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I am looking for a logo for my new company, Motown Battery Company. We are based in Detroit, MI and sell automotive batteries. Some of my thoughts are maybe the Detroit Skyline or an automotive battery or somehow incorporating the old English "D" as is associated with the Detroit Tigers (view their website for what I'm talking about). All of those are just thoughts...I'm pretty open minded at this point. I'd like to have more than just black and white, but I'm not partial to any particular color. Maybe highlighting a word or maybe some other element is in color.
I would like the logo in both .eps and .jpg formats.
What text should be included in the main part of the logo?
Just the name of the company, Motown Battery Company
What type of product or service do you offer?
How long have you been in business?
Brand new company
What do you hope to accomplish with your new identity?
Establish our new brand
What are your long term goals?
To sell batteries in the Metro Detroit area
When is the deadline for final entries before choosing a designer?
As soon as possible but by August 10 at the latest
Please describe your existing audience
Wholesale customers and some retail
Who would you like to add to your audience?
What type of logo would you like?
Something that is unique to Detroit...Motown. I don't want music in the logo, something with the Detroit skyline or a battery or something like that
Do you have any colors in mind for your logo? (if so, why?)
Red and Blue seem to pop out but I don't have a specific color...prime colors...not pastels.
Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
What attributes would you like your logo to reflect about your business?
That it is associated with Detroit
What is your tagline or slogan?
What is the overall message you are trying to convey to your target audience?
Where will your new logo be used?
On our building, on invoices, on vehicles...this will be our identity.
Who are your competitors and what do you think about their logos?
Motor City Battery
List competitive URLs if possible
(This is most similar to what I am looking for...not the style but the substance)