, and brandable. Out of curiosity, what does the two colored bottle kind of signify (other than the obvious...a perfume bottle). Just curious what you were thinking.

[PerfumeHut]

I would like to reiterate something everyone.

Some (albeit not all of you) seem pretty set (creatively) on utilizing some sort of perfume bottle graphic. Now, while this is certainly an option, it's not the ONLY option and I'm VERY open to going with a logo that doesn't have any sort of perfume bottle in the graphic.

Just wanted to state that in case there was any confusion.

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut11.png

[Taldo]

:)

[PerfumeHut]

Bart-I like the idea, but I'm not crazy about the implementation. I think that this design kind of yells that someone wanted, at all cost, to put the letters "tpr" into a design and it looks sort of forced.

Taldo, this isn't bad. Again, the concept is good, but I would like to see a couple of different implementations.

[skyvee]

Appreciate the feedback. :)

[skyvee]

:)

[PerfumeHut]

Relevant, we are probably going to go in a slightly different direction than that. The rose isn't quite the graphic we are looking for.

Skyvee, thanks again for the revisions. We think the simplicity, elegance and brandability of this concept are excellent.

[Ratbaggy]

Another concept from me.

Let me know your thoughts.

Cheers,

Paul

[Ratbaggy]

And a variation from previous (due to visual issues I believe the previous suffered from.) I think this version nails your objective as well as the style and alegance required.

Again, let me know your thoughts.

Cheers,

Paul

[PerfumeHut]

Is anyone else working on ideas? There were quite a few recent revisions in the last few days that I haven't heard back on. Please let me know if you are planning to post revisions and/or if you have not yet posted and are planning to enter.

[Paula23]

Sorry about the delay :)
Here are a few variations of my last design.

[Paula23]

:)

[PerfumeHut]

Castell, please let me know if you are still in this contest, as we requested a couple of ideas from you similar to what you posted in another contest, as well as a couple of revisions from your ideas in this contest and have not heard back from you.

[Titania]

i'm planning to post soon... sorry for taking so long. i'm working on this! :yes:

[castell]

Hello,

I believe that an ambigram would not be appropriate for this project for two main reasons. Firstly an ambigram is in most instances hardly perceived at first glance and secondly the project name doesn't click an ambigram solution. I dare not say that an ambigram cannot be executed, but if it is it will look really inappropriate.

Besides that I see the deadline is set fot the 18th of March, so I believe there is still time for the entries. I planned on posting a couple of others, but unfortunately they won't be ambigrams.

Sorry for the confusion if any.

Sincerely,
Castell

[PerfumeHut]

No problem. By no means was it a requirement...just a suggestion and, mostly, I was curious as to how it would look. It's not a big deal.

I did mention that I liked another of your ideas in that thread, that wasn't an ambigram.

[castell]

Hello,

Thanks for the feedback. As I promised I will provide a few more entries, it is just that I usually work at the brim of the deadline and that is why I asked about the deadline earlier.

I just wanted to say that the feedback, which you provide to the designers is a great help and it is very much appreciated.

Thank You,
Castell

[PerfumeHut]

Thanks for the kind words, Castell and, I really look forward to seeing what else you have up your sleeve.

[Unorthodox]

letters P and R within a fragrance-like shape :)

[PerfumeHut]

Ratbaggy-We really like number 153 but, we aren't quite sure that the P and the R look quite right. Again, I know it's tough, and it's a fine line, but, it kind of looks forced a bit, don't you think? Maybe another concept for combining them?

Paula-Thanks for the revisions. We like number 156. No further revisions requested unless chosen the winner. Although, as always, if you have new ideas, I would love to see them.

Unorthodox-Not quite sure about this one. Not crazy about the font or the graphic. I have seen good work from you in the past. Would love to see more thoughts.

[Senter]

Revisions coming later tonight!

[Tyler]

Hi, thought I'd take a shot at it. :)

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut12.png

[BlueCherryGraphics]

Hi,

One from me.

v1

[Ratbaggy]

Perfume Hut,

I personally think the 'merge' works very nicely. I'm not sure what you mean by "forced". Can you elaborate at all?

