(Admin code added by Palmer - 56T37428YU468374A)
Project Summary:
What text should be included in the main part of the logo?
No text. We already have a logo with text, and what we're looking now is another logo that we can use as a "symbol" in things like the administrator's profile picture and merchandise we might manufacture.
What type of product or service do you offer?
We are a dating site for swingers:
http://en.wikipedia.org/wiki/Swinging
How long have you been in business?
We're launching soon.
What do you hope to accomplish with your this logo?
The two main uses for this symbol will be to act as the administrator's profile main picture, so we need it to look good both in 200x200 as well as 50x50. Also, we may end up manufacturing necklaces and other merchandise with the symbol on it for the members of our site. We want it to look classy and sexy, if possible.
When is the deadline for final entries before choosing a designer?
April 6th.
Audience Profile:
Please describe your existing audience
Couples from 20 to 40+ years old, with good taste and high expectations in terms of design.
Perception/Tone/Guidelines:
What type of logo would you like?
I'd love something like this (since it's a couple and would work great for our purposes):
http://www.istockphoto.com/stock-ill...php?st=87c004b
The problem with that picture is that you may focus on the center part of it (in red), which doesn't mean anything. Ideally, I'd like a version of this picture (a couple looking at each other) but with the "space" between the two faces having some kind of meaning on its own, as a silouette: a sexy girl's body, a star, i don't know. be creative
Do you have any colors in mind for your logo? (if so, why?)
We already have a color palette for the rest of the site, so we should use those. Background would be white. And the colors you can use are black or fuchsia (#de0164 to #fa157c). Maybe darker/lighter tones, but around that.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
Some keywords that you might want to play with: classy, sexy, couples, women, star, community, exclusivity, vip, private club, mask, erotism.
Communication Strategy:
What attributes would you like your logo to reflect about your business?
That we're a classy, exclusive and sexy community.
What is your tagline or slogan?
Don't have one right now.
What is the overall message you are trying to convey to your target audience?
Same as mentioned above.
Where will your new logo be used?
Will be the symbol of our admin profile (which is used often), and used in merchandise and the like.