Cheers,

Paul

[PerfumeHut]

What I mean by forced is that it kind of looks like you REALLY wanted to make the P and the R go together somehow, and you kind of forced it in that way. It doesn't look natural and flowing. I really do like the submission alot, but, I would like to see a couple of variations on that P and R joined.

Tyler-I think we would like to go in a different direction than that. The font and colors aren't really doing it for us, nor is the little graphic in the front. Do you have any other ideas?

Bart-We like this font alot as well. Elegant, but informal and contemporary. Thanks for the submission (you are the hardest working guy on here).

Coffeehouse-This is a bit too complicated for us, to be honest. We aren't quite sure what the stars signify. We are looking for something simpler and with a slightly more upscale, elegant look. I would love to see other ideas from you.

[shnickerdoodle studios]

One more try from me..

Thanks,
Deanna

[PerfumeHut]

Shnick, I appreciate your effort, but, for whatever reason, the High End and elegant nature of our business, which we are trying to portray in our logo, just isn't being put forth here. I'm not sure what it is...If it's the font, or the colors, or the graphic, but, this almost seems too whimsical or cartoony, for what we are trying to put forth, which is a simple elegance.

Let me know please, if you know what I mean, or if I'm just babbling.

[Unorthodox]

i'll be submitting something soon hopefully before the deadline :)

[BlueCherryGraphics]

The stars were a representation of perfume spray/magical-type feel (I may be too into perfume :) ).

I will try and submit a new idea priro to the deadline.

[PerfumeHut]

I had an idea that I would love to see you folks try out. How about putting the word "room" underneath the word "perfume" with the "m" aligning. Anyone care to give it a shot?

[Paula23]

:)

[BlueCherryGraphics]

V2

[PerfumeHut]

Paula, we like this idea alot. It strays a bit from the "simple" that we were looking for, but, it just seems to work.

Coffeehouse-The font interests us (it's simple and elegant), as well as what you did with the "o" however, the graphic isn't quite there. Maybe you can remove it? Also how about trying to connect the "m" since you seem to have aligned them like we mentioned up top.

[PerfumeHut]

Folks, when I mentioned about aligning the "m" I forgot to mention that, in doing so, somehow maybe they could be connected as well. This is just a thought and by NO MEANS a requirement.

[BlueCherryGraphics]

v3

[Titania]

http://www.titania.myown.com.ar/do/titania_perfume.jpg

[Titania]

http://www.titania.myown.com.ar/do/titania_perfume2.jpg

[PerfumeHut]

These graphics are great, but, as a logo, it's a bit too complicated for what we are looking for. I do like the way you did was I was wondering with the "M" but, the graphics themselves are just a bit too much. Can you make the logo somewhat simpler?

[Fabian]

:)

[PerfumeHut]

Fabian. This is better, thank you for the revisions.

[PerfumeHut]

A reminder that the deadline here is but two days away. Are there any of you still planning to post entries? Are there any of you still waiting to post revisions that have been requested?

Please let me know.

[Titania]

i'm working on something, i'll post asap. :D

[PerfumeHut]

If anyone other Titania cares to try combining the common letters in Perfume and Room, by placing the "room" underneath, I would love to see it.

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut13.png

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut14.png

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut15.png

[Senter]

http://www.thinkkre8tiv.com/designout/PrefumeHut16.png

[nhr]

A reminder that the deadline here is but two days away. Are there any of you still planning to post entries? Are there any of you still waiting to post revisions that have been requested?

Please let me know.

I will :D
Thank you for patience.

[Titania]

http://www.titania.myown.com.ar/do/titania_perfume3.jpg

[Titania]

http://www.titania.myown.com.ar/do/titania_perfume4.jpg

[Titania]

http://www.titania.myown.com.ar/do/titania_perfume5.jpg

[castell]

Hello,

I have been working on this custom made typography. Here is the result.

*all custom made

http://www.visualadv.net/projects/perfumeroom/perfumeroom2.gif

Castell

[castell]

And for branding purposes : here is the symbol. It is a combination of "P" and "r".

http://www.visualadv.net/projects/perfumeroom/perfumeroom2a.gif

Castell

[BlueCherryGraphics]

v4

[PerfumeHut]

Castell, this is nice but again, I don't know if it speaks to the elegance that we are after. I liked the custom typography you used in the Nushru contest much better, to be honest, than this one, for our purposes. Any thoughts? I'm also not crazy about this symbol/graphic.

Coffeehouse, thanks for the further revisions.

[shnickerdoodle studios]

One last minute try...

Thanks,
Deanna

[PerfumeHut]

I'm not sure why but, it seems that nobody really wants to give the idea that I put forth, a try. The one about aligning the "M" in the two words, and kind of merging them.

[gig]

Hi, I just try based on your input of aligning of M, but I also make it be reflected... :)

[PerfumeHut]

I don't know if shading will work here, because of the fact that I don't know if channel signs will allow for that. Also, I think that the upside down "r" makes it VERY difficult, if not impossible, to read. I think maybe a capitalized "r" would work better, and, if not, then we would probalby have to take out the "r" altogether from the upside down concept.

I would also like to see some different fonts, as this one is too generic for our liking.

Thanks for giving this a shot. I appreciate it.

[shnickerdoodle studios]

A little more different based on the m concept..

Thanks,
Deanna

[PerfumeHut]

Deanna, this is by far our favorite of the ideas that you have submitted thus far. A couple of questions. Can you try changing up the look of the perfume bottle a bit? And, can we try a couple of different fonts as well? We like this one, and might come back to it, but, can we see a couple of options?

[shnickerdoodle studios]

I'm sorry, were you asking for changes in version 4 or version 5?

Thanks

[PerfumeHut]

sorry, version 5.

[castell]

^^ another concept...

http://www.visualadv.net/projects/perfumeroom/perfumeroom3.gif

Castell

[PerfumeHut]

This is nice, but, again, it just isn't what we had in mind. Anyway, Castell, thanks for trying.

[DesignGeneral]

:)

[PerfumeHut]

Adrian, thanks for finding the time to enter. This is interesting. What is your interpretation of it? What are you trying to convey? Do you have any other ideas you will be entering?

[DesignGeneral]

:)

[PerfumeHut]

This is even nicer. The shading might be a problem for the channel letters but otherwise, this is excellent.

[DesignGeneral]

Here's without shading

[PerfumeHut]

We like this one even better. Can you make the little top on the perfume bottle look a bit more like a perfume bottle?

[DesignGeneral]

:)

[DesignGeneral]

...

[PerfumeHut]

Hmmm....Here's what I am thinking, cause I absolutely LOVE this idea, to be honest. But, I had someone here tell me that they like it, but, for whatever reason, at first glance, that second "o" looked like a nipple. I know it's funny but, is there a reason to make it slightly more "perfume bottleish"?

[DesignGeneral]

:)

[PerfumeHut]

You see, there it looks more like a diamond ring to me. No big deal, if this is the chosen design, we can modify from there. One idea to modify (and you don't have to spend any more time on it if you don't want) is to give the bottle a little bit of a neck, THEN the cap.

Either way, Adrian, I would LOOOOOOVE to see some other different ideas from you here.

[DesignGeneral]

:)

[PerfumeHut]

Cool. Thanks. I truly appreciate the hard work. Do you have any other, different ideas you will be posting? Iw ould love to see them.

[DesignGeneral]

You're welcome.
That's my idea for your logo. I'm pretty busy here with direct clients and I don't think I'll have enough time to brainstorm and come up with other ideas for this contest. I've seen that you have plenty of good ideas to choose from. I'm sure that you will find one that portray the image you're looking for.
Cheers,
Adrian

[PerfumeHut]

Ok, thanks a bunch for the hard work. I hope you find time to enter some ideas in my other contest.

[PerfumeHut]

Ratbaggy-We like number 153 alot but, can you try something different with combining the P and the R? This is a thought. Maybe put the curve of the P, coming out to the left, and the curve and line of the R coming out to the right? Just a thought.

Bart-Can you modify number 110 a couple of ways? First off, can you make the bottle spray to the OTHER side so that it doesn't crash into the letters? Also, while I like this idea, the bottle itself looks a bit too much like an exterminator's. I would also like a couple of more femining color and font options.

Castell-Number 138-We like the elegance and simplicity but, there are, I think, three different fonts in use here, which we feel are too many. Do you have one font that you could use that is as fancy as the fancy one that you used, but might be a bit easier to read?

Paula-176-We like this idea but, there are a couple of things. First off, the shading MIGHT be tough to pull off with channel letters although a sign like this might require a different type of sign anyway. The gold, though, is a bit OVER stated and bold. Can you try some other, softer, more feminine, more understated colors?

[castell]

Hello,

Actually, there are only two fonts that were used in post 138. Your confusion might stem from the fact that I have used a thinner version of the same font as to better mingle with the rest. In fact, that way it is easier to focus on the type elements without getting distracted by the insignificant, which is "the".

The font choice is premeditated, so that the font basis axis-es matches in tone and thus can be combined into a text/logo without interfering with each other.

Here are both versions. I strongly support the original one.

http://www.visualadv.net/projects/perfumeroom/perfumeroom1a.gif


Castell

[Rongie]

Hi, Here's my responce to your invitation.. Thankyou :)

[PerfumeHut]

Do you have any other fancy (even if it's a cursive one) font which might be a bit more readable?

[PerfumeHut]

Very interesting. Graphix. This is interesting indeed. But, again, readability might be a factor. Any way to make it look more like an "e"?

[Rongie]

fancy one

[Ratbaggy]

As requested, a few variations on the PR merge.

as suggested.

[Ratbaggy]

and what I believe to be more "readable" as P and R

:)

[PerfumeHut]

Very nice. One more thought and then I will stop (I promise). I had the idea of kind of what it would look like if you were looking from above? Not DIRECTLY above, but, like from above and off to the side.

Like if you were looking at the bottom x, from the top x, like:

___x
x

Just a thought

[Rongie]

....more readable 'e'

[Ratbaggy]

YOU WILL STOP :P hehehe. No Problems. I'm not really following the "from the top, from the side thing" do you mean like ... this ....

[PerfumeHut]

Cool, thanks. Do you have any other different ideas in that creative head?

[PerfumeHut]

No, not really. I mean kind of like what you posted in 232 but, as if you were looking down on it, kind of like a bird's eye view. What it would look like if you were looking down on it, but, not DIRECTLY OVERHEAD. Does that make ANY sense?

[Ratbaggy]

like this?

[PerfumeHut]

Sort of like that, but not really. Don't worry about it. It's not a big deal. If it's chosen the winner, we can always work on it later. I TRUUUUULY appreciate your hard work, and the hard of the rest of you as well.

[Ratbaggy]

For sure ... OOOOOeeerrrr the mystery. You're really keeping us quessing up until the final moment aren't you?

Thanks.

Paul

[PerfumeHut]

LOL. I know there are some people who have said they would post, who haven't posted yet. I can't believe the number of wonderful designs that have been posted so far, but, in all fairness, I did say that the deadline is on Saturday and I want to hold to that in case someone is working on something else.

[PerfumeHut]

Paul, feel free to post new ideas if they just POP into your head.

[skyvee]

:)

[Ratbaggy]

will do. thanks Perfume Roomy The Hut.

[Bojan]

hi

it is late entry but still...

kind regards

bojan

[Bojan]

... and second one

[gig]

Hi, more from me. made from simple font type but there is unique touch of cutting :)

[PerfumeHut]

Gig-Any chance we can see an idea for the Perfume Room like the one you posted in my other contest (this should be alright, considering they are both MY contests) in message number 14?

[PerfumeHut]

Skyvee, that's a very interesting interpretation of what we had thought about previously. It's neat. Is there any way to make the "Room" more readable? Maybe also some color options?

[nhr]

Hallo again:

http://i17.photobucket.com/albums/b92/nhrdesign/_DO/ThePerfumeRoom2_DO.png

Thank you.

[PerfumeHut]

Nice. Can we try a couple of font and color choices?

[nhr]

Of course :) Thank you very much